Desert Solitaire: A Season in the Wilderness. Robert MacFarlane

various forces of Industrial Tourism, on all levels, immediately expect action – meaning specifically a road-building program. Where trails or primitive dirt roads already exist, the Industry expects – it hardly needs to ask – that these be developed into modern paved highways. On the local level, for example, the first thing that the superintendent of a new park can anticipate being asked, when he attends his first meeting of the area’s Chamber of Commerce, is not ‘Will roads be built?’ but rather ‘When does construction begin?’ and ‘Why the delay?’

      (The Natural Money-Mint. With supersensitive antennae these operatives from the C. of C. look into red canyons and see only green, stand among flowers snorting out the smell of money, and hear, while thunderstorms rumble over mountains, the fall of a dollar bill on motel carpeting.)

      Accustomed to this sort of relentless pressure since its founding, it is little wonder that the Park Service, through a process of natural selection, has tended to evolve a type of administration which, far from resisting such pressure, has usually been more than willing to accommodate it, even to encourage it. Not from any peculiar moral weakness but simply because such well-adapted administrators are themselves believers in a policy of economic development. ‘Resource management’ is the current term. Old foot trails may be neglected, back-country ranger stations left unmanned, and interpretive and protective services inadequately staffed, but the administrators know from long experience that millions for asphalt can always be found; Congress is always willing to appropriate money for more and bigger paved roads, anywhere – particularly if they form loops. Loop drives are extremely popular with the petroleum industry – they bring the motorist right back to the same gas station from which he started.

      Great though it is, however, the power of the tourist business would not in itself be sufficient to shape Park Service policy. To all accusations of excessive development the administrators can reply, as they will if pressed hard enough, that they are giving the public what it wants, that their primary duty is to serve the public not preserve the wilds. ‘Parks are for people’ is the public-relations slogan, which decoded means that the parks are for people-in-automobiles. Behind the slogan is the assumption that the majority of Americans, exactly like the managers of the tourist industry, expect and demand to see their national parks from the comfort, security, and convenience of their automobiles.

      Is this assumption correct? Perhaps. Does that justify the continued and increasing erosion of the parks? It does not. Which brings me to the final aspect of the problem of Industrial Tourism: the Industrial Tourists themselves.

      They work hard, these people. They roll up incredible mileages on their odometers, rack up state after state in two-week trans-continental motor marathons, knock off one national park after another, take millions of square yards of photographs, and endure patiently the most prolonged discomforts: the tedious traffic jams, the awful food of park cafeterias and roadside eateries, the nocturnal search for a place to sleep or camp, the dreary routine of One-Stop Service, the endless lines of creeping traffic, the smell of exhaust fumes, the ever-proliferating Rules & Regulations, the fees and the bills and the service charges, the boiling radiator and the flat tire and the vapor lock, the surly retorts of room clerks and traffic cops, the incessant jostling of the anxious crowds, the irritation and restlessness of their children, the worry of their wives, and the long drive home at night in a stream of racing cars against the lights of another stream racing in the opposite direction, passing now and then the obscure tangle, the shattered glass, the patrolman’s lurid blinker light, of one more wreck.

      Hard work. And risky. Too much for some, who have given up the struggle on the highways in exchange for an entirely different kind of vacation – out in the open, on their own feet, following the quiet trail through forest and mountains, bedding down at evening under the stars, when and where they feel like it, at a time when the Industrial Tourists are still hunting for a place to park their automobiles.

      Industrial Tourism is a threat to the national parks. But the chief victims of the system are the motorized tourists. They are being robbed and robbing themselves. So long as they are unwilling to crawl out of their cars they will not discover the treasures of the national parks and will never escape the stress and turmoil of those urban-suburban complexes which they had hoped, presumably, to leave behind for a while.