Группа авторов
Список книг автора Группа авторовThe Trusted Firm
The consulting industry has been on a roller-coaster ride since the heady days of the 1990s. After a recession triggered by the dotcom crash, it's now growing rapidly again–but in a market that has changed beyond all recognition. Fees are down, buying is centralized and many clients are ex-consultants who know all the tricks of the trade. It's a hostile environment in which great personal qualities are no longer enough–consultants need trusted firms behind them, helping them deliver results. This unique journey through the new consulting terrain looks at how leading consulting firms worldwide create a platform for success: what values they need; who they recruit and what recruitment processes work best; how they keep their finger on the pulse of the market; how they match the right people to particular jobs. «This book is essential for both client and consultant to understand the pitfalls to avoid and the conditions neccessary for successin todays' complex, multi faceted project environment.» – Peter Hill, Chief Executive, Management Consultancies Association «The Trusted Firm presents a compelling blueprint for the consulting firm of the future. From concepts to tactics, this book shows firm leaders why and how to rethink their businesses to earn client trustthe ultimate market differentiator.» –Michael W. McLaughlin, Editor, Management Consulting News and author of Guerrilla Marketing for Consultants «Fiona, astute observer, commentator of the management field, provides insight and clarity to the chaos of rapid changes in our clients' evolving demands and how our firms can most effectively respond to them. A must-read for understanding data on contemporary client demands; a valuable contribution to our field. Czerniawska explicates the dynamics of the three-pronged relationship between the client, the consultant and the firm. She explains why each aspect of this tri-partite relationship is equally significant in the successful engagement.» –Elizabeth Ann Kovacs, President & CEO, Association of Management Consulting Firms
The New Systems Competition
Competition between companies tends to be beneficial for the general public, but is this also true for competition between States in a world with global financial markets, low transport costs, and increasing migration? In this book, Sinn provides a solid economic analysis of the competitive forces at work and addresses how we should organize competition between systems so they will enhance the efficiency of these systems, as opposed to acting destructively on them. Provides a thorough economic analysis of the competitive forces at work between nations and governments. Analyzes a wide range of state activities, including taxation, public goods provision, income redistribution, environmental policy, safety standards, and competition policy. Addresses ways to organize competition so it will enhance the efficiency of these systems.
The Other Half of Macroeconomics and the Fate of Globalization
Get a new perspective from the ‘other half’ of macroeconomics The failure of the vast majority of economists in government, academia and the private sector to predict either the post-2008 Great Recession or the degree of its severity has raised serious credibility issues for the profession. The repeated failures of central banks and other policymakers in all advanced countries to meet their inflation or growth targets in spite of astronomical monetary easing, have left the public rightfully suspicious of the establishment and its economists. The Other Half of Macroeconomics and the Fate of Globalization elucidates what was missing in economics all along and what changes are needed to make the profession relevant to the economic challenges of today. Once the other half of macroeconomics is understood both as a post-bubble phenomenon and as a phase of post-industrial economies, it should be possible for policy makers to devise appropriate measures to overcome difficulties advanced countries are facing today such as stagnation and income inequality. • Shows how it’s possible to devise appropriate policy response to slow wage and productivity growth in these economies • Demonstrates that the effectiveness of monetary and fiscal policy changes as an economy undergoes different stages of development • Argues that tax rules, regulations and even educational system must be revised to match the need of pursued (by emerging nations) countries • Explains the 200-year process of economic development and where that process is taking all of us Inside, Richard C. Koo offers a completely new way of looking at the economic predicament of advanced countries today.
A Course in Monetary Economics
A Course in Monetary Economics is an insightful introduction to advanced topics in monetary economics. Accessible to students who have mastered the diagrammatic tools of economics, it discusses real issues with a variety of modeling alternatives, allowing for a direct comparison of the implications of the different models. The exposition is clear and logical, providing a solid foundation in monetary theory and the techniques of economic modeling. The inventive analysis explores an extensive range of topics including the optimum quantity of money, optimal monetary and fiscal policy, and uncertain and sequential trade models. Additionally, the text contains a simple general equilibrium version of Lucas (1972) confusion hypothesis, and presents and synthesizes the results of recent empirical work. The text is rooted in the author's years of teaching and research, and will be highly suitable for monetary economics courses at both the upper-level undergraduate and graduate levels.
Impromptu
Be Prepared to Lead in the Moment: Assess, think, and respond on-the-spot Impromptu shows leaders how to think on their feet and respond eloquently in every situation. Never have there been so many opportunities to inspire and influence in everyday situations – elevator chats, corridor conversations, networking gatherings, meetings, and ceremonial events. Indeed, today the most iconic leadership moments are spontaneous, spur-of-the-moment events that reveal the inner workings of the leader's mind. When these impromptu opportunities arise, leaders must be able to listen, think, and respond within seconds. They don't read a script from a page, they convey the narrative that is already in their mind. They can tailor a message—in a meeting, in the corridor, or in a tweet—to influence and inspire any audience. Those who shine in that moment are remembered for their leadership. Those who stumble are remembered for their gaffes, mixed messages, or insensitivity. Nobody remembers the leaders who retreat to their office, formulate a strategic plan, and distribute a memo the following week. Guided by her entrepreneurial success as founder of The Humphrey Group and her firm's work with tens of thousands of leaders over the past 30 years, Judith Humphrey makes clear the importance of preparing to be spontaneous – as counterintuitive as that may sound! Drawing upon the best impromptu moments from the Greeks to the present, the book looks at every aspect of impromptu speaking. You will learn how to: Think like an impromptu leader Quickly read an audience of one or a thousand Collect your thoughts and craft a persuasive message 'Script' yourself within seconds for any occasion Avoid 'um's' and 'ah's' and use the right words at the right time Discover improv techniques that will enable you to shine Deliver your message with clarity, confidence, and conviction. The ability to speak on the spot is often seen as an innate gift, a talent of 'natural-born' leaders. The truth is, it's a skill that can be learned—a skill that is quickly becoming a must-have for anyone in a leadership position. Impromptu provides clear, actionable guidance to help you reach your full leadership potential. It will enable you to influence and inspire followers on the many 'small stages' that define our daily lives.
Geomarketing
This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles. Supply is also dependent on position, because prices, services, products and available shops rely on location, while the difference between supply and demand is the rationale for the role of the trader. The book also covers the way geographic techniques help to solve marketing problems and contains chapters written by contributors with extensive experience in this field; given that it is crucial for companies to direct their marketing correctly at their target audience, this will be indispensable reading for those involved in this area.
IP Multicast with Applications to IPTV and Mobile DVB-H
Get a clear picture of IP Multicast applications for delivering commercial high-quality video services This book provides a concise guide to current IP Multicast technology and its applications, with a focus on IP-based Television (IPTV) and Digital Video Broadcast-Handheld (DVB-H) applications—areas of tremendous commercial interest. Traditional phone companies can use IP Multicast technology to deliver video services over their networks; cell phone companies can use it to stream video to handheld phones and PDAs; and many cable TV companies are considering upgrading to IP technology. In addition to applications in industries seeking to provide high-quality digital video and audio, there are numerous other practical uses: multi-site corporate videoconferencing; broad distribution of financial data, stock quotes, and news bulletins; database replication; software distribution; and content caching (for example, Web site caching). After an introduction that gets readers up to speed on the basics, IP Multicast with Applications to IPTV and Mobile DVB-H: Discusses multicast addressing for payload and payload forwarding Covers routing in a variety of protocols, including PIM-SM, CBT, PIM-DM, DVMRP, and MOSPF Discusses multicasting in IPv6 environments and Multicast Listener Discovery (MLD) Features examples of IP Multicast applications in the IPTV and mobile DVB-H environments Includes reference RFCs and protocols placed in the proper context of a commercial-grade infrastructure for the delivery of robust, entertainment-quality linear and nonlinear video programming This is a concise, compact reference for practitioners who seek a quick, practical review of the topic with an emphasis on the major and most often used aspects of the technology. It serves as a hands-on resource for engineers in the communications industry or Internet design, content providers, and researchers. It's also an excellent text for college courses on IP Multicast and/or IPTV.
Ecosystems Knowledge
To analyze complex situations we use everyday analogies that allow us to invest in an unknown domain knowledge we have acquired in a known field. In this work the author proposes a modeling and analysis method that uses the analogy of the ecosystem to embrace the complexity of an area of knowledge. After a history of the ecosystem concept and these derivatives (nature, ecology, environment ) from antiquity to the present, the analysis method based on the modeling of socio-semantic ontologies is presented, followed by practical examples of this approach in the areas of software development, digital humanities, Big Data, and more generally in the area of complex analysis.
Digital Humanities
Where do the digital humanities really come from? Are they really news? What are the theoretical and technical influences that participate in this scientific field that arouses interest and questions? This book tries to show and explain the main theories and methods that have allowed their current constitution. The aim of the book is to propose a new way to understand the history of digital humanities in a broader perspective than the classic history with the project of Robert Busa. The short digital humanities perspective neglects lots of actors and disciplines. The book tries to show the importance of other fields than humanities computing like scientometry, infometry, econometry, mathematical linguistics, geography and documentation.
Information Warfare
This book introduces policy, government, and security professionals to the concept of “information warfare,” covering its evolution over the last decade and its developments among such economic and political giants as China, Russia, Japan, India, and Singapore. The text describes various conceptions of information warfare, along with how they function in military, diplomatic, political, and economic contexts. Recent notable cyber attacks are analyzed, the challenges faced by countries who fail to secure their cyberspace (Japan, the US, etc.) are enumerated, and ways to distinguish between cybercrime, cyberwarfare, and cyberterrrorism are discussed.