Название | Suddenly Virtual |
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Автор произведения | Karin M. Reed |
Жанр | Маркетинг, PR, реклама |
Серия | |
Издательство | Маркетинг, PR, реклама |
Год выпуска | 0 |
isbn | 9781119793687 |
Table of Contents
1 Cover
5 Preface: The Collision and Convergence of Two Areas of Expertise
7 PART ONE: Our New Virtual Reality – A Suddenly Remote Workforce CHAPTER 1: What Happened to Meetings? How Did We Get Here? What Happened to Work? What Happened to Meetings? Conclusion Chapter Takeaways References CHAPTER 2: What Happened to Video Communication? Paving the Way for Virtual Video Communication Stay at Home becomes “Stay on Zoom” The Value of Video in a Virtual Meeting The Value of Video for Internal Meetings The Value of Video for External Meetings Conclusion Chapter Takeaways References
8 PART TWO: The Science of Meetings CHAPTER 3: Best Practices for Meetings Before COVID‐19 Research Exposes Why People Dislike Many Meetings Before‐Meeting Best Practices During‐Meeting Best Practices After‐Meeting Best Practices The Intuitive Nature of Meeting Science Conclusion Chapter Takeaways References CHAPTER 4: New Best Practices for Meetings as a Result of COVID‐19 Beyond the Shift from Face‐to‐Face to Video Amidst the Shift, New Best Practices Emerged Old Best Practices Still Hold True Conclusion Chapter Takeaways References
9 PART THREE: The Benefits and Challenges of Video Communication CHAPTER 5: The Value of Video in the Corporate World The Risks of Poor On‐Camera Awareness in Video Meetings Why Is Speaking to a Camera So Much Harder Than Speaking to a Person? Distraction Danger A Story from Karin's Perspective Conclusion Chapter Takeaways References CHAPTER 6: Best Practices for On‐Camera Communication Through a Webcam The Mental Mindset for Speaking on a Webcam TRY THIS The Necessity of Vocal Variety in Virtual Video Presentations TRY THIS How Your Body Speaks on a Webcam TRY THIS Conclusion Chapter Takeaways References
10 PART FOUR: The Biggest Opportunities and Challenges of Virtual Meetings CHAPTER 7: Making Every Virtual Meeting a Video Meeting A Story from Joe's Perspective Differences in Meeting Satisfaction and Effectiveness by Modality The Case for Making Every Virtual Meeting a Video Meeting Caveats to Every Virtual Meeting as a Video Meeting Motivating Others to Turn on the Video Case Study: Video Meeting Converts at the Executive Level Conclusion Chapter Takeaways References CHAPTER