Veteran photographer Rob Sheppard finds that Lightroom 2 can give you back the control over color images that photographers once enjoyed in the traditional darkroom. Packed with secrets Rob has discovered and developed, this book shows you how Lightroom processes RAW and JPEG files non-destructively, how to navigate quickly through your photos in any module with Filmstrip, how you can optimize your photos easily with the adjustment brush and graduated filter tools, speedy and simple ways to process multiple images, and how to prepare images for print or online display.
Make Money with Affordable Apartment Buildings and Commercial Properties, Second Edition, shows you how to build wealth with affordable multi-unit residential and commercial buildings. Low-priced income properties can yield higher returns than single-family homes?especially if you manage them yourself. This book shows you how to find, assess, buy, and manage apartment buildings, retail offices, self-storage, and other overlooked investment alternatives. In today?s tough housing market, these properties offer great returns.
Avoid costly trading mistakes with this workbook that tests readers' investment knowledge No one enters the stock market in the hopes that they may actually lose money on their investments. Sadly, most do. Avoid expensive trading blunders with this hands-on workbook designed to test readers' investment savvy. Developed by a popular stock trading instructor, The Stock Market Course Workbook quizzes readers on their knowledge of the concepts presented in Fontanills's The Stock Market Course. Because mistakes are costly in the stock market, this accessible study guide provides readers with the opportunity to trade «fake money» before risking their real assets in the market. The invaluable lessons learned in this workbook could save readers thousands of dollars in investment mistakes.
With Web access becoming available through TV, handheld devices, and even phones, developers need to create sites that can be viewed from different environments, not just from the desktop. Introducing XHTML, the next generation HTML, this practical guide jumpstarts Web developers on the technology that ensures that their Web pages stay true-to-form on any available platform. Using extensive code and real-world examples, XML expert Michael Sauers teaches readers how to apply XHTML quickly and effectively without having to become XML programmers first. Readers will learn how to migrate legacy HTML documents to XHTML and create documents and applications for a variety of platforms. Like the other books in the series, an appendix listing will feature where to find updated information, a source code index, and other handy features.
Legendary trader Larry McMillan does it-again-offering his personal options strategies for consistently enhancing trading profits Larry McMillan's name is virtually synonymous with options. This «Trader's Hall of Fame» recipient first shared his personal options strategies and techniques in the original McMillan on Options. Now, in a revised and Second Edition, this indispensable guide to the world of options addresses a myriad of new techniques and methods needed for profiting consistently in today's fast-paced investment arena. This thoroughly new Second Edition features updates in almost every chapter as well as enhanced coverage of many new and increasingly popular products. It also offers McMillan's personal philosophy on options, and reveals many of his previously unpublished personal insights. Readers will soon discover why Yale Hirsch of the Stock Trader's Almanac says, «McMillan is an options guru par excellence.»
A cutting-edge text on credit portfolio management Credit risk. A number of market factors are causing revolutionary changes in the way it is measured and managed at financial institutions. Charles Smithson, author of the bestselling Managing Financial Risk, introduces a portfolio management approach to credit in his latest book. Understanding how to manage the inherent risks of this market has become increasingly important over the years. Credit Portfolio Management provides readers with a complete understanding of the alternative approaches to credit risk measurement and portfolio management. This definitive guide discusses the pricing and managing of credit risks associated with a variety of off-balance-sheet products such as credit default swaps, total return swaps, first-to-default baskets, and credit spread options; as well as on-balance-sheet customized structured products such as credit-linked notes, repackage notes, and synthetic collateralized debt obligations (CDOs). Filled with expert insight and advice, this book is a must-read for all credit professionals. Charles W. Smithson, PhD (New York, NY), is the Managing Partner of Rutter Associates and Executive Director of the International Association of Credit Portfolio Managers (IACPM). He is the author of five books, including The Handbook of Financial Engineering and Managing Financial Risk (now in its Third Edition).
While there are many books on «how to patent» and patent law, Essentials of Patents delivers practical advice on how to leverage patents as a powerful competitive corporate tool. This is not your «ordinary patent book». It's emphasis is directed to patent management with the express emphasis of increasing shareholder value, and it's audience, each with its own chapter, includes the CEO / ICO, CFO, CTO, and cross functional managers of HR, Engineering, Manufacturing and IT. Essentials of Patents is arguably one of the first works on intellectual property that drives home the importance of patent creation, protection and exploitation throughout the enterprise. Gibbs and DeMatteis show how patents can enhance competitive intelligence, product development cost reduction, product line expansion, and revenue streams, making this guide a must-have for the savvy manager. In it, the authors introduce a new management methodology: Patent Quality Management, or «PQM». With public company market values more than 90% attributable to the value of intangible assets and patents, the time has come for all corporate managers, not just R&D and legal counsel, to master intellectual property management in this competitive global market (and shareholders are demanding it).
In easy-to-follow terms, Getting Started in Options, Sixth Edition thoroughly demystifies the options markets, distinguishes the imagined risks from the real ones, and arms readers with the facts they need to make informed investment decisions. The accessible, step-by-step format of this guide includes the latest examples, charts, and additions to reflect the changing markets. It also includes new and updated discussions on other options issues, such as Long-Term Equity Anticipation Securities (LEAPS) and the intricacies of options taxation, as well as understandable instructions about how to master options terminology and concepts, read the market, utilize new online resources, and more. Filled with in-depth insights and practical advice, this straightforward resource shows readers how options work as well as where they can fit into anyone’s personal investment plan.
Wiley Online Trading For A Living Beat Risk and Reap Rewards Like A Pro! The Compelling True Story of How a Top Market Maker Built a Successful Trading Business Praise for How I Trade Options «To much of the outside world, trading appears to be as incomprehensible as rocket science. What Jon Najarian has done in this engaging and very readable book is to 'demystify' the world of options for both the aspiring trader and the retail investor. How I Trade Options is a rare opportunity to look over the shoulder of this experienced options trader, teacher, and lecturer.» -Lewis J. Borsellino, CEO/Founder, www.TeachTrade.Com; Author, The Day Trader: From the Pit to the PC «How I Trade Options gives retail investors who have little or no prior knowledge the insight into how options work and how to use them effectively and responsibly. For those who want to learn about options, this is a rare opportunity to learn from a master trader. Najarian shows commitment to educating investors on the use of options to enhance their portfolios.» -Rance Masheck, President, Quantum Vision Inc. «Not only is Jon Najarian a Supertrader, he is a Superteacher. I owe much of my good fortune to Jon Najarian. I learned more from him than I had learned in an entire decade-plus it was fun! Jon's abilities to make his profitable trading strategies understandable are sure to make How I Trade Options a must-have tool that every option trader will want to own.» -Don Fishback, Developer of the Fishback Option Pricing Model «Jon Najarian is a world-class options trader and a world class options educator. His crystal clear explanations of such strategies as vertical spreads empower the average investor to participate in attractive options approaches that, until now, have been dominated by professional traders.» -Bernie Schaeffer, Chairman and Chief Executive Officer Schaeffer's Investment Research, Inc. Please visit our Web site at www.wileyfinance.com
A practical guide to the inside language of the world of derivative instruments and risk management Financial engineering is where technology and quantitative analysis meet on Wall Street to solve risk problems and find investment opportunities. It evolved out of options pricing, and, at this time, is primarily focused on derivatives since they are the most difficult instruments to price and are also the riskiest. Not only is financial engineering a relatively new field, but by its nature, it continues to grow and develop. This unique dictionary explains and clarifies for financial professionals the important terms, concepts, and sometimes arcane language of this increasingly influential world of high finance and potentially high profits. John F. Marshall (New York, NY) is a Managing Partner of Marshall, Tucker & Associates, a New York-based financial engineering and consulting firm. Former Executive Director of then International Association of Financial Engineers, Marshall is the author of several books, including Understanding Swaps.