Contemporary Sociological Theory. Группа авторов

If we never tried to seem a little better than we are, how could we improve or “train ourselves from the outside inward?” And the same impulse to show the world a better or idealized aspect of ourselves finds an organized expression in the various professions and classes, each of which has to some extent a cant or pose, which its members assume unconsciously, for the most part, but which has the effect of a conspiracy to work upon the credulity of the rest of the world. There is a cant not only of theology and of philanthropy, but also of law, medicine, teaching, even of science – perhaps especially of science, just now, since the more a particular kind of merit is recognized and admired, the more it is likely to be assumed by the unworthy.⁵

      Thus, when the individual presents himself before others, his performance will tend to incorporate and exemplify the officially accredited values of the society, more so, in fact, than does his behavior as a whole.

      To the degree that a performance highlights the common official values of the society in which it occurs, we may look upon it, in the manner of Durkheim and Radcliffe-Brown, as a ceremony – as an expressive rejuvenation and reaffirmation of the moral values of the community. Furthermore, in so far as the expressive bias of performances comes to be accepted as reality, then that which is accepted at the moment as reality will have some of the characteristics of a celebration. To stay in one’s room away from the place where the party is given, or away from where the practitioner attends his client, is to stay away from where reality is being performed. The world, in truth, is a wedding. […]

The expressive coherence that is required in performances points out a crucial discrepancy between our all-too-human selves and our socialized selves. As human beings we are presumably creatures of variable impulse with moods and energies that change from one moment to the next. As characters put on for an audience, however, we must not be subject to ups and downs. As Durkheim suggested, we do not allow our higher social activity “to follow in the trail of our bodily states, as our sensations and our general bodily consciousness do.”⁶ A certain bureaucratization of the spirit is expected so that we can be relied upon to give a perfectly homogeneous performance at every appointed time. As Santayana suggests, the socialization process not only transfigures, it fixes:

But whether the visage we assume be a joyful or a sad one, in adopting and emphasizing it we define our sovereign temper. Henceforth, so long as we continue under the spell of this self-knowledge, we do not merely live but act; we compose and play our chosen character, we wear the buskin of deliberation, we defend and idealize our passions, we encourage ourselves eloquently to be what we are, devoted or scornful or careless or austere; we soliloquize (before an imaginary audience) and we wrap ourselves gracefully in the mantle of our inalienable part. So draped, we solicit applause and expect to die amid a universal hush. We profess to live up to the fine sentiments we have uttered, as we try to believe in the religion we profess. The greater our difficulties the greater our zeal. Under our published principles and plighted language we must assiduously hide all the inequalities of our moods and conduct, and this without hypocrisy, since our deliberate character is more truly ourself than is the flux of our involuntary dreams. The portrait we paint in this way and exhibit as our true person may well be in the grand manner, with column and curtain and distant landscape and finger pointing to the terrestrial globe or to the Yorick-skull of philosophy; but if this style is native to us and our art is vital, the more it transmutes its model the deeper and truer art it will be. The severe bust of an archaic sculpture, scarcely humanizing the block, will express a spirit far more justly than the man’s dull morning looks or casual grimaces. Everyone who is sure of his mind, or proud of his office, or anxious about his duty assumes a tragic mask. He deputes it to be himself and transfers to it almost all his vanity. While still alive and subject, like all existing things, to the undermining flux of his own substance, he has crystallized his soul into an idea, and more in pride than in sorrow he has offered up his life on the altar of the Muses. Self-knowledge, like any art or science, renders its subject-matter in a new medium, the medium of ideas, in which it loses its old dimensions and its old place. Our animal habits are transmuted by conscience into loyalties and duties, and we become “persons” or masks.⁷

      Through social discipline, then, a mask of manner can be held in place from within. But, as Simone de Beauvoir suggests, we are helped in keeping this pose by clamps that are tightened directly on the body, some hidden, some showing:

Even if each woman dresses in conformity with her status, a game is still being played: artifice, like art, belongs to the realm of the imaginary. It is not only that girdle, brassiere, hair-dye, make-up disguise body and face; but that the least sophisticated of women, once she is “dressed,” does not present herself to observation; she is, like the picture or the statue, or the actor on the stage, an agent through whom is suggested someone not there – that is, the character she represents, but is not. It is this identification with something unreal, fixed, perfect as the hero of a novel, as a portrait or a bust, that gratifies her; she strives to identify herself with this figure and thus to seem to herself to be stabilized, justified in her splendor.⁸

      Misrepresentation

      It was suggested earlier that an audience is able to orient itself in a situation by accepting performed cues on faith, treating these signs as evidence of something greater than or different from the sign-vehicles themselves. If this tendency of the audience to accept signs places the performer in a position to be misunderstood and makes it necessary for him to exercise expressive care regarding everything he does when before the audience, so also this sign-accepting tendency puts the audience in a position to be duped and misled, for there are few signs that cannot be used to attest to the presence of something that is not really there. And it is plain that many performers have ample capacity and motive to misrepresent the facts; only shame, guilt, or fear prevent them from doing so.

      As members of an audience it is natural for us to feel that the impression the performer seeks to give may be true or false, genuine or spurious, valid or “phony.” So common is this doubt that, as suggested, we often give special attention to features of the performance that cannot be readily manipulated, thus enabling ourselves to judge the reliability of the more misrepresentable cues in the performance. (Scientific police work and projective testing are extreme examples of the application of this tendency.) And if we grudgingly allow certain symbols of status to establish a performer’s right to a given treatment, we are always ready to pounce on chinks in his symbolic armor in order to discredit his pretensions.

      When we think of those who present a false front or “only” a front, of those who dissemble, deceive, and defraud, we think of a discrepancy between fostered appearances and reality. We also think of the precarious position in which these performers place themselves, for at any moment in their performance an event may occur to catch them out and baldly contradict what they have openly avowed, bringing them immediate humiliation and sometimes permanent loss of reputation. We often feel that it is just these terrible eventualities, which arise from being caught out flagrante delicto in a patent act of misrepresentation, that an honest performer is able to avoid. This common-sense view has limited analytical utility.

      Sometimes when we ask whether a fostered impression is true or false we really mean to ask whether or not the performer is authorized to give the performance in question, and are not primarily concerned with the actual performance itself. When we discover that someone with whom we have dealings is an impostor and out-and-out fraud, we are discovering that he did not have the right to play the part he played, that he was not an accredited incumbent of the relevant status. We assume that the impostor’s performance, in addition to the fact that it misrepresents him, will be at fault in other ways, but often his masquerade is discovered before we can detect any other difference between the false performance and the legitimate one which it simulates. Paradoxically, the more closely the impostor’s performance approximates to the real thing, the more intensely we may be threatened, for a competent performance by someone who proves to be an impostor may weaken in our minds the moral connection between legitimate authorization to play a part and the capacity to play it. (Skilled mimics, who admit all along that their intentions are unserious, seem to provide one way in which we can “work through” some of