part 2
4
you 59
introducing YOU the visual worker
stress thermometer
creative circles
list of doom
reset to positive
patterns of success
5
skills 77
visual dictionary
let’s draw
shapes
buildings
objects
people
diversity
colour
connectors
containers
6
everyday 99
doodling
sketchipes
sketchnotes
draw sociably
journalling
daily exercise
interview with Eva‑Lotta Lamm
part 3
7
toolkit 115
drawing inside your business
8
plan 119
planning track
mind maps
sticky planners
gap mapping
three steps
trail map
9
engage 155
ideal client
advantage cycle
focus groups
customer journey
service blueprint
interview with Sunni Brown
10
deliver 183
agendas
flipchart hacks
storytelling
infographics
scales
11
conclusion 211
“there can be no words
without images”
Aristotle
foreword