John Wiley & Sons Limited
Все книги издательства John Wiley & Sons LimitedSimply Said. Communicating Better at Work and Beyond
Master the art of communication to improve outcomes in any scenario Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? Do people buy into your ideas? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication, based on the Exec|Comm philosophy: we are all better communicators when we focus focus less on ourselves and more on other people. More than just a list of tips, this book connects skills with scenarios and purpose to help you hear and be heard. You'll learn the skills to deliver great presentations and clear and persuasive messages, handle difficult conversations, effectively manage, lead with authenticity and more, as you discover the secrets of true communication. Communication affects every interaction every day. Why not learn to do it well? This book provides comprehensive guidance toward getting your message across, and getting the results you want. Shift your focus from yourself to other people Build a reputation as a good listener Develop your written and oral communications for the greatest impact Inspire and influence others Communicate more effectively in any business or social situation Did that email come across as harsh? Did you offend someone unintentionally? Great communication skills give you the power to influence someone's thinking and guide them to where you need them to be. Simply Said teaches you the critical skills that make you more effective in business and in life.
5% More. Making Small Changes to Achieve Extraordinary Results
Small changes lead to big results that stick 5% More presents a painless route to change, with results that can last a lifetime. Whether you want to boost your health, wealth, or wisdom, this book reveals a key technique that makes it stick. You may already know that breaking big goals into small chunks makes them easier to achieve, but the trick is in making those chunks large enough to be productive, yet small enough to be sustainable. This book shows you how to bring your goals within reach with only five percent more effort. Five percent is almost unnoticeable in terms of effort—but it accrues quickly, with each step boosting the baseline. Increase sales, decrease your marathon time, boost your savings, or master a new skill. Just five percent more can get you where you want to be. Small changes, small commitments, and small adjustments can lead to very big results. You can accomplish more than you ever thought possible in your business or in your life. This book walks you through the 5% More strategy to help you map your path to the future. Accomplish big changes with very small steps Make bigger leaps in progress each step of the way Break big goals into manageable milestones Find a change that you can stick to for the long-term Mountain climbers don't conquer Everest on their first time out—attempting to do so would be a tragic failure. No matter what your goal, no matter what your baseline, small, incremental steps set you up for success. 5% More gives you a concrete strategy for realizing your goals and making changes that last.
Chart Patterns. After the Buy
Take chart patterns beyond buy triggers to increase profits and make better trades Chart Patterns: After the Buy goes beyond simple chart pattern identification to show what comes next. Author and stock trader Thomas Bulkowski is one of the industry's most respected authorities in technical analysis; for this book, he examined over 43,000 chart patterns to discover what happens after you buy the stock. His findings are detailed here, to help you select better buy signals, avoid disaster, and make more money. Bulkowski analyzed thousands of trades to identify common paths a stock takes after the breakout from a chart pattern. By combining those paths, he discovered the typical routes a stock takes, which he calls configurations. Match your chart to one of those configurations and you will know, before you buy, how your trade will likely perform. Now you can avoid potentially disastrous trades to focus on the big winners. Each chapter illustrates the behavior of a specific pattern. Identification guidelines help even beginners recognize common patterns, and expert analysis sheds light on the period of the stock's behavior that actually affects your investment. You'll discover ideal buy and sell setups, how to set price targets, and more, with almost 370 charts and illustrations to guide you each step of the way. Coverage includes the most common and popular patterns, but also the lesser-known ones like bad earnings surprises, price mirrors, price mountains, and straight-line runs. Whether you're new to chart patterns or an experienced professional, this book provides the insight you need to select better trades. Identify chart patterns Select better buy signals Predict future behavior Learn the best stop locations Knowing the pattern is one thing, but knowing how often a stop will trigger and how often you can expect a stock to reach its target price is another matter entirely—and it impacts your trade performance immensely. Chart Patterns: After the Buy is the essential reference guide to using chart patterns effectively throughout the entire life of the trade.
Shadow Banking in China. An Opportunity for Financial Reform
An authoritative guide to the rise of Chinese shadow banking and its systemic implications Shadow Banking in China examines this rapidly growing sector in the Chinese economy, and what it means for your investments. Written by two world-class experts in Chinese banking, including the Chief Advisor to the China Banking Regulatory Commission and former Chairman of the Securities and Futures Commission in Hong Kong, this book is unique in providing true, first-hand perspectives from authorities within the world's largest economy. There is little widely-available information on China's shadow banking developments, and much of it is rife with disparate data, inaccuracies and overblown risks due to definitional and measurement differences. This book clears the confusion by supplying accurate information, on-the-ground context and invaluable national balance sheet analysis you won't find anywhere else. Shadow banking has grown to be a key source of credit in China, and a major component of the economy. This book serves as a primer for analysts and investors seeking real, useful information about the sector to better inform investment decisions. Discover what's driving the growth of shadow banking in China Learn the truth about both real and inflated risks Dig into popular rhetoric and clarify common misconceptions Access valuable data previously not published in English Despite shadow banking's critical influence on the Chinese economy, there have been very few official studies and even fewer books written on the subject. Understanding China's present-day economy and forecasting its future requires an in-depth understanding of shadow banking and its inter-relationship with the banking system and other sectors. Shadow Banking in China provides authoritative reference that will prove valuable to anyone with financial interests in China.
SAS Data Analytic Development. Dimensions of Software Quality
Design quality SAS software and evaluate SAS software quality SAS Data Analytic Development is the developer’s compendium for writing better-performing software and the manager’s guide to building comprehensive software performance requirements. The text introduces and parallels the International Organization for Standardization (ISO) software product quality model, demonstrating 15 performance requirements that represent dimensions of software quality, including: reliability, recoverability, robustness, execution efficiency (i.e., speed), efficiency, scalability, portability, security, automation, maintainability, modularity, readability, testability, stability, and reusability. The text is intended to be read cover-to-cover or used as a reference tool to instruct, inspire, deliver, and evaluate software quality. A common fault in many software development environments is a focus on functional requirements—the what and how—to the detriment of performance requirements, which specify instead how well software should function (assessed through software execution) or how easily software should be maintained (assessed through code inspection). Without the definition and communication of performance requirements, developers risk either building software that lacks intended quality or wasting time delivering software that exceeds performance objectives—thus, either underperforming or gold-plating, both of which are undesirable. Managers, customers, and other decision makers should also understand the dimensions of software quality both to define performance requirements at project outset as well as to evaluate whether those objectives were met at software completion. As data analytic software, SAS transforms data into information and ultimately knowledge and data-driven decisions. Not surprisingly, data quality is a central focus and theme of SAS literature; however, code quality is far less commonly described and too often references only the speed or efficiency with which software should execute, omitting other critical dimensions of software quality. SAS® software project definitions and technical requirements often fall victim to this paradox, in which rigorous quality requirements exist for data and data products yet not for the software that undergirds them. By demonstrating the cost and benefits of software quality inclusion and the risk of software quality exclusion, stakeholders learn to value, prioritize, implement, and evaluate dimensions of software quality within risk management and project management frameworks of the software development life cycle (SDLC). Thus, SAS Data Analytic Development recalibrates business value, placing code quality on par with data quality, and performance requirements on par with functional requirements.
Objectives and Key Results. Driving Focus, Alignment, and Engagement with OKRs
Everything you need to implement Objectives and Key Results (OKRs) effectively Objectives and Key Results is the first full-fledged reference guide on Objectives and Key Results, a critical thinking framework designed to help organizations create value through focus, alignment, and better communication. Written by two leading OKRs consultants and researchers, this book provides a one-stop resource for organizations looking to quantify qualitative goals and ensure each team focuses their efforts to make measureable progress on their most important goals. You’ll learn how OKRs came to be and how leading companies use them every day to help teams and employees stretch their thinking about what’s possible, build their goal-setting muscles and achieve results that reflect their full potential. From the basic framework to a detailed dissection of best practices, this informative guide walks you through real-world implementations to help you get the most out of OKRs. OKRs help employees work together, focus effort, and drive the organization forward. Key results are used to define what it means to achieve broad, qualitative goals, and imperatives like “do it better” are transformed into clear, measureable markers. From the framework’s inception in the 1980s to its popularity in today’s hyper-competitive environment, OKRs make work more engaging and feature frequent feedback cycles that enable workers to see the progress they make at work each and every day. This book shows you everything you need to know to implement OKRs effectively. Understand the basics of OKRs and their day-to-day use Learn how to gain the executive support critical to a successful implementation Maintain an effective program with key assessment tips Tailor the OKRs framework to your organization’s needs Objectives and Key Results is your key resource for designing, planning, implementing, and maintaining your OKRs program for sustainable company-wide success.
BrandED. Tell Your Story, Build Relationships, and Empower Learning
Praise for BrandED «Branding instead of being branded. Defining instead of being defined. Innovative educators must stand up for their ideas and actions instead of being judged and branded by external agencies using standardized measures. Eric Sheninger and Trish Rubin present an excellent guide for educators and education leaders to tell their stories through BrandED.» —Yong Zhao, PhD, Foundation Distinguished Professor, School of Education, University of Kansas and author of Who's Afraid of the Big Bad Dragon? «A great resource for educators who want to strengthen their connections with students, teachers, parents, and the wider community. These two innovative leaders don't just capture how to tell the story of a school—they show how to create it.» —Adam Grant, New York Times bestselling author of Originals and Give and Take «Every day in every one of your schools, great things happen. How does your community know? Schools that are Future Ready boldly engage their community to build relationships and empower both students and families. Powerful yet practical, BrandED is the perfect resource to help your school share its story with the world.» —Thomas C. Murray, Director of Innovation, Future Ready Schools «Eric and Trish demystify what it means to brand one's school by providing eight compelling conversations that not only lead to a deeper understanding of branding, but provide relevant ways for school leaders to frame their work… . In the vast sea of information in which we currently reside, using the BrandED Leadership methods described in this book will help school leaders reach their audiences in ways that create trusting relationships and loyalty.» —Dwight Carter, Principal, New Albany High School «Disruption is the new normal. And the great disruptors of our time are shaping the culture itself in innovative ways. Eric and Trish's book BrandED sends a very compelling message to school leaders that developing and executing a smart, innovative brand strategy can disrupt the best practices' conventions of the existing school system. Like great disruptive brands from Apple to Uber, educators now have the ability to get the community engaged and immersed in the school's brand equity—and BrandED provides the roadmap for getting there.» —Scott Kerr, Executive Director of Strategy and Insights, Time Inc. A brand is built around three key elements: image, promise, and result. The power of a brand to communicate all three elements is undeniable, and in today's digitally connected, social society, schools and school districts have a lot to gain by developing and promoting their own brand identities. BrandED is the groundbreaking guidebook for educators who want to enhance communication with students, parents, and stakeholders to create a transparent record of value. You know great achievements happen at your school. Unfortunately, many of those stories stop at the school doors. This hands-on guide from two rising stars in the education field, Eric Sheninger and Trish Rubin, empowers educators at all levels to take control of how the mission, values, and vision of their schools is communicated. An engaging collection of transformative conversations lead you to discover the opportunities and benefits of designing a brand for your school and sustaining a BrandED community to evangelize it. Even if you have no marketing experience, the easy-to-use framework takes you step by step through the nuances of spreading good news about your school and building relationships around those actions. Timesaving, practical advice prepares you to begin innovating at your school right away, and convenient tips and reflections at the end of each chapter make it easy to integrate the BrandED
AutoCAD 2017 and AutoCAD LT 2017. Essentials
Hands-on AutoCAD 2017 instruction for a real-world workflow AutoCAD 2017 and AutoCAD LT 2017 Essentials is the unique task-based tutorial designed for both students and the professional AutoCAD user. Concise, straightforward explanations and real-world, hands-on exercises provide an authoritative, easy-to-follow guide to the platform's core features and functions. Step-by-step tutorials are backed by full-color screenshots, and each chapter ends with an open-ended project to reinforce the chapter's lessons and provide a fully immersive learning experience. The companion website features downloadable before-and-after tutorial files, so you can jump in at any point and compare your work with the pros. This new edition has been fully updated to align with AutoCAD's newest features and capabilities, and features a more approachable, easy-to-read style based on instructor and reader feedback to help you get up to speed and quickly become productive with the software. AutoCAD is the leading design and drawing software, and an essential skill for designers, architects, and engineers. Whether you're new to the software, upgrading, or preparing for certification, this no-nonsense guide is your ideal resource for complete AutoCAD instruction. Master 2D drawing using splines, polylines, layers, and objects Add detail with hatching, gradients, text, and dimensions Convert your design into a 3D model for a walk-through tour Import, print, edit, and present your final design By following a real-world professional workflow throughout the learning process, you develop a highly relevant set of skills that easily transfer into real-world projects. This book walks you through the design of a house, emphasizing skills rather than tools to equip you with an array of solutions for any AutoCAD task. If you're serious about AutoCAD and ready to get down to work, AutoCAD 2017 and AutoCAD LT 2017 Essentials is the guide you need at your fingertips.
Big Data MBA. Driving Business Strategies with Data Science
Integrate big data into business to drive competitive advantage and sustainable success Big Data MBA brings insight and expertise to leveraging big data in business so you can harness the power of analytics and gain a true business advantage. Based on a practical framework with supporting methodology and hands-on exercises, this book helps identify where and how big data can help you transform your business. You'll learn how to exploit new sources of customer, product, and operational data, coupled with advanced analytics and data science, to optimize key processes, uncover monetization opportunities, and create new sources of competitive differentiation. The discussion includes guidelines for operationalizing analytics, optimal organizational structure, and using analytic insights throughout your organization's user experience to customers and front-end employees alike. You'll learn to “think like a data scientist” as you build upon the decisions your business is trying to make, the hypotheses you need to test, and the predictions you need to produce. Business stakeholders no longer need to relinquish control of data and analytics to IT. In fact, they must champion the organization's data collection and analysis efforts. This book is a primer on the business approach to analytics, providing the practical understanding you need to convert data into opportunity. Understand where and how to leverage big data Integrate analytics into everyday operations Structure your organization to drive analytic insights Optimize processes, uncover opportunities, and stand out from the rest Help business stakeholders to “think like a data scientist” Understand appropriate business application of different analytic techniques If you want data to transform your business, you need to know how to put it to use. Big Data MBA shows you how to implement big data and analytics to make better decisions.
Creating Digital Animations. Animate Stories with Scratch!
The easy way to start animating today! Creating Digital Animations is your ticket to learning animation! Learn how to animate your very own characters using Scratch—the free multimedia tool that lets you create interactive stories, games, and animations. Designed specifically for kids aged seven and up, this easy-to-follow, full-color guide introduces you to important game design concepts through three simple projects. Step-by-step instructions walk you through the four major phases of animation design, showing you how to turn your idea into a real animation with sound effects and more! You'll work just like the pros as you sketch out your main idea, add your own details, and develop a complete, workable character from scratch. If you're curious about coding, animation is the perfect place to start exploring. The Scratch platform doesn't require an actual programming language, but it gets you used to thinking like a programmer while you develop your very own animation. Short on rules but big on fun, this book is your friendly animation coach to get you started on the right foot. Use stick figures to design your characters' 'bones' Flesh out your design and animate movements Create scenes and background locations Add sound to take your animation to the next level Animation is fun! Building your own characters is exciting! And putting the finishing touches on your animation project shows you just how much you can learn while you play. Coding is a valuable skill that will serve you throughout school and beyond, and this book teaches you the basics in a way that leaves you hungry for more. Where will you take your new animation skills next? Creating Digital Animations takes you on the first steps of your journey to wherever you want to go!