John Wiley & Sons Limited
Все книги издательства John Wiley & Sons LimitedThere's Always a Way. How to Develop a Positive Mindset and Succeed in Business and Life
Increase your business fitness and break world sales records You can do it! You can increase your sales power. You can become more persuasive and effective in your business and your personal life. Most of all, you can learn the secrets of transforming fear, failure, and adversity into victory. Many people today recognize a powerful correlation between physical health and business success. Tony Little is living proof of this connection. Having worked his way up from poverty and sickness to become, as Jay Leno called him, «America's personal trainer,» he is also the most successful and recognizable salesman on the planet today, selling a record-breaking 3 billion dollars worth of retail product on TV. Now, in There's Always a Way, Tony reveals how he's used the hard knocks in his own life to develop unique selling strategies that make him a living brand. Tony explains how to use fears and insecurities to sharpen one's selling game and build self-confidence Tony demonstrates dynamite secrets for self-motivation, overcoming negativity, and thinking out of the box Tony explains how to build a positive mind set, create a buzz, exploit humor, find a niche, set goals, ask the right questions, close the sale, make the customer into a star, achieve peak selling performance, and turn oneself into a lean, mean selling machine Having grown his business in a tough market, Tony explains how to stand out in these down times There's Always a Way is a perfect read for goal setters, for movers and groovers moving up, for businesspersons who want to learn to win. Read it and be motivated to make every sales opportunity into a formula for success.
Make Difficult People Disappear. How to Deal with Stressful Behavior and Eliminate Conflict
Save your organization by building the skills to deal with difficult people We all have to work with people we can't stand to be around. Our challenge is to find creative ways to handle these difficult people. In the fable Make Difficult People Disappear, the skills and strategic plan needed to change your mindset are told through a clear, concise story. By first understanding the four main personality types in the workplace, Commander, Organizer, Relater, and Entertainer, readers can then devise effective strategies for diffusing unproductive and damaging behavior. This book serves to change the mindset and behavior of people who deal with difficulty on a regular basis. Wofford describes how through understanding our behavior differences and natural reactions to stress, that utilizing a plan based on these differences the difficulty simply seems to disappear Advises everyone from frustrated executives to entrepreneurs tired of dealing with difficult people who suck the life out of their organizations Complete with a step-by-step action plan, Make Difficult People Disappear serves to replenish your confidence and build skills in leading those who until now you didn't know how to manage and felt there was no choice but to continue to deal with or ignore.
The IEP from A to Z. How to Create Meaningful and Measurable Goals and Objectives
A truly comprehensive, teacher- and parent-friendly guide to creating clear and effective IEPs With the skyrocketing diagnoses of ADHD, autism spectrum disorders, and related conditions in U.S. schools, there is a growing need for information on creating effective IEPs for exceptional students. The IEP From A to Z is a step-by-step guide showing teachers and parents how to get the right education plan in place for students with ADHD, Autism/Asperger's, Emotional/Behavioral Disturbance, and related conditions. Provides easy-to-understand explanations of the special education process along with a wealth of sample effective IEPs Explains what is most important for educators and parents to keep in mind during IEP development Provides content area-specific sample goal and objective templates, general teaching tips for maintaining the IEP, and useful resources From nationally recognized experts in the special education field, this book guides readers through the process of writing thoughtful, intelligent Individualized Education Plans that deliver high-quality, need-based educational programming to exceptional students.
Mastering the Complex Sale. How to Compete and Win When the Stakes are High!
Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives.» —Geoffrey A. Moore, author of Crossing the Chasm and Dealing with Darwin «This is the first book that lays out a solid method for selling cross-company, cross-border, even cross-culturally where you have multiple decision makers with multiple agendas. This is far more than a 'selling process'—it is a survival guide—a truly outstanding approach to bringing all the pieces of the puzzle together.» —Ed Daniels, EVP, Shell Global Solutions Downstream, President, CRI/Criterion, Inc. «Mastering the Complex Sale brilliantly sets up value from the customer's perspective. A must-read for all those who are managing multinational business teams in a complex and highly competitive environment.» —Samik Mukherjee, Vice President, Onshore Business, Technip «Customers need to know the value they will receive and how they will receive it. Thull's insights into the complex sale and how to clarify and quantify this value are remarkable—Mastering the Complex Sale will be required reading for years to come!» —Lee Tschanz, Vice President, North American Sales, Rockwell Automation «Jeff Thull is winning the war against commoditization. In his world, value trumps price and commoditization isn't a given, it's a choice. This is a proven alternative to the price-driven sale. We've spoken to his clients. This stuff really works, folks.» —Dave Stein, CEO and Founder, ES Research Group, Inc. «Our business depends on delivering breakthrough thinking to our executive clients. Jeff Thull has significantly redefined sales and marketing strategies that clearly connect to our global audience. Read it, act on it, and take your results to exceptional levels.» —Sven Kroneberg, President, Seminarium Internacional «Jeff's main thesis—that professional customer guidance is the key to success—rings true in every global market today. Mastering the Complex Sale is the essential read for any organization looking to transform their business for long-term, value-driven growth.» —Jon T. Lindekugel, President, 3M Health Information Systems, Inc. «Jeff Thull has re-engineered the conventional sales process to create predictable and profitable growth in today's competitive marketplace. It's no longer about selling; it's about guiding quality decisions and creating collaborative value. This is one of those rare books that will make a difference.» —Carol Pudnos, Executive director, Healthcare Industry, Dow Corning Corporation
Think Write Grow. How to Become a Thought Leader and Build Your Business by Creating Exceptional Articles, Blogs, Speeches, Books and More
In a competitive age, thought leadership has emerged as a subtle but powerful way to grow your business, establish credibility and demonstrate expertise, build your profile and forge relationships with prospects and customers. Thought leadership material can take many forms, including public speaking, websites, the media, advertising, writing books, online forums, webinars and blogging. This book will show you how to take your great ideas and craft them into a clear point of view which can influence others. The book is organised into three parts: 1. Think: Defines thought leadership and how to transform your great ideas into effective thought leadership material. 2. Write: Shows you how to articulate your ideas into effective communication. 3. Grow: Demonstrates how thought leadership can be marketed to grow your business and profile. Key features: Shows you how to go from expert to influential thought leader Written by Grant Butler, former Australian Financial Review journalist and now managing director of Australia's largest corporate writing firm. Explains techniques used by politicians, public figures and the CEOs of our biggest companies. Think Write Grow studies the techniques of the great communicators of recent times, from Barack Obama and Boris Johnson to Tim Flannery and Malcolm Turnbull.
The Power of Pause. How to be More Effective in a Demanding, 24/7 World
A clear, actionable plan to fight frustration at work, make savvier decisions, and avoid costly mistakes when we're short on time, attention, and choices One of the most frustrating dilemmas for working people today is how to be effective when we feel we don't have time or we're facing non-stop demands. The Power of Pause process is a dynamic practice that Nance Guilmartin has taught thousands of people worldwide, equipping them to regain control of thoughts and avoid miscommunications. This tested method helps readers to take a moment to wonder what's called for when we feel we're short on time, attention, temper, or choices. In that instant, we can use a simple method to rewire our overloaded circuits, tap into our «missing-in-action» common sense, and raise our communication intelligence. This process is not about slowing down the pace of workday life. It is about enabling anyone who is time-pressed to make savvier choices and avoid costly mistakes. Shows how to exercise leadership skills that save time and strengthen relationships Offers a process for learning to engage in productive exchanges rather than attacking or being resigned Enables managers and teams to save time and money Reveals how to fix problems and achieve goals with less stress The Power of Pause methods enable managers and teams across varying industries/any industry to save time and money, fix problems and achieve goals with less stress–even in the face of competition, cultural and language differences, or tight budgets.
Innovating Analytics. How the Next Generation of Net Promoter Can Increase Sales and Drive Business Results
How does a CEO, manager, or entrepreneur begin to sort out what defines and drives a good customer experience and how it can be measured and made actionable? If you know how well the customer experience is satisfying your customers and you know how to increase their satisfaction, you can then increase sales, return visits, recommendations, loyalty, and brand engagement across all channels. More reliable and more useful data leads to better decisions and better results. Innovating Analytics is also about the need for a comprehensive measurement ecosystem to accurately assess and improve the other elements of customer experience. This is a time of great change and great opportunity. The companies that use the right tools and make the right assessments of how to satisfy their customers will have the competitive advantage. Innovating Analytics introduces an index that measures a customer’s likelihood to recommend and the likelihood to detract. The current concept of the Net Promoter Score (NPS) that has been adopted by many companies during the last decade—is no longer accurate, precise or actionable. This new metric called the Word of Mouth Index (WoMI) has been tested on hundreds of companies and with over 1.5 million consumers over the last two years. Author Larry Freed details the improvement that WoMI provides within what he calls the Measurement Ecosystem. He then goes on to look at three other drivers of customer satisfaction along with word of mouth: customer acquisition, customer loyalty, and customer conversion.
The American Way to Change. How National Service and Volunteers Are Transforming America
How ordinary citizens dedicated to service can change the face of America's most critical issues What if the nation were able to capitalize on the energy of Americans willing to serve and volunteer for a year or more? This inspirational book tells the stories of real people who have dedicated themselves to service and the nonprofits that engaged them. It shows how selflessness and service have transformed lives and communities, and can address similar problems throughout the country. The author profiles successes, demonstrates measurable effects, and shows how impact is made. This book describes how we can achieve change, through action at both the community and organizational level. Filled with illustrative examples and key lessons Highlights programs such as Teach for America, City Year, and Community Health Corps Shows how nonprofits can create successful service programs to tackle different issues The book shows what America would look like if programs like these operated at scale across the country not just in one or two neighborhoods, but wherever they were needed.
Becoming a Category of One. How Extraordinary Companies Transcend Commodity and Defy Comparison
A revised and updated edition of the bestselling «no-nonsense guide to beating the competition.»-Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success. Packed with real case studies and personal reflections from successful business leaders, it helps you apply the best practices of the best companies to set yourself apart from your competitors and turn your business into a market leader. Whether you run a multinational corporation or a two-person start-up company, the lessons you'll find here apply to any business. This Second Edition includes a new chapter on «tie breakers,» updated examples of today's category of one companies, and special contributions from business experts, bestselling authors, and CEOs on the future category of one business. Revised and updated to remain relevant to today's market conditions and new innovations A new edition of the bestselling title from the author of Indispensable and Work Like You're Showing Off Today's struggling economy puts even greater importance on the theory and practice of business differentiation This edition includes 20 percent new material; if you liked the original edition, you'll love this new Second Edition Reliable, proven advice that works for businesses of any size in any industry Now more than ever, you have to differentiate your business from the competition to succeed. Becoming a Category of One gives you the blueprint for building your own extraordinary business.
Change Your Space, Change Your Culture. How Engaging Workspaces Lead to Transformation and Growth
The fastest, easiest way to shift culture toward engagement and productivity Change Your Space, Change Your Culture is a guide to transforming business by rethinking the workplace. Written by a team of trail-blazing leaders, this book reveals the secrets of companies that discovered the power of culture and space. This insightful guide reveals what companies lose by viewing office space as something to manage or minimize. With practical tips and implementation details, the book helps the reader see that the workspace is, in fact, a crucial driver of productivity and morale. Change Your Space, Change Your Culture was born out of recent studies that expose truly outrageous «Oh, my God» realities: More than 70 percent of the workforce either hates their job or they are just going through the motions. Half of all office space is wasted. Those shattering facts exist because office space is generally regarded as «overhead» or «sunk cost.» Most buildings today clearly communicate the low priority placed on people-friendly design. Poor workforce engagement is baked into the culture. This book provides guidance on turning this around, by rethinking and reshaping space to align with the way people work. Specifically, this book moves from the high-altitude view down to the details on how to: Discover the fastest, easiest and most cost-effective way to shift culture Add square footage by using space more effectively Boost employee engagement and vitality by the creative use of space Learn how space can become a powerful productivity tool We all know that design, space, and flow have a powerful effect on the human psyche. Our homes, museums, sports arenas, places of worship, and even airport terminals reveal that. Environment can inspire dread or enthusiasm, distraction or focus, collaboration or isolation. That's why the office must be designed to inspire the desired culture and workflow – if it's not properly designed, no program, training or rules will be effective over time. Change Your Space, Change Your Culture is the practical guide to office space, the foundation of an engaging culture.