Transitioning to Virtual and Hybrid Events. Ben Chodor

THE FIRST STEP IS THE HARDEST IT'S ALL ABOUT COMMUNICATING WHEN VIRTUAL BECAME THE ONLY OPTION LIVE, VIRTUAL, AND HYBRID: SAME GAME, DIFFERENT TACTICS TECHNOLOGIES DRIVING THE FUTURE OF VIRTUAL EVENTS

      16  ABOUT THE AUTHORS

      17  APPENDIX: GLOSSARY OF TERMS

      18  INDEX

      19  END USER LICENSE AGREEMENT

      List of Illustrations

      1 Chapter 7Figure 7.1 Most popular days to hold a virtual event.Figure 7.2 Most popular time to start an event.Figure 7.3 Average webcast viewing time.Figure 7.4 Run of show example.Figure 7.5 Single theatre with tabs example.Figure 7.6 Multiple theatres example.

      2 Chapter 10Figure 10.1 Those who attended live based on when they registered.

      3 Chapter 11Figure 11.1 Your lead generation path.Figure 11.2 Matching the virtual event data points to your KPIs.Figure 11.3 Qualified lead funnel.Figure 11.4 Your lead scoring report per individual.

      Guide

      1  Cover

      2 Table of Contents

      3  Begin Reading

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