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Google Analytics

Joe Teixeira

Get the most out of the free Google Analytics service—and get more customers Google Analytics allows you to discover vital information about how end users interact with their Web sites by collecting vital data and providing tools to analyze it, with the intention of improving the end-user experience and, ultimately converting users into customers. This indispensible guide delves into the latest updates to the newest version of Google Analytics—3.0—and explains the concepts behind this amazing free tool. You'll discover what information to track, how to choose the right goals and filters, techniques for reading Google Analytics reports and graphs, and, most importantly, how to compile this data and use it to improve your Web site and attract more potential customers. Takes an in-depth look at Google Analytics 3.0 and walks you through the possibilities it offers Explains how to read Google Analytics reports and graphs so that you can compile this data and use it to improve your Web site and attract more users Shares techniques for converting end users into customers Features tips and suggestions for getting the information you need from Google Analytics reports and then converting that information into actionable tasks you can use With Google Analytics, Third Edition, you&'ll be well on your way to retrieving the information you need to convert visitors to your site into customers! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Professional Papervision3D

Michael Lively

Professional Papervision3D describes how Papervision3D works and how real world applications are built, with a clear look at essential topics such as building websites and games, creating virtual tours, and Adobe's Flash 10. Readers learn important techniques through hands-on applications, and build on those skills as the book progresses. The companion website contains all code examples, video step-by-step explanations, and a collada repository.

Cloud Computing Bible

Barrie Sosinsky

The complete reference guide to the hot technology of cloud computing Its potential for lowering IT costs makes cloud computing a major force for both IT vendors and users; it is expected to gain momentum rapidly with the launch of Office Web Apps later this year. Because cloud computing involves various technologies, protocols, platforms, and infrastructure elements, this comprehensive reference is just what you need if you?ll be using or implementing cloud computing. Cloud computing offers significant cost savings by eliminating upfront expenses for hardware and software; its growing popularity is expected to skyrocket when Microsoft introduces Office Web Apps This comprehensive guide helps define what cloud computing is and thoroughly explores the technologies, protocols, platforms and infrastructure that make it so desirable Covers mobile cloud computing, a significant area due to ever-increasing cell phone and smartphone use Focuses on the platforms and technologies essential to cloud computing Anyone involved with planning, implementing, using, or maintaining a cloud computing project will rely on the information in Cloud Computing Bible.

Dating For Dummies

Joy Browne

Trusted guidance on meeting Ms. or Mr. Right With new and updated content, Dating For Dummies, 3rd Edition includes all the information you'll need for navigating the contemporary, social media driven dating scene where women and men Google potential dates beforehand, Tweet after, and even meet on Facebook. You'll find all you need to use these social media sites and take advantage of the ever-expanding ways to socialize, flirt, and date in the 21st century. With dating advice for singletons in all stages of life (including baby boomers), you'll get the confidence to date someone who is significantly older or younger, someone who has been previously married, or someone with children. Author Dr. Joy Browne, America's favorite psychologist, demystifies the whole dating process, from getting a date, plotting the place, and having a great time (or dealing with duds) to moving beyond a first date toward a budding relationship. Confidence boosters to help meet, date, and start a relationship with Mr. or Ms. Right Safe tips and advice on using social networks like Facebook and Twitter to meet new people The latest tips about dealing with money matters and dating diversity If you're looking for a fun Saturday night date or a happily-ever-after mate, Dating For Dummies is the guide for you!

Joomla! For Dummies

Steve Holzner

Build template-based web sites without the hassle of writing code! Joomla! is a free, open source PHP & MySQL-based content management system that allows you to create interactive, community-based Web sites without having to write or program code in PHP or ASP.NET. This fun and friendly introduction to Joomla! shows you how to create a rich, interactive Web site that does not require any code. No matter your skill level, this easy-to-understand resource demonstrates how to drop preconfigured modules that already contain PHP and MySQL code directly into your Joomla! site. Thanks to the Dummies fun and friendly approach, you'll quickly see how easy to create a rich, interactive Web site with Joomla! Demonstrates how to create a business site—complete with shopping cart—quickly and easily Walks you through developing Web sites with discussions, RSS feeds, picture submissions, and more Includes coverage of the newest version of Joomla!, explains its completely new administrative features, and reviews its ability to provide different levels of access to different users via much-requested access control lists Find out why Joomla! is the easiest way to build an interactive, community-based Web site!

IFRS Made Easy

Steven Bragg M.

The definitive guide to all things IFRS IFRS Made Easy provides complete, easy-to-navigate coverage of all International Financial Reporting Standards (IFRSs) with concise explanations and hundreds of supporting examples. This reference tool goes anywhere you go-to a client's office, on a business trip, or to an important lunch meeting, with on-the-spot answers to any questions that arise. Practical, plain -language explanation of the international financial accounting and reporting standards Summarizes International Financial Reporting Standards Liberally sprinkled with definitions and examples Notes applicable IFRS source documents Written for every company struggling with the impact of convergence, IFRS Made Easy clearly explains how IFRS will impact your company, how you will need to account for various specific items, and more. This book is filled with practical techniques and rules of thumb for understanding the day-to-day IFRS issues every accountant, controller or CFO is sure to face-and puts all the answers you need at your fingertips.

Fishing for Dummies

Peter Kaminsky

Make fishing easier and more rewarding every time you pick up your rod and reel No one can promise that you will catch fish all the time. For as long as we've been catching fish, fish have been outsmarting us. But there are tips and pointers that even the most seasoned anglers can pick up! Fishing For Dummies helps you prepare for what awaits beyond the shore. From trout to carp and bass to bonefish, you'll get coverage of the latest and greatest techniques to fish like a pro. The latest in fishing line and equipment technology, including new electronics and gadgets An expanded section on casting methods for spinning tackle and bait casting 8 pages of full-color fish illustrations If you're one of the millions of people who enjoy fishing, whether for fun or sport, this hands-on, friendly guide gives you everything you need to keep «The Big One» from getting away!

Joining the Resistance

Carol Gilligan

Since the publication of her landmark book In a Different Voice, Carol Gilligan has transformed the way we think about women and men and the relations between them. It was ‘the little book that started a revolution’, and with more than 800,000 copies in print it has become one of the most widely read and influential books ever written on gender and human development. In her new book Joining the Resistance Carol Gilligan reflects on the evolution of her thinking and shows how her key ideas were interwoven with her own life experiences. Her work began with the question of voice: who is speaking to whom, in what body, telling what stories about which relationships? By listening carefully she heard a voice that had been held in silence, and in the process realized the extent to which we – both women and men – had been telling false stories about ourselves. In her subsequent work Gilligan found that adolescent girls resisted pressures to disengage themselves from their honest voices, and by joining their resistance she opened the way for the development of a more humane way of thinking about personal and political relationships. For the central conviction of her work today – and the central thesis of this book – is that the requisites for love and the requisites for citizenship in a democratic society are one and the same. Both voice and the desire to live in relationships inherent in our human nature, together with the capacity to resist false authority. Combining autobiographical reflection with an analysis of key questions about gender and human development, this timely and highly readable book by one of America’s greatest contemporary thinkers will appeal to a wide readership.

Cycling For Dummies

Gavin Wright

Discover the joys and benefitsof riding a bike Whether you're looking to join the Lycra brigade, tear down mountain bike trails or simply teach yourself – or your child – how to ride, this practical guide covers all your needs, from choosing the right bike and accessories to hitting the road and trails. Improve your health and fitness, reduce your carbon footprint and have fun along the way! Pick the bike and equipment that suit you – determine whether a road bike, mountain bike or something in-between is best for you Find the time to incorporate cycling into your lifestyle – start commuting to work and plan your cycling schedule Understand your rights and responsibilities as a cyclist – know the regulations that apply in your local area Stay safe in traffic and off-road – be seen and heard, and feel confident when dealing with potential dangers and hazards Train to improve – adopt programs to improve your speed and endurance on the road, or your fitness and skill for mountain biking Prepare yourself and your bike for touring – research your route and transport options, get your bike ready and know what to pack Get your kids on a bike – add a child to your bike, pick the right bike for your older child and teach your kids to ride the easy way Maintain yourself and your bike – prevent or ease cycling ailments and learn how to repair and service your bike Open the book and find: How your bike should be adjusted to fit you Advice on the easiest way to get on a bike and start pedalling How to avoid dangers presented by cars, trucks, dogs and birds Tips for riding with other people Pointers on incorporating cycling into the school run Guidelines for eating and drinking before, during and after cycling The ten best rides in Australia and New Zealand Ten great tours and races from around the world Learn to: Choose the right bike for you and your lifestyle Select the best gear to keep you looking good and riding well Obey the road rules and stay safe Find your riding style, from off-roading to cycling with kids

Diabetes For Dummies

Lesley Campbell

Your essential guide to managing diabetes successfully and living a full life Don't just survive – thrive! Diabetes For Dummies, 3rd Australian edition, brings you right up to date with the latest research, treatment and management approaches for all types of diabetes. This book is essential reading whether you have diabetes yourself or are supporting a friend or relative with the condition. Reduce your diabetes risk – understand and avoid the causes of prediabetes and diabetes Recognise the importance of diet and exercise – adopt a healthy eating plan and exercise regime that works for you Keep on top of self-monitoring and medication – learn what's new in research and treatment in Australia, and what advances are on the horizon Deal with the emotional challenges of having diabetes – understand how your mental health affects your physical health and develop coping styles that work over the long term Prevent short-term and long-term complications – know how to deal with low or very high blood glucose and find out how diabetes can affect your kidneys, nervous system, heart and eyes Manage diabetes in children and older people – care for your child from infancy to self-management and help support the older person with diabetes Get the support you need – know which organisations to turn to for help and access reputable online support Open the book and find: How to identify the differences between type 1, type 2 and gestational diabetes Explanations for the drugs used in diabetes management Tips for caring for your feet Advice on coping with diabetes before and during pregnancy Practical exercises for improving your mental health How to deal with on-the-job and insurance obstacles Ways to identify dodgy treatments and 'cures' Learn to: Manage your diabetes and live life to the full Eat a balanced diet and exercise for a healthier life Deal with the psychological effects of your condition Access the best online support