Ловушки HR-брендинга. Как стать лучшим работодателем для сотрудников и кандидатов. Светлана Иванова

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подарки на заказ, корпоративные подарки, бизнес-подарки, натуральные подарки; «Хорошие люди» – https://www.facebook.com/GoodPeople/ (благотворительные подарки старикам); «МногоМама» – http://mnogomama.com/ (подарки малообеспеченным многодетным семьям); «Авоська дарит надежду» – http://avoski.livejournal.com/197633.html (авоська в подарок, произведено слепыми); «Желай-Делай» – http://желай-делай.рф/ (бизнес-игры для подростков).

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      Иванова С. 50 советов по нематериальной мотивации. – М.: Альпина Паблишер, 2018.

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