The Naked Diplomat: Understanding Power and Politics in the Digital Age. Tom Fletcher

Council.

      But for every diplomatic failure – the 2009 Copenhagen climate change summit, the Middle East Peace Process – there are successes such as the Iran nuclear deal or the Dayton peace accords. It is in the nature of diplomacy, an effort to deal with an unpredictable and complex world, that diplomats won’t always get it right. It is not a reason not to keep trying.

      There is a pivotal moment in David Puttnam’s brilliant 1981 film Chariots of Fire when sprinter Harold Abrahams is reprimanded, in a typically understated but caustic upper-class English way, by the Master of Trinity College. His crime? Having employed a professional coach to prepare for the 1924 Olympics. The fiercely ambitious Abrahams is having none of this amateurishness. ‘I believe in the pursuit of excellence. And I will carry the future with me.’ He storms out, storms the race, and wins Olympic gold.

      Political life, including diplomacy, faces a similar moment. There is a thirst for authenticity and authentic leaders. People feel disconnected from politics, authority, governments and decision-making. We are in an era of distrust, disconnection and detachment. Diplomacy finds itself ill-equipped for this new context. And it faces greater competition than ever before. Like many industries based on institutional authority, diplomacy insufficiently reflects the realities of a world in which the balance of power between citizens, business and government is shifting from hierarchies to networks. It too often prioritises pumping out a message over changing society.5 Much of its procedural method – summits and communiqués – was designed in 1815 for an age of monarchies and great states.

      There is little that you cannot learn about government from the British sitcoms Yes, Minister and Yes, Prime Minister. In one episode, senior civil servant Sir Humphrey Appleby is asked by his prime minister how they should react to a bellicose speech by a foreign leader. ‘In practical terms we have the usual six options,’ replies Sir Humphrey. ‘One: do nothing. Two: issue a statement deploring the scene. Three: launch an official protest. Four: cut off aid. Five: break off diplomatic relations. And six: declare war.’ So what to do? ‘Well if we do nothing we implicitly agree with the speech. Two, if we issue a statement we just look foolish. Three, if we lodge a protest it will be ignored. Four, we can’t cut off aid because we don’t give them any. Five, if we break off diplomatic relations we can’t negotiate the oil contracts. And six, if we declare war it might just look as if we’re overreacting.’ In one exchange, Sir Humphrey punctures the utter futility of much modern diplomatic communication, and captures why so many people are simply zoning out of political discourse.

      Harold Abrahams would have recognised that while you can respect the competition, you must use it to improve. With power shifting unpredictably, so must the diplomats of the Digital Age. Diplomatic service – the clue is in the name; like the rest of the political class, diplomats have to find news ways to connect with the public they serve. Of course, international relations are much more than simply public relations, but diplomacy is not yet as social, progressive or democratic as it needs to become. It is not yet connected to the new sources of power. Like Harold Abrahams, diplomats no longer have the luxury of being amateurs.

      Despite what for some looks like an increasing distance between foreign ministries and the public they represent, I think that there remains an energising, purposeful and revitalising argument in favour of diplomacy.

      Diplomats were instruments of the prince when the Florentine diplomat and political theorist Niccolò Machiavelli was writing of Renaissance city-state diplomacy, and then servants of the state when Talleyrand and his peers were establishing European interests without the irritating interference of emperors. But Harold Nicolson, writing in 1961, sought a higher cause for his profession: ‘there does exist such a thing as international morality. Its boundaries are not visibly defined nor its frontiers demarcated; yet we all know where it is.’

      We need to find it again.

      Without doubt, many diplomats throughout history have been driven by something more than realpolitik. They have rarely accepted that their only role is to advance the naked interests of their states. They see themselves as representing the idea of peace – the words for messenger in both Greek (angelos) and Hebrew (mal’ach) have sacred connotations. Bernard du Rosier, a Renaissance Archbishop of Toulouse and commentator on diplomacy, declared that the ‘business of the ambassador was peace’ and that he was ‘sacred because he acted in the general welfare’.6 Diplomacy needs to reconnect to this more idealistic sense of collective diplomatic purpose: the promotion of global co-existence.

      The sense of a moral dimension to foreign policy was what lay behind former British Foreign Secretary Robin Cook’s much derided effort towards an ‘ethical foreign policy’. The problem of his government’s approach was not the aspiration but the execution. The public do not believe that the ethics survived the sands of Iraq.

      Diplomats help states to surrender the bits of their authority that need to be surrendered if we are to transition to a system that has more chance of survival. That is never going to be popular, but it is as important a task as ever. Diplomats lubricate the interaction of power, ideas and change to make it as peaceful as possible.

      Diplomats have always tried to shape world developments for the better, and we can do so again. We can now connect, understand, engage and influence in ways our predecessors never could. But we also need to understand the rival and disruptive forces that are competing with the efforts to coexist.

      Diplomacy needs to reconnect with its sense of optimism, opportunity and idealism. We need diplomats more than ever because the implications of diplomatic failure are more catastrophic than ever. The need is not for something to replace diplomacy, but for better diplomacy.

      Many would say that the best era in which to have been a diplomat was the period around 1815, when elite diplomats strutted the halls of Vienna, reshaping Europe. I’d say it is 2016. But two centuries on, someone needs to write the new version of the Vienna Convention, to give fresh shape and purpose to this old business, and to make it fit for a new world.

      To do so, we first need to understand what it was that made diplomacy so distinctive and important over the years. What can we learn from the cast of sometimes colourful and often colourless characters who strutted and pranced, connived and blustered on the diplomatic stage? How were their roles changed by previous waves of innovation – language, the printing press, or the plane?

      We need to go back to where it all began.

* The origin of the phrase is a 1928 agreement on oil drilling rights as the Ottoman empire collapsed. The French have their own version, the yellow line.

      PART ONE

Glad-handing on the Shoulders of Giants: A Short History of Diplomacy

1

       Early Diplomacy: From Cavemen to Consuls

      While other sciences have advanced, that of government is at a standstill – little better practised now than three or four thousand years ago.

      John Adams, 1813

      We don’t know the name of the first diplomat, but let’s call him Ug.

      At some point, Ug – perhaps slower or smaller than his peers (diplomats often are) – persuaded a fellow Neanderthal to stop clubbing him over the head for long enough to work together against a common rival. A survival instinct in Ug prioritised co-operation over conflict. He was, probably literally, a naked diplomat.

      And so diplomacy is almost as old as humanity.

      Centuries later, one of Ug’s many descendants – for Ug had found that diplomacy increased the survival prospects of his otherwise feeble genes