Зарубежная образовательная литература
Различные книги в жанре Зарубежная образовательная литератураComprehensive Intellectual Capital Management. Step-by-Step
Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management. Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more! Order your copy today!
Digital Video Essentials. Shoot, Transfer, Edit, Share
The Perfect Companion for Your Digital Video Camera Digital video brings the power of studio production to the personal computer. With just a video camera, a computer, and the proper software, you can create your own innovative and unique movies for personal or business use. Digital Video Essentials shows you how to take advantage of today's technology to get the results you want. In this book, you'll learn to shoot your footage effectively, transfer it to your computer, use editing software to build and enhance your material, and export your movies to VHS tape, DVDs, the Internet, and more. All the Know-How You Need Inside you get the unparalleled instruction of best-selling author and video expert Erica Sadun, who explains the technologies and standards behind digital video in terms anyone can understand. Digital Video Essentials shows you how to make the most of your equipment, introduces you to the inexpensive tools that will turn your computer into a digital-editing studio, and explains the latest methods for getting your video to its audience. It even guides you through special-effects projects so you can have fun with your video as you learn. The companion CD comes packed with sample projects and trial versions of the software you need- from programs for editing video and sound to tools for burning CDs and creating streaming video. Topics covered include: Choosing your equipment and planning a shoot Composing, lighting, and shooting scenes Recording high-quality sound Getting analog or digital video onto your computer Editing your video on a PC or a Mac Adding low-cost special effects to your videos Burning video CDs and DVDs Sharing your movies via streaming video Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Microsoft FrontPage 2003. Savvy
Savvy—n. Practical know-how. FrontPage 2003 makes web development and maintenance easier than ever. At the same time, it holds more power than ever—meaning that even experienced users can use some help taking advantage of everything it has to offer. Microsoft FrontPage 2003 Savvy provides that help. Using a variety of informational, corporate, and commercial sites as examples, this book walks you through the web development cycle. You'll learn how to define and meet specific site goals, make wise technical choices, overcome inevitable obstacles, and keep the site working and evolving in ways that makes all its stakeholders happy. Tutorial-based instruction gets you up and running no matter what your experience. You'll also get focused coverage of new FrontPage features, including accessibility checking and improved CSS and Sharepoint support. Continue your progress with in-depth examinations of advanced topics plus hard-to-find workarounds and shortcuts. And beautifully realized examples, both online and in the book's full-color insert, demonstrate some of the things you can achieve with FrontPage 2003. Coverage includes: Planning: workspace customization, site architecture, content acquisition, server setup, team-building. Building: page layout, graphics placement, formatting text and links, navigation design and implementation. Adding dynamic content: animation, ActiveX controls and other advanced objects, forms. Integrating applications: database connectivity, scripting, dynamic page content, search engines. Administration: back-end interface design, remote maintenance, setting up your own web server.
CSS Hacks and Filters. Making Cascading Stylesheets Work
Cascading Style Sheets (CSS) is a method of describing how a Web page should look in a Web browser, but a growing number of browsers do not support CSS in the same way, forcing developers to constantly play catch-up to keep their sites consistent Bestselling author Joe Lowery eases the pain for those Web developers who aren't feeling the CSS love-he guides readers through real-world workarounds that will help a CSS-based site look and work the way it was meant to Readers will grit their teeth, clench their fists, and roll their eyes for the last time once they learn how to craft fluid multi-column layouts, build interactive navigation, fix the Box Model, implement CSS hacks in Dreamweaver, and more cool tricks
Herding Chickens. Innovative Techniques for Project Management
Get The Straight Scoop On Project Management–Ingenious Strategies That Work! Have you studied the traditional processes of project management, only to discover that in reality they fall short? Are you done with the idealistic theories of how things should function and eager to apply some street-smart tactics that tackle the real problems like egos, cliques, and squabbles? Welcome to the fine art of Herding Chickens–unconventional, innovative techniques for successful project management. Inside, the authors divulge expert approaches to getting a disparate project team moving in one direction. In their engaging style, they'll show you novel ways to boost efficiency, eliminate chaos, and ultimately complete your project on time, within budget. A fun and irreverent collection of the most useful tips, tricks, and concrete solutions, Herding Chickens describes how to: Inspire, motivate, and herd your project team–no matter how dysfunctional it is Look ahead to keep from falling behind Read, deal with, and charm all types of people Navigate the corporate jungle with finesse Control all aspects of a meeting, from the time waster to the loudmouth Use technology to enhance organization and communication
Profit With Options. Essential Methods for Investing Success
A comprehensive guide for beginners by the leading authority on options Whether the markets are moving up or down, options remain one of the most attractive instruments for all investors. Profit with Options is a beginner's guide to trading options, delivered in clear and engaging manner by options guru Lawrence McMillan. Starting with a basic explanation of terminology, McMillan explains complete trading methodologies with chapters on direct and contrary indicators, protecting a stock portfolio, and trading volatility. The «Q&A» section in each chapter offers readers a chance to test their knowledge in real life trading situations. Whether you are looking for new investment sources in a bear market or seeking hedge protection in a bull, Profit with Options is a lively, one-stop reference and vital tool. Lawrence C. McMillan is the President of McMillan Analysis Corporation. He publishes the newsletter The Option Strategist and the innovative fax service «Daily Volume Alerts,» updating investors on unusual increases in equity option volume. He is the author of the bestselling Options as a Strategic Investment and McMillan on Options (Wiley: 0-471-11960-1).
Winning on Betfair For Dummies
The world of betting is being transformed by internet betting exchanges, and there’s none bigger than Betfair, the world’s leading online betting exchange. Winning on Betfair For Dummies is the definitive insider’s guide, giving you a full picture of the way Betfair works, explaining the terms, lingo and jargon, and letting you in on insider knowledge and know-how. It’s the perfect reference for the first time Betfair player, and also reveals tips and tricks to satisfy even the most seasoned punter. Winning on Betfair FD includes information on: Backing and laying Placing more than one bet in a market Betting in-play Telephone, mobile phone and PDA betting Trading, arbing and bots Making a profession of it
A Work of Heart. Understanding How God Shapes Spiritual Leaders
Revised and updated edition of the classic work on spiritual leadership In A Work of Heart, bestselling author and missional expert Reggie McNeal helps leaders reflect on the ways in which God is shaping them by letting us see God at work in the lives of four quintessential biblical leaders: Moses, David, Jesus, and Paul. McNeal identifies the formative influences upon these leaders, which he sees as God's ways of working in their lives: the same influences at work today forming leaders for ministry in our times. He explores the shaping influence of culture, call, community, conflict, and the commonplace. Offers guidance for church leaders to let God shape their hearts from the inside out Reggie McNeal is the author of the bestselling book Missional Renaissance Gives reassurance for maintaining perspective while doing the demanding work of ministry The book includes illustrative stories of contemporary leaders opening their hearts to God's guidance.
Sustainable Graphic Design. Tools, Systems and Strategies for Innovative Print Design
The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition
Black Gold. The New Frontier in Oil for Investors
Analyze how the falling production and rising demand of oil has enabled savvy companies and investment banks to cash in with Black Gold. You'll find investment suggestions – from ETFs and energy futures to hedge funds – that will allow you to reap substantial profits from current and future situations as well as short human-interest stories that illustrate every issue discussed. You'll also find a timeframe for the peak of oil production – one that is more realistic and gaining acceptance with both scientists and economists. Drawing on historical background, current issues, and expectations of the energy road ahead, Black Gold offers information you'll appreciate and understand so you can make the most of a market poised to grow exponentially in the years ahead.