Зарубежная образовательная литература

Различные книги в жанре Зарубежная образовательная литература

Essentials of Intellectual Property

Paul Lerner J.

ESSENTIALS OF INTELLECTUAL PROPERTY Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. «Alexander Poltorak and Paul Lerner have written the definitive primer on intellectual property for business professionals. Thorough in its coverage and understandable in its delivery, Essentials of Intellectual Property provides not only an outstanding summary of intellectual property basics, but a useful and sensible strategy for using intellectual property to the best needs of a business. Poltorak and Lerner have combined their in-depth knowledge of patent law with their savvy business skills to yield an indispensable reference for the business professional.» —Jeffrey L. Brandt, Patent Attorney, Former Senior Vice President and Intellectual Property & Licensing Counsel, priceline.com «Alex Poltorak and Paul Lerner have pulled off a mighty feat with Essentials of Intellectual Property. They have crafted a work that is clear for the beginning practitioner while nuanced and sophisticated for the savvy tech transfer and IP management veteran. Lively and often witty writing is a treat not often found in tomes on what can be a dry subject. With Essentials of Intellectual Property, the practitioner has a new literary tool for tying IP strategy to the business reality of tomorrow.» —Edward Kahn, Founder and President, EKMS, Inc., Cambridge, MA «This critically important new volume of work not only provides the professional with a greater knowledge of this vast subject, but also the novice with a better understanding and appreciation for the results of their creative abilities.» —Lawrence J. Udell, Executive Director, California Invention Center, Professor of New Ventures and Entrepreneurship The Wiley Essentials Series—because the business world is always changing…and so should you.

Cultivating Diversity in Fundraising

Janice Pettey Gow

An important roadmap for fundraising in today's multicultural communities Raising money in today's diverse communities is a growing challenge for fundraisers and philanthropists, requiring thoughtful strategies, successful collaborations, and a respectful understanding of people's differences. In this groundbreaking new book, the author examines today's four major ethnic groups-African American, Asian American, Hispanic/Latino, and Native American-in terms of their diverse histories, traditions, and motivations, and then applies this information to the proven components of successful fundraising. The result is a timely and important look at how fundraisers can use an understanding of ethnic differences to create a vibrant and balanced nonprofit center through both individual and collective efforts. In clear, easy-to-understand language, Cultivating Diversity in Fundraising answers the following critical questions: * Who are diverse donors? * What are their charitable traditions and interests? * What fundraising methods will be successful in diverse communities? * What can fundraisers do to include more diversity in fundraising efforts? Designed as a guide to fundraising as well as a strategic update for existing fundraisers, this book should be required reading for anyone working in today's nonprofit sector.

Essentials of Licensing Intellectual Property

Paul Lerner J.

Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property. Order your copy today!

Make Money with Fixer-Uppers and Renovations

Gary Eldred W.

In the Make Money series, renowned real estate investor and bestselling author Gary W. Eldred shows you how to profit from the safest, most reliable wealth builder in the world-real estate. With coverage of all the fundamentals-from finding the right properties to financing and managing them-Eldred shows you the ropes so you don't have to learn important lessons the hard way. Unlike general guides to investing in real estate, each title in the Make Money series gives you the specialized expertise necessary to fully profit from a select investment strategy. Make Money with Fixer-Uppers and Renovations shows homebuyers and investors how to build a fortune by purchasing properties at bargain prices, using creative improvements to add thousands to their value, and selling or renting them for high profits. There's almost no limit to the number of ways you can increase the value of a property-from quick and low-cost improvements like a fresh coat of paint to more extensive renovations such as multi-unit conversions or kitchen remodeling. This step-by-step guide includes the knowledge you need to combine entrepreneurial thinking with proven market analysis techniques. You'll learn to choose properties, plan improvements, and buy low and sell high. Make Money with Fixer-Uppers and Renovations will show you how to: * Fix and flip properties for quick profits * Buy properties with little or no money down * Maximize your property's market value * Exploit regulatory loopholes * Create pizzazz for your interiors * Add living space to your property * Revitalize neighborhoods to increase property values * Market your properties for top dollar * Save thousands with owner-occupant financing

How to Save Thousands of Dollars on Your Home Mortgage

Randy Johnson

Find The Home Mortgage That's Right For You Finding the right mortgage can be complex, confusing, and frustrating. But that doesn't mean you have to settle for anything other than the terms you want. This indispensable and newly updated second edition of How to Save Thousands of Dollars on Your Home Mortgage spells out everything mortgage hunters need to know in clear and accessible terms. It covers more loan alternatives than any other book and examines the importance of discount points. It offers complete details on virtually every mortgage option currently available, what advantages each option offers, how to choose the right one for your needs, and how to save money in the process. New information in this edition will help you use the Internet to find a home and get a mortgage, examine automated underwriting models and conforming loan limits, and weigh new shopping strategies. Easy-to-read charts and graphs, helpful sample forms, and numerous examples will help you understand: * First-time buyers programs * APR, buy-downs, reverse mortgages, accelerated payoffs, and zero point loans * Refinancing strategies * Closing costs, lender fees, and other expenses * How to dispute credit report errors and fix credit problems * How to use the Internet for loan analysis

The Option Trader's Guide to Probability, Volatility, and Timing

Jay Kaeppel

A comprehensive guide that lets you play the options game with confidence Due to the uncontrollable elements associated with options, many traders find themselves without practical strategies for specific situations. The Option Trader's Guide to Probability, Volatility, and Timing offers traders a variety of strategies to trade options intelligently and confidently in any given situation. With detail and objectivity, this book sets forth risk assessment guidelines, explains risk curve analysis, discusses exit methods, and uncovers some of the biggest mistakes options traders make. The Option Trader's Guide provides readers with strategies for trading options as well as expert advice on when to implement those strategies.

Value Investing in Real Estate

Gary Eldred W.

Secure a Prosperous Future by Applying the Tried-and-True Techniques of Value Investing to Income Properties Value Investing in Real Estate outlines a safe and rewarding way to plan for your retirement and increase your income without the risks so common to the stock market. You'll learn how to buy real estate properties using Ben Graham's time-tested methods for evaluating investments. It's a proven way to build assets and income-a big payoff for relatively little time and effort. This book proves the advantages of value investing in real estate as compared to stocks in terms of stability, yield, growth, and equity appreciation. Value Investing in Real Estate also guides readers through important topics such as identifying geographical areas of growth, population patterns, land use, market indicators, condos, townhouses, fixer-uppers, and conversions. It covers what you need to know about both value investing and the real estate market-and how to combine the two for high returns-all backed with examples that illustrate each concept and technique. For the great majority of enterprising investors, value investing in real estate will prove superior to the stock market. Most importantly, you will gain far more income than the paltry dividends accruing from most stock portfolios. With this intelligent, highly readable book, you will see how the techniques of value investing in real estate can help you build the wealth and income you will need in the future.

Inside Secrets to Venture Capital

Dee Power

The inside story on finding the capital your business needs to grow When it comes to finding capital–and the right investors for your business–entrepreneurs need all the help they can get. Brian Hill and Dee Power spent three years surveying 250 venture capital firms to find out what venture capitalists look for when putting their money in young businesses. Their results will give you all the tools you need to make smart decisions and avoid pitfalls and unnecessary risks, including: * How to create and present a business plan to investors * Profiles of venture capitalists in action * Enlightening true tales in venture capital * How to organize a quality management team to attract investors * The truth about referrals * Tips on valuing your company realistically * Doing due diligence: scams, vultures, and bottom feeders * Negotiating the best terms for you and your business Inside Secrets to Venture Capital will show you what it takes to attract the investors and the money you need to grow. It's everything you need to know to play the venture capital game–and win . . .

Make Money with Condominiums and Townhouses

Gary Eldred W.

In the Make Money series, renowned real estate investor and bestselling author Gary W. Eldred shows you how to profit from the safest, most reliable wealth builder in the world-real estate. With coverage of all the fundamentals-from finding the right properties to financing and managing them-Eldred shows you the ropes so you don't have to learn important lessons the hard way. Unlike general guides to investing in real estate, each title in the Make Money series gives you the specialized expertise necessary to fully profit from a select investment strategy. Make Money with Condominiums and Townhouses shows homebuyers and investors how to travel the road to real estate wealth-often with little or nothing down. As an affordable investment vehicle, condominiums and townhouses offer numerous advantages over other types of rental property-they require relatively little day-to-day management, they tend to attract more desirable tenants than other rental properties, and they offer low risk and high returns. Full of time-tested techniques and proven money-making strategies, Make Money with Condominiums and Townhouses will show you how to: * Relax while you put your money to work * Find properties with high rates of appreciation * Evaluate homeowner association finances * Choose profitable locations * Understand the changing demographics that may affect your investment * Finance your properties with little or no money down * Achieve positive cash flow quickly * Build up equity * Understand by-laws, disclosure statements, and management contracts

XML in 60 Minutes a Day

Linda McKinnon

XML is now ubiquitous, not just in Web development, but as the underpinning of interactive Web services: applications that really do run on any platform Includes twenty-four one-hour lessons that recreate a typical week-long introductory seminar Provides readers with a sound, fundamental understanding of XML and how it changes application development Explains how to use XML when dealing with transforms, schemas, and other Web services requirements The authors teach courses for IBM Canada Companion Web site features an online presentation by the authors that follows along with each chapter and includes an audio-only option for readers with dial-up Internet connection