John Wiley & Sons Limited
Все книги издательства John Wiley & Sons LimitedHow to Persuade People Who Don't Want to be Persuaded. Get What You Want -- Every Time!
The art of persuasion as taught by one of the world's most sought-after speakers and pitchmen In this daring book, Joel Bauer teaches you how to persuade by making your messages entertaining. Learn the secrets behind «The Fright Challenge,» «The Transformation Mechanism,» and other persuasion tactics used by pitchmen, carneys, and conjurors to convince people to their way of thinking. Along with coauthor Mark Levy, Bauer has taken these ethical, entertainment-based techniques, and has made them practical for everyday use-capable of influencing one person or a thousand, in business and in life. Joel Bauer (Los Angeles, CA) is an expert in performance-based live marketing who The Wall Street Journal online referred to as «undoubtedly the chairman of the board» of corporate tradeshow rain-making. Mark Levy (Chester, NJ) has written for the New York Times, has authored or coauthored three books, and is the founder of Levy Innovation, a consulting firm that makes individuals and companies memorable.
You Can Pass the CPA Exam. Get Motivated!
Each year, over 120,000 CPA exam candidates continue to attempt to pass the CPA exam. It is a stressful event in the life of an accountant, and the stress goes beyond just the knowledge and the exam itself because of the high percentage (85%), of first time students who fail. This book discusses what really happens at the CPA exam and how the candidate can better control the outcome. It provides the expert guidance on the techniques needed to pass today's CPA exam.
Flash MX 2004 at Your Fingertips. Get In, Get Out, Get Exactly What You Need
The Flash Reference You've Been Waiting For—Covers Flash MX 2004 and Flash MX Professional 2004 Flash MX 2004 at Your Fingertips is the first ever task-based reference to Flash. Every page of this unique, highly practical guide is focused on giving you immediate access to the information you need to get your work done fast. Inside you'll find: Complete explanations of the most common authoring and editing tasks and ActionScript techniques An intuitive organization that lets you search according to what you want to do Clear, step-by-step instructions At-a-glance shortcuts and time-saving tips A visual reference to the Flash MX 2004 interface This groundbreaking book was written by expert authors who share inside knowledge accumulated over years of intensive Flash use. Whatever your field or level of experience, whether working on the Mac or in Windows, you've found the Flash reference you've been waiting for.
Rocking Wall Street. Four Powerful Strategies That will Shake Up the Way You Invest, Build Your Wealth And Give You Your Life Back
Praise for Rocking Wall Street «. . . the only four investment strategies you will ever need. . . I dare anyone to read this book and not wake up to the realities of Wall Street, and change their investing habits on the spot.» —Steve Trager Watson Retired CEO and CIO of the hedge fund Watson Investment Partners, LP «A true Renaissance man and teacher, Gary Marks adeptly explores four investment strategies that can achieve strong results and peace of mind-two concepts usually considered mutually exclusive in the world of Wall Street investing. Using his vast experience and folksy storytelling, Gary provides lessons, anecdotes, and strategies that will help readers find multiple levels of success.» —Mitch Levine Founder and CEO, Enable Capital Management «Rocking Wall Street brings a musician's heart and soul to the investment process, balancing strategic investing with 'living your life.' Marks's creative approach is sure to strike a major chord with both new and seasoned investors.» —Kerry Paul Altman, PhD Clinical Psychologist «Rocking Wall Street tips the scales over to the side of the investor and away from the hype masters and media 'experts,' whose lures and promises all seem to vanish in a bear market.» —Michael J. Sell Former auditor, CPA, Investment Consultant
Investing in Your Child's Future. Financial Planning for Your Child's Education
Most parents dream of giving their children the best possible education. However an education – primary, secondary and tertiary – costs money. Parents of a child born in 2006 can pay approximately $250K for a child's lifetime education according to the latest research from the Australian Scholarships Group. And costs are constantly on the rise. Investing in Your Child's Future is aimed at parents and future parents, grandparents and other family members, and covers children's education from pre-school to tertiary studies. It is designed to show readers how they can secure and contribute to their children's future and can benefit from a higher education at the institution of their choice, without sacrificing their lifestyle or financial security, and regardless of their income. Investing in Your Child's Future shows readers how they can finance all, or some, of their children's education by planning ahead, implementing simple strategies and saving money as early and as regularly as possible. When your children are young, it's easy to delay funding their education as it is not an immediate expense. However, education is a major expense, regardless of whether you choose a private or public education, and the sooner you start saving, the more money you will accumulate, and the sooner you can stop worrying about your child's future.
Time Management for Event Planners. Expert Techniques and Time-Saving Tips for Organizing Your Workload, Prioritizing Your Day, and Taking Control of Your Schedule
Event planning never stops. This industry goes 24/7, 365 days a year. Planners work evenings, weekends, and holidays, often far away from their home base, organizing and running events that simply must go on, and go smoothly. Missing a critical deadline is not an option in the event planning field. Time management errors can cost a company a potential sale, lose them an existing customer, and damage their professional reputation. Burnout and chaos are real risks in this hectic world of deadlines and multiple projects. Planners often find themselves working down to the wire against crushing deadlines and a mountain of obstacles that impede their progress. Too frequently, there is not enough time to get the job done properly, let alone to spend on personal or professional pursuits. And for many involved in the event planning field, there is the extra dimension of travel to factor in, juggling multiple projects on a daily basis across a multitude of time zones. For smooth event implementation, and for business success, it is essential that planners know how to manage their own time as well as they manage an event. Time Management for Event Planners teaches readers how to successfully manage their workload, and do what matters most, when it matters most: Analyze and prioritize tasks. Structure your workload and your day for maximum performance. Identify red-flag activities that hinder productivity. Reduce stress-producing time crunches. Identify when extra help is needed, as well as how to delegate, outsource, and even partner with suppliers in crunch periods. Work with rather than against deadlines. Save time using technology. Manage multiple projects, even in multiple time zones. Balance your personal and professional life. Whether you are an event planner, a hospitality professional, in public relations or other related fields, Time Management for Event Planners offers time-saving tips, techniques, examples, and expert insight that will help you get time on your side.
The eBay Billionaires' Club. Exclusive Secrets for Building an Even Bigger and More Profitable Online Business
"IN The eBay Billionaires' Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it-some at great personal financial risk.In every case, the gamble has paid off. There are some powerful lessons to be learnedfrom these entrepreneurs, whose experiences truly runthe gamut. In the end, what they all have in common is that they started small-and some have purposely decided to stay that way. You'll quickly discover that eBay success really iswithin your reach, because every person in this bookbegan at the very bottom. What's more, a number of them have achievedincredible growth in a relatively short period of time,which should motivate you to stop thinking aboutyour idea and get started on the road to becoming amember of this elite club yourself. Get your highlighters out and fasten your seat belts for a journey that will put you on the road to building your own million-dollar-or perhaps even billion-dollar-eBay business!" —From the Introduction to The eBay Billionaires' Club
Network+ Study Guide. Exam N10-002
Here's the book you need to prepare for the Network+ exam. This proven Sybex Study Guide provides: In-depth coverage of every exam domain–all the information you need Practical information on essential networking tasks Hundreds of challenging review questions, in the book and on the CD Leading-edge exam preparation software, including a custom testing engine and electronic flashcards Authoritative coverage of all Network+ exam domains: Media and topologies Protocols and standards Network implementation Network support Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
MCITP: Microsoft Windows Vista Desktop Support Consumer Study Guide. Exam 70-623
If you are a support professional who sets up, maintains, and troubleshoots desktop applications on Windows Vista, now you can build your skills and prepare for exam 70-623, MCITP: Supporting and Troubleshooting Applications on a Windows Vista Client for Consumer Support Technicians, the required exam for achieving certification as an MCITP: Consumer Support Technician. Inside this comprehensive study guide you'll find full coverage of all exam objectives, practical hands-on exercises, real-world scenarios, challenging review questions, and more. For Instructors: Teaching supplements are available for this title.
OCP: Oracle9i Performance Tuning Study Guide. Exam 1Z0-033
Here's the book you need to prepare for Exam 1Z0-033: Oracle9i Database: Performance Tuning. This Study Guide provides: In-depth coverage of official exam objectives Practical information on optimizing Oracle9i databases Hundreds of challenging review questions, in the book and on the CD Authoritative coverage of all exam objectives, including: Using Diagnostic and Tuning Tools Monitoring and Managing the Buffer Cache Optimizing Sort Operations Detecting and Resolving Lock Contention Diagnosing Shared Server Performance Issues Using Oracle Blocks Efficiently Tuning SQL Statements Configuring Resource Manager Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.