Local Knowledge (Text Only). Clifford Geertz

giver, the factor analyst, or the pollster.

      All this comes out with exemplary vividness in the work of Alton Becker, a comparative linguist, on Javanese shadow puppetry, or the wayang as it is called. Wayang-ing (there is no other suitable verb) is, Becker says, a mode of text building, a way of putting symbols together to construct an expression. To construe it, to understand not just what it means but how it does so, one needs, he says, a new philology.

      Philology, the text-centered study of language, as contrasted to linguistics, which is speech-centered, has of course traditionally been concerned with making ancient or foreign or esoteric documents accessible to those for whom they are ancient or foreign or esoteric. Terms are glossed, notes appended, commentaries written, and, where necessary, transcriptions made and translations effected—all toward the end of producing an annotated edition as readable as the philologist can make it. Meaning is fixed at a meta-level; essentially what a philologist, a kind of secondary author, does is reinscribe: interpret a text with a text.

      Left at this, matters are straightforward enough, however difficult they may turn out to be in practice. But when philological concern goes beyond routinized craft procedures (authentication, reconstruction, annotation) to address itself to conceptual questions concerning the nature of texts as such—that is, to questions about their principles of construction—simplicity flees. The result, Becker notes, has been the shattering of philology, itself by now a near obsolescent term, into disjunct and rivalrous specialties, and most particularly the growth of a division between those who study individual texts (historians, editors, critics—who like to call themselves humanists), and those who study the activity of creating texts in general (linguists, psychologists, ethnographers—who like to call themselves scientists). The study of inscriptions is severed from the study of inscribing, the study of fixed meaning is severed from the study of the social processes that fix it. The result is a double narrowness. Not only is the extension of text analysis to nonwritten materials blocked, but so is the application of sociological analysis to written ones.

      The repair of this split and the integration of the study of how texts are built, how the said is rescued from its saying, into the study of social phenomena—Apache jokes, English meals, African cult sermons, American high schools, Indian caste, or Balinese widow burning, to mention some recent attempts aside from Becker’s—are what the “new philology,” or whatever else it eventually comes to be called, is all about. “In a multicultured world,” Becker writes, “a world of multiple epistemologies, there is need for a new philologist—a specialist in contextual relations—in all areas of knowledge in which text-building . . . is a central activity: literature, history, law, music, politics, psychology, trade, even war and peace.”

      Becker sees four main orders of semiotic connection in a social text for his new philologist to investigate: the relation of its parts to one another; the relation of it to others culturally or historically associated with it; the relation of it to those who in some sense construct it; and the relation of it to realities conceived as lying outside of it. Certainly there are others—its relation to its materia, for one; and, more certainly yet, even these raise profound methodological issues so far only hesitantly addressed. “Coherence,” “inter-textuality,” “intention,” and “reference”—which are what Becker’s four relations more or less come down to—all become most elusive notions when one leaves the paragraph or page for the act or institution. Indeed, as Nelson Goodman has shown, they are not all that well defined for the paragraph or page, to say nothing of the picture, the melody, the statue, or the dance. Insofar as the theory of meaning implied by this multiple contextualization of cultural phenomena (some sort of symbolic constructivism) exists at all, it does so as a catalogue of wavering intimations and half-joined ideas.

      How far this sort of analysis can go beyond such specifically expressive matters as puppetry, and what adjustments it will have to make in doing so, is, of course, quite unclear. As “life is a game” proponents tend to gravitate toward face-to-face interaction, courtship and cocktail parties, as the most fertile ground for their sort of analysis, and “life is a stage” proponents are attracted toward collective intensities, carnivals and insurrections, for the same reason, so “life is a text” proponents incline toward the examination of imaginative forms: jokes, proverbs, popular arts. There is nothing either surprising or reprehensible in this; one naturally tries one’s analogies out where they seem most likely to work. But their long-run fates surely rest on their capacity to move beyond their easier initial successes to harder and less predictable ones—of the game idea to make sense of worship, the drama idea to explicate humor, or the text idea to clarify war. Most of these triumphs, if they are to occur at all, are, in the text case even more than the others, still to come. For the moment, all the apologist can do is what I have done here: offer up some instances of application, some symptoms of trouble, and some pleas for help.

      V

      So much, anyway, for examples. Not only do these particular three analogies obviously spill over into one another as individual writers tack back and forth between ludic, dramatistic, and textualist idioms, but there are other humanistic analogies on the social science scene at least as prominent as they: speech act analyses following Austin and Searle; discourse models as different as those of Habermas’s “communicative competence” and Foucault’s “archaeology of knowledge”; representationalist approaches taking their lead from the cognitive aesthetics of Cassirer, Langer, Gombrich, or Goodman; and of course Lévi-Strauss’s higher cryptology. Nor are they as yet internally settled and homogeneous: the divisions between the play-minded and the strategy-minded to which I alluded in connection with the game approach, and between the ritualists and the rhetoricians in connection with the drama approach, are more than matched in the text approach by the collisions between the against-interpretation mandarins of deconstructionism and the symbolic-domination tribunes of neo-Marxism. Matters are neither stable nor consensual, and they are not likely soon to become so. The interesting question is not how all this muddle is going to come magnificently together, but what does all this ferment mean.

      One thing it means is that, however raggedly, a challenge is being mounted to some of the central assumptions of mainstream social science. The strict separation of theory and data, the “brute fact” idea; the effort to create a formal vocabulary of analysis purged of all subjective reference, the “ideal language” idea; and the claim to moral neutrality and the Olympian view, the “God’s truth” idea—none of these can prosper when explanation comes to be regarded as a matter of connecting action to its sense rather than behavior to its determinants. The refiguration of social theory represents, or will if it continues, a sea change in our notion not so much of what knowledge is but of what it is we want to know. Social events do have causes and social institutions effects; but it just may be that the road to discovering what we assert in asserting this lies less through postulating forces and measuring them than through noting expressions and inspecting them.

      The turn taken by an important segment of social scientists, from physical process analogies to symbolic form ones, has introduced a fundamental debate into the social science community concerning not just its methods but its aims. It is a debate that grows daily in intensity. The golden age (or perhaps it was only the brass) of the social sciences when, whatever the differences in theoretical positions and empirical claims, the basic goal of the enterprise was universally agreed upon—to find out the dynamics of collective life and alter them in desired directions—has clearly passed. There are too many social scientists at work today for whom the anatomization of thought is wanted, not the manipulation of behavior.

      But it is not only for the social sciences that this alteration in how we think about how we think has disequilibrating implications. The rising interest of sociologists, anthropologists, psychologists, political scientists, and even now and then a rogue economist in the analysis of symbol systems poses—implicitly anyway, explicitly sometimes—the question of the relationship of such systems to what goes on in the world; and it does so in a way both rather different from what humanists are used to and rather less evadable—with homilies about spiritual values and the examined life—than many of them, so it seems, would at all like.

      If the social technologist notion of what a social scientist is is brought into question by all this concern with sense and signification, even more so is