Leaders have talked about the importance of corporate culture for decades, but the success of iconic companies like GE, Apple, and Google shows how culture is a strategic lever that can be utilized for driving growth, change, and innovation. In this new age of globalization, rapid technology shifts, and constant disruption, the 21st century marketplace is more volatile and uncertain than ever. To thrive, businesses need a new kind of emphasis around culture.Sara Roberts, former CEO and founder of Roberts Golden and a seasoned executive consultant to dozens of Fortune 500 companies and CEOs, sees how flourishing companies—from established market leaders to the surprising upstarts—share three distinct attributes:Nimble: They are much faster and more agile than ordinary organizationsFocused: They use their sense of purpose as a lens to understand and meet the needs of customers and marketsFeisty: They play big and act bold to capitalize on advantages and out-muscle the competitionFor successful companies in this new era, culture is not about playing defense but about going on offense. It’s purposely designed, leveraged, and honed to deliver value and drive growth.In Nimble, Focused, Feisty, Roberts provides not only a look into what these organizations are doing differently but also a blueprint and framework so your company can create a cultural strategy to thrive in the new era.
Александр Александрович Гельман
Данная книга фактически является попыткой обобщить все возможные тонкие места в интернет-магазине, где встречаются ошибки, и таким образом составить список для неопытных предпринимателей, которые только ступают на этот извилистый путь. Тут не будет привычной для таких книг схем запуска, коих уже миллион. Скорее речь пойдет о тех незначительных мелочах, на первый взгляд незначительных – которые и отличают успешный проект от разорившегося.
People want to buy from, work for, and partner with companies that matter.So how do you build a company that matters?Companies and people that matter have successfully become the obvious choice in the hearts and minds of their customers, their employees, and their communities. They elevate themselves by consistently finding ways to solve the most pressing needs their markets face. The result? They create more value year after year and build a sustainable, differentiated organization.In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value—your edge of disruption—at the intersection of old and new, where your existing profits, reach, and reputation enable you to create the markets of the future. This is the place where the most important problems are solved and where the fewest people can solve them. Your edge of disruption is where your opportunity to matter is found.Matter uses extensive case studies of real companies that have successfully become the obvious choice in their markets—from high-profile corporations like Adobe and Burberry to lesser-known brands like Littlefield and BlueShore Financial. Their stories define innovative and impactful approaches to business that you can use to influence and partner with the right customers and clients to win in our radically changing world. Through their journeys, you will find the inspiration and courage to lean in to complexity and solve the higher value problems that matter most.Don’t just read this book—use it to identify and act on opportunities to create the most value and accelerate your own journey to becoming a person and a company that matters.
Книга написана как пособие для руководителей "пилотных" проектов на предприятии. Написана на основе анализа результатов внедрения концепции всеобъемлющего развития в деятельность конкретного предприятия, находящегося в предкризисном состоянии. Представлены инновационные разработки критериев определения эффективности профессиональной активности сотрудников, критерии выдвижения сотрудников на премию, назначения зарплаты сотрудникам и руководителям с учётом эффективности их профессиональной деятельности. Умный директор, внедрив идеи, изложенные в книге, сможет достичь высокого эффекта в совершенствовании деятельности предприятия.
As a leader of a small to mid-sized business with 20 to 500 employees, do you find yourself falling short of goals you set at the start of the year? Do you believe that strategy is an important element in achieving your goals, but you’ve avoided strategic planning because you think it’s too time-consuming and too complicated? Have your previous goal-setting efforts resulted in a strategic plan that collects dust on the shelf? In The Chemistry of Strategy: Strategic Planning for the Not-Yet-Fortune 500, strategic planning expert John W. Myrna offers a practical and proven formula that helps small and mid-sized companies like yours create and execute a successful strategy so you can turn your company vision into reality.
Success requires that your vision be shared and understood. This book explains the three key elements in the author's «chemistry of strategy,» all critical for first creating, then effectively communicating your strategy to people beyond the executive team, dramatically improving the odds of achieving your vision. Based on author John W. Myrna’s 20 years of experience facilitating strategic planning for hundreds of organizations, The Chemistry of Strategy helps business executives work as a team and: Understand what role strategy and strategic planning can and should play in a not-yet-Fortune 500 company, even if your company has limited resources and staff compared to the companies usually featured in so many strategic planning books.
Understand why your company would want to utilize the chemistry of strategy to dramatically increase the value of the organization and your personal success.
Apply practical, proven methodologies that show how smaller organizations like yours can develop, implement, and sustain a strategic planning process that focuses daily actions and turns vision into reality.
Project Management: A Financial Perspective is designed to provide you with a deep understanding of the applications and importance of Project Management. You will learn how to assess a project with respect to time, costs, and resources in order to effectively and efficiently reach your goals. You will become familiar with the five processes involved in Project management – Initiating, Planning, Executing, Controlling, and Closing on time and within budget– along with the nine knowledge areas – Project Integration, Project Scope, Project Time, Project Cost, Project Quality, Project Human Resources, Project Communications, Project Risk Management, and Project Procurement – that are essential to being an expert Project Manager. Individuals need hard knowledge and real skills to work successfully in a project environment and to accomplish project objectives. This book is intended to equip its users with both. How? By explaining concepts and techniques and by illustrating through numerous examples how they can be skillfully applied. This book is intended for students as well as for working professionals and volunteers. It is designed to outfit these people with the essential skills needed to make effective contributions and will have an immediate impact on the accomplishment of projects in which they are involved. This book for the most part follows the framework within the Project Management Institute’s Project Management Body of Knowledge (PMBOK). The material, however, places a financial focus on projects as a way to accomplish desired changes in the enterprise in a coordinated and predictable way for favorable outcomes. Topics covered include economic feasibility study, life-cycle costing, target costing, and earned value analysis. Through better project management, you can reduce or eliminate failed projects and reduce the costs associated with successful ones, resulting in increased enterprise effectiveness in providing the maximum value to shareholders.