John Wiley & Sons Limited

Все книги издательства John Wiley & Sons Limited


    Be Expert with Map and Compass

    Bjorn Kjellstrom

    The classic map and compass navigation guide-revised for the age of GPS GPS devices are great, but they can break, get lost, or easily be hampered by weather conditions, making basic map and compass skills essential for anyone who spends time outdoors. This popular, easy-to-use orienteering handbook has been helping people find their way for more than fifty years. Now updated to include information on GPS as well as current Web sites, references, sources, and photographs, it remains the book of choice for professional outdoorsmen, novice orienteers, and outdoor organizations as well as teachers, scout leaders, recreational hikers, hunters, and others around the world. Coverage includes understanding map symbols; traveling by map alone, by compass alone, or by map and compass together; finding bearings; sketching maps; and traveling in the wilderness. Explains basic map and compass skills clearly Fully updated edition, including information on GPS Includes up-to-date Web site addresses, references, and sources Features a fresh, rugged design Ideal book for beginners If you're looking to feel more comfortable in the wilderness, this updated guide is an indispensable reference.

    Bike Repair and Maintenance For Dummies

    Dennis Bailey

    By coupling step-by-step instructions and detailed photos and illustrations, Bike Repair & Maintenance For Dummies gives readers the information they need to keep their bikes in working order, often without taking it to the shop.

    The CompleteLandlord.com Ultimate Property Management Handbook

    William Lederer A.

    This book covers the entire cycle of becoming a successful real estate property manager. Written in an accessible format , this book provides valuable information for investors who are now landlords and property managers. This book is not about the day-to-day of landlording, rather it focuses on the strategies for managing the assets of your property. Readers will find information on: ? The benefits of managing property ? Assembling your core team (attorneys, accountants and insurers) ? Legal documents ? And office help (including the right systems and software, how and when to maintain and repair, and the finances of managing your properties)

    Starting an eBay Business For Dummies

    Marsha Collier

    The gold standard for eBay users who want to get serious about selling Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need to know, from how to tap the explosive power of social media for promoting your business to the very latest on eBay?s fees and payment structure, how to maintain your own customer service center, ways to build an audience, and much more. Shows you how to lay the foundation for a business by setting up a store and reviews legal requirements and restrictions Helps you price and source your merchandise Explores how to attract an audience using social media through your own site Gives you a quick MBA in budgeting, money transactions, customer service, shipping, and more Offers insight on other sellers who have been successful on eBay and what you can learn from them Kick-start your eBay business and get profitable with this must-have guide from eBay superstar Marsha Collier.

    Executive's Guide to Solvency II

    David Buckham

    A straightforward guide to the evolution, benefits, and implementation of Solvency II Providing a guide to the evolution, practice, benefits, and implementation of Solvency II, Executive′s Guide to Solvency II deftly covers this major European regulation which ensures that insurers can meet their risk–based liabilities over a one–year period to a 99.5% certainty. Part of the Wiley and SAS Business series, this book will guide you through Solvency II, especially if you need to understand the subtleties of Solvency II and risk–based capital in basic business language. Among the topics covered in this essential book are: Background to Solvency II Learning from the Basel Approach The Economic Balance Sheet Internal Models People, Process, and Technology Business Benefits of Solvency II Executive′s Guide to Solvency II has as its aim an explanation for executives, practitioners, consultants, and others interested in the Solvency II process and the implications thereof, to understand how and why the directive originated, what its goals are, and what some of the complexities are. There is an emphasis on what in practice should be leveraged upon to achieve implementation, specifically data, processes, and systems, as well as recognition of the close alignment demanded between actuaries, the risk department, IT, and the business itself.

    The Constant Contact Guide to Email Marketing

    Eric Groves

    The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or an annoying waste of your customer's time—depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship building. The Constant Contact Guide to Email Marketing presents best practices and relationship-building principles from America’s leading email marketing firm. With over 280,000 small business and non-profit clients, Constant Contact is constantly testing and learning what works and what doesn't, and it's all here. There's no other email guide on the market that provides this level of comprehensive, practical guidance. Whether you're starting your own small business or need to grow on a shoestring budget, this book will get you up to speed fast. Learn about: Ten email pitfalls that will get your business into trouble Ten things your customers expect you to do The «soft» benefits of email marketing Using email in combination with other marketing efforts How four types of permissions can make or break your strategy Building an email list that is valuable and effective Creating valuable content Choosing an effective, professional email format Ensuring your emails are delivered, opened, and read With The Constant Contact Guide to Email Marketing, you'll learn to avoid the common mistakes of email marketing, give your customers content they love, and combine an effective email marketing strategy with your traditional marketing efforts—giving you way more bang for your marketing buck.

    Handbook of Corporate Equity Derivatives and Equity Capital Markets

    Juan Ramirez

    Equity strategies are closely guarded secrets and as such, there is very little written about how investors and corporate can utilise equity vehicles as part of their growth strategies. In this much-needed book, industry expert Juan Ramiraz guides readers through the whole range of equity derivative instruments, showing how they can be applied to a range of equity capital market situations, including hedging, yield enhancement and disposal of strategic stakes, mergers and acquisitions, stock options plan hedging, equity financings, share buybacks and other transactions on treasury shares, bank regulatory capital arbitrage and tax driven situations. The book includes case studies to highlight how equity derivative strategies have been used in real-life situations.

    Online Investing on the Australian Sharemarket

    Roger Kinsky

    How to trade and invest online, from bestselling investing author Roger Kinsky With the wide availability of market data and the low cost of online trading, millions of people are taking control of their own future and investing their savings online. The Internet allows small investors to manage their portfolios, set up their own superannuation funds, and research and trade shares all from the comfort of a home office. But there are always risks to investing and without the knowledge of a traditional stockbroker or investment manager to help them steer clear of bad deals, investors need guidance to successfully navigate the abundance of information available to them. This new Fourth Edition of Online Investing on the Australian Sharemarket is a complete and comprehensive guide to researching stocks and trading shares, demystifying the complexities and explaining confusing investment jargon along the way. You'll discover how to find the best online broker, setup your account, place orders, analyse the market, and monitor and improve your portfolio's performance. The ideal guide for beginner and intermediate level investors who want to learn to invest wisely and profitably Written by an active trader and bestselling author of Teach Yourself About Shares, Shares Made Simple, and Charting Made Simple Covers all the basics of online investing, including how to set up an account, research shares, and make profitable trades Updated to include all the latest information setting up a self-managed superannuation fund, forex trading, and mobile technologies For Australians who want to take control of their investment portfolios, Online Investing on the Australian Sharemarket is the perfect beginner's guide.

    Portfolio Investment Opportunities in Precious Metals

    David M. Darst

    New research and investment strategies for asset managers in precious metals In this handy new e-book, bestselling author David M. Darst provides valuable perspective on the role and positioning of gold and other precious metals within an economic, financial, and portfolio context. It covers the advantages and disadvantages, risks and rewards of investing in precious metals and sheds light on the key factors that drive prices, including supply and demand forces, inflation and deflation, geopolitical conditions, interest rates, and the global monetary system. The book also offers detailed information on specific vehicles that provide exposure to precious metals, as well as sources of further information available in print and online. Portfolio Investment Opportunities in Precious Metals gives investors the information they need to make intelligent investment decisions in precious metals. Covers key factors investors need to know about precious metals, including advantages, risks, and investment performance Written by David M. Darst, CFA, the bestselling author of The Little Book That Saves Your Assets Perfect for individual investors, financial advisors, and CFAs interested in the role that precious metals play in investment portfolios

    Portfolio Investment Opportunities in Managed Futures

    David M. Darst

    New research and investment strategies for asset managers in managed futures In this handy new e-book, bestselling author David M. Darst provides the latest information on managed futures and their appropriate role within investment portfolios. The first section of the e-book covers select investment advantages and potential risks of managed futures, including historical background on futures, their advantages, risks involved, and key trends and drivers. The second section offers a summary of managed futures investment performance and correlation, including the performance of the major futures indices. The remaining sections provide an overview of the current investment landscape, a glossary of available indices, and important sources of further information. Portfolio Investment Opportunities in Managed Futures gives investors the information they need to make intelligent investment decisions in this important asset class. Covers key factors investors need to know about managed futures, including advantages, risks, and investment performance Written by David M. Darst, CFA, the bestselling author of The Little Book That Saves Your Assets Perfect for individual investors, financial advisors, and CFAs interested in how managed futures can meaningfully improve the risk-reward profile of their portfolios