FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER.Business owners agree. The referred customer is far superior to the one brought in by ‘cold’ advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers.Millionaire maker Dan S. Kennedy and customer retention expert Shaun Buck dare you to stop chasing new customers and keep an iron cage around the ones you already have. Kennedy and Buck present a systematic approach to help you keep, cultivate, and multiply customers so that your entire business grows more valuable and sustainable, and you replace income uncertainty with reliable income through retention and referrals.Learn how to:• Apply the #1 best retention strategy (hint: it’s exclusive)• Catch customers before they leave you• Grow each customer’s value (and have more power in the marketplace)• Implement the three-step customer retention formula• Use other people’s events to get more referrals• Create your own Customer Multiplier System• Calculate the math and cost behind customer retentionDiscover the referral-getting, sales-increasing, battle-tested tactics designed to help you build a thriving business for the long-term.
"Cover me while I cut around that blue Mondeo and ambush the guy in the grey suit.”
There are not many successful entrepreneurs who will enthusiastically break off in the middle of a multi-million pound deal to have a huge snowball fight in the car park with their finance director.
But then Mark Mills is not just any successful entrepreneur. Whether organising one of his infamous Summer Christmas parties, flying to New York to find a new business idea or staying up all night to celebrate a successful deal, Mark Mills has always believed in the absolute importance of having fun in business. And not just for him, but for his employees, customers and suppliers too.
His brilliantly unique approach has more than paid off. Mark's infectious enthusiasm, relentless energy, can-do approach and spirit of adventure have powered him to the very pinnacle of entrepreneurial success, both in his own businesses and by helping others to do the same in theirs. Over the years he has won countless Entrepreneur of the Year Awards and been asked to give speeches at prestigious events around the world about his achievements.
<i>Making Your Mark</i> tells the fascinating and entertaining story of Mark’s extraordinary success in business, from selling broken biscuits at the age of 8, through his early years selling everything from payphones to post boxes, to his outstanding success creating Cardpoint, the cash machine business he founded at the age of 29 which at its peak was valued at £170 million.
But just as importantly, it also tells the story of Mark's disasters along the way, about the times when things went badly wrong and when failure was more often the outcome than success.
Along the way Mark shares his unique Golden Rules on how to achieve your own success in business, from learning how to think like an entrepreneur to creating a great business model, from understanding how to build a strong team to learning how to communicate effectively.
Leveraged buyouts (LBOs) are innovative and sometimes controversial transactions. Loading a target company with the debt used to acquire it requires careful judgement, and getting the balance right between debt-load and future performance can be a demanding challenge. The financial analyst's role therefore sits at the heart of a successful leveraged buyout. It is his or her analysis of a target company and a prospective LBO which lays the foundation for a viable deal – or alerts parties to potential problems.
This book assists financial analysts by explaining both the principles involved in leveraged buyouts, as well as detailing the ins and outs of putting together an industry-standard LBO analysis.
Written by financial expert David Pilger, in lucid and accessible English it takes readers through:
– the purpose, advantages, risks and outcomes of LBOs – the typical players in an LBO deal – step-by-step instructions on building an LBO analysis in Excel: from sources of funds, through income statements, cost structure, interest, EBITDA, cash flow, debt paydown and returns
Eminently practical and authoritative, this is an indispensable guide for any finance professional or student looking to master a vital area of modern finance. By understanding the techniques and principles underlying LBO analysis, and by working through the model in this book, readers will acquire a deeper understanding of the LBO investor's perspective – and be able to use these techniques as a practitioner in the financial industry.
«Наука бути великим» – це третя частина знаменитої трилогії Уоллеса Д. Уоттлза і посібник для всіх, хто шукає успіху, слави і визнання. Книга призначена для самого широкого кола читачів, незалежно від статі і віку – для людей, які хочуть реалізувати в житті свій потенціал і стати видатною особистістю. Тут просто, доступно і без зайвих слів показаний прямий шлях до успіху і процвітання. Тепер ви зможете розвинути в собі будь-які здібності, здійснити будь-які свої мрії і стати тим, ким захочете.
Каждый день мы конвертируем наши ресурсы в деятельность в целях удовлетворения актуальных потребностей.При проблемах с обменным курсом или за недостаточностью средств мы сталкиваемся с бедностью. Её обычно помечают особой чертой.За чертой или порогом начинается путь Героя. А бедность начинается задолго до прихода на рынок труда или конечных товаров и услуг.Интеграл позволяет измерить путь, если он петлял. И прийти к первообразной собственного потенциала, сколько бы нам ни было лет.
Добрый день, дорогой читатель. В этой небольшой книге я поделюсь идеей о том, как автоматизировать ваши продажи в интернете благодаря программам, а также онлайн-сервисам, которые позволяют подавать более 1000 объявлений за раз. Это позволит вам раскрутить собственный сайт, а также продвигать ваш продукт через интернет, используя программы для массовой рассылки ваших объявлений через интернет-площадки. Это позволит вам увеличить ваши продажи и в целом автоматизировать процесс продаж.
В книге описаны распространенные ошибки в обучении и развитии персонала, которые автору приходилось наблюдать или совершать самому. Книга написана в непринужденной манере и содержит большое количество практических примеров. Книга будет интересна как новичкам, так и профессионалам в сфере обучения.