Marketing. Peter Spalton
Зарубежная деловая литература.
Marketing
Год выпуска 0
isbn 9780007358946
Автор произведения Peter Spalton
Жанр Зарубежная деловая литература
Издательство HarperCollins
The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology