Маркетинг, PR, реклама

Различные книги в жанре Маркетинг, PR, реклама

Increase Sales With NLP: Secrets of Psychology Selling

Jacky Lim

Maximize your sales performance today with the psychology selling secrets and equip yourself with the critical selling skills.<br><br>&#165; What is NLP?<br>&#165; Why is NLP so important for you?<br>&#165; How to sell effectively with NLP?<br><br>&quot;This is a brilliant book about NLP and psychology selling! The content is clear, concise and highly valuable. This book is a MUST read for every sales people. I strongly recommend this book to everyone. Two thumbs up!&quot;<br><br>Aervin Tan, Managing Director, MediaOne Business Group Pte Ltd<br><br>This is a book which everybody should own. It serves as a good reminder to all sales professional. It is easy to follow and understand. An excellent book for those new to NLP.<br>Heidi Chow, Sales Manager, Walton International<br><br>Have you ever gotten an over abundance of value in return for the small investment you had made? Well this book is just that! Jacky and Elgin has compiled and written such an excellent piece that as a fervent NLP Practitioner myself, I dare say this is the only NLP guide anyone will ever need. Clear, concise and straight to the point. As an extremely slow reader myself, I can grasp the concepts instantly without having to do a second or third read. A real time-saver! I sincerely recommend this book to anyone who is truly serious about learning NLP<br><br>Desmond Aw, Business Analyst, OMRON Asia Pacific<br><br>This book open my eyes to a whole new strategy in winning customers in today&#39;s business world. It teaches step by step approach to understanding NLP and applying it on your work and businesses. Don&#39;t miss this excellent guide for securing sales and maintaining victory in your business!<br><br>Sharon Tan, Project Director, Crown Leadership International Group

Business Charisma: The Magnetism of Personality, Presence, and Customer Engagement

Kordell Norton

How Great Organizations Engage and Win the Customers Again and Again<br><br>With today&#39;s choices, Customer Service is not enough to even get into the game! Business needs a weapon to take leadership, sales, marketing, and the customer relationship to new levels that blow away the competition.<br><br>Business Charisma is based cutting edge research that identifies charismatic businesses. It asks the question, &quot;Why? What is it about these organizations that make you, the customer want to be engaged in the relationship . . . again, and again?&quot;<br><br>Discover the elements that make Disney, Apple Computer, Trader Joe&#39;s, Starbucks, Victoria Secret, Starbucks, Dyson, and Harley-Davidson magnetic to customers. Discover what these, and other businesses, do to become magnetic with customers. <br><br>* Lower marketing costs with customers who want to tell others about your organization.<br><br>* Improve your Leadership skills.<br><br>* Watch morale skyrocket as your stakeholders discover your customers having fun.<br><br>* Add personal skills that will make you more warm, persuasive, a considerable presence, and a charismatic personality. <br><br>In addition, you will find skills and behaviors that can be used by you and your employees for a more powerful presence, personality warmth, and personal charisma. Business Charisma will help you sell more, increase the value of your business, improve your profitability, make your leadership team more effective and a host of other benefits.<br><br>Read this book to get your own magical influence. Build a mystique that engages customers with your own &quot;fairy dust&quot; of influence.

Affiliate Marketing Success-Step By Step Guide to Make 1000% ROI Using Dirt Cheap or Free Traffic Sources and Top Converting Affiliate Products

Mostafa Afshari

Affiliate Marketing, if done properly, is the most lucrative online business. Every experienced online marketer knows this formula: cheap, quality traffic + top converting affiliate programs = huge positive ROI. This book is all about optimizing this formula. I have condensed my 15 years of online marketing experience in Affiliate Marketing Success-Step By Step Guide; so, you can be assured that you get the information from the horse&#39;s mouth. You will learn strategic methods to drive very cheap (even less than $0.01 CPC) or 100% free traffic to your products from 30 (free and paid) tested traffic sources, how to find your best suitable niche and super EPC affiliate programs, how to match the best fitted, converting traffic sources to your affiliate programs to make money online and how to start your affiliate marketing in a few days and reach to the highest effectiveness with zero or very small out of the pocket budget.<br><br>Both beginners and experienced marketers will find this step by step affiliate marketing guide packed with working methods for 2015 and beyond.<br><br>The book covers many of practical topics including:<br><br>– 30 Measly Cheap or Free, Author&#39;s Tested ROI Making Traffic Sources<br>– A Unique Technique to Create Unlimited Original, Human Edited Articles about Any Niche or Affiliate Program in Just 15 Minutes<br>– Proactive Online Marketing: How Calculate the Profitability of Your Advertising Campaigns Before Spending A Dime<br>– How to Triple Your Current Organic Traffic Each Month Using a Guaranteed White Hat SEO Trick<br>– 50 Super Converting Affiliate Programs Pre-Matched with Their ROI Driven Traffic Sources Ready to Make Money Online<br>– 6 Essential SEO Tips for Affiliate Marketing in 2015 and Next Years<br>– A Little Ethical Trick to Spy on Other Affiliates Traffic Sources and Steal Their Traffic<br>– An Unused Method to Reach 80% of Untapped Organic Traffic and Dominate Search Engines&#39; First Page Ranks<br>– Smart Ideas to Reach 500%-1000% ROIs in Social Marketing<br>– How to Get Experts Answer to Any Affiliate Marketing Question with A Few Clicks of Mouse

How To Profit From Creating Your Hot Online Selling Digital Product

Kristy Jenkins

How to Get Started Selling Your Own Digital products <br><br>Selling digital products is a great source of income for entrepreneurs&mdash;it&#39;s a semi passive income source because efforts are required for marketing your created products to attract traffic to your online Moneysites and provide customer support for them, unless such supporting services are being outsourced.<br><br>It may seem like a pretty intimidating idea if you have never created your own product, but it really doesn&#39;t have to be that complicated, and in this ebook, we&#39;ll take a look at what is involved with creating your very own hot selling digital product.<br><br>While there are endless possibilities when it comes to creating and selling digital products, there are a few types of products that tend to be the most common. This ebook will offer various in depth understanding to various options.<br><br>If it&#39;s possible to make money by promoting other people&#39;s products as an affiliate, why would you want to go to the trouble of creating your own product?<br><br>Well, there are several reasons to this , one of the most significant is the unlimited income potential and you will have full control over all the details of the product and its pricing, which is not the case if you are promoting a product as an affiliate. <br><br>Many of the most successful technopreneurs have made it Big online and usually are with their own digital products.<br><br>Having your own exclusive product is great for branding yourself as an authority on a particular subject.<br><br>Think about it, which other businesses will allow you to work where, when and how you want?<br><br>In case if you are wondering that this journey might involve thousands of dollars to invest and risk?<br><br>Well, that has never crossed my mind as digital product business has little to NO RISK.<br><br>There will be some expenses involved to register some domain names, get web hosting and perhaps outsource some content. But all in all, it will not exceed the price of an iPhone or a digital tablet as long you start with small steps. <br><br>Another reason why you should start a digital product business is that it&#39;s a completely automated business. <br><br>You set everything up once and simply drive traffic, all repeated sales income automatically will be deposited into your payment gateway account on 24/7 365 days, all at its own operation.

250+ Profitable Clothing Brands for Resale: A Guide to Selecting Men's & Women's Apparel to Sell on eBay

Brianna Moller Greene

This e-book is absolutely teeming with information about selling clothing on eBay. Whether you&#39;re a veteran seller looking to branch out into clothing or a newbie seller wondering where to even begin, you will find this guide to be an extremely relevant and useful tool. This guide is sure to take your clothing business to the next level and I guarantee that it pays for itself on your very first thrift store trip.<br><br>After 10 years of selling new and pre-owned clothing on eBay, over 34,000 transactions and well over 17,000 in positive feedback, it&#39;s time to share what I&#39;ve learned. So, in this e-book you will find 349 pages with well over 250 clothing brands to buy and resell along with an additional, 50 non-brand clothing BOLOs (items to &quot;Be On the Lookout&quot; For) to up your game even further. <br><br>In this guide you will find sample pictures of clothing labels, lists of items to focus on within each brand, average sale prices and direct links to eBay sold listings. You can easily download this e-book onto your smart phone for conducting research in the &quot;field&quot; or onto other electronic devices such as iPads, PC or Mac computers or laptops for reading at home or on the go.

How to Perform Online Reputation Management - The Guide to Proactive Reputation Management, Reputation Monitoring and Crisis Management

Anne Marie Winston

Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With the help of this book, you can do something about it without paying thousands of dollars to a professional Reputation Management agency to fix your online reputation. With the easy step by step strategies, you can do it yourself. If you are a victim, this book is your lifesaver. You will learn how to manage your online reputation.<br><br>If you are looking to create an income as an online reputation management (OPM) service provider, this book shows you how to perform OPM tasks, how much to charge your clients, and where to find your customers. You&#39;ll find just about everything you need to expertly manage your clients&#39; online reputation and promote the service.<br><br>Here Is A Preview Of What You&#39;ll Learn…<br><br>What is Online Reputation Management (OPM)<br>Importance of OPM<br>Why OPM is a profitable service<br>How to perform Online Reputation Management service<br>How to perform Reputation Monitoring<br>How you know what others are saying about you<br>How to perform Crisis Management<br>How to Find customers<br>How to sell OPM services

Real Estate Investor's Guide: Using YouTube To Generate Leads, Flip Properties & Make Money

Matt Andrews

A message from the author: <br>These are methods that I am using right now to find qualified buyer leads for investment real estate. This blueprint is easy to understand & implement. It can be used by real estate investors, Realtors, property managers and anyone else looking to make money in real estate.<br><br>If you are a Real Estate Professional who needs more buyer & seller leads, this report will teach you how to use the newest social media technology to achieve that goal. So buy this book and get started!

The Ultimate Forex Trading System-Unbeatable Strategy to Place 92% Winning Trades

Mostafa Afshari

The Ultimate Forex Trading System has chosen an easy, foolproof, practical approach to trading using only real time or leading inherent signals (chart patterns, price dynamics, currency pairs correlation, volume-price-analysis and traders sentiment) that control the currency moves. And because of this unique approach, The Ultimate Forex Trading System has reached an extraordinary performance. In a very short time the system makes you able to: 1- Analyze the market as accurate as possible, 2- Find the best entry and exit points and manage your trades, 3- Control your psychology during the trades and 4- Gain a consistent profit. With a proven 92% winning rate on all currency pairs and removing the three major Forex trading difficulties (profitability, manageability and psychology), The Ultimate Forex Trading System gives you an enjoyable, stress free and highly profitable trading experience. No matter you are an experienced trader or a beginner, The Ultimate Forex Trading System can boost your profit. As soon as you adopt the system, you will find yourself a naturally winning trader. Introducing High Performance and Optimal Trading concepts, it empowers you to take out the highest possible gain from your trades. Plenty of real trading examples, informative pictures and targeted exercises guide you step by step to The Ultimate Forex Trading System.

Agile-маркетинг в интернете

Михаил Бакунин

Автор книги «Agile-маркетинг в интернете» Михаил Бакунин – профессиональный маркетолог с многолетним стажем работы, основатель маркетингового агентства Cool Content и управляющий партнер консалтинговой компании Bakunin & Partners. Современный мир – это мир постоянных изменений, и некоторые из них непредсказуемо меняют его лицо. Компании любого размера вынуждены адаптироваться, чтобы избежать потерь и сохранить бизнес в условиях перемен. В последнее десятилетие стали популярными методы и принципы Agile. Изначально зародившись в области разработки программного обеспечения, они стали применяться и в других сферах бизнеса. Данный подход в управлении доказал свою эффективность, так как помогает своевременно реагировать на изменения рынка и внешней среды. В книге рассматривается применение принципов Agile в маркетинге. Описанные методы и инструменты позволяют системно управлять привлечением клиентов и выстраивать адаптивную маркетинговую стратегию компании. В формате a4-pdf сохранен издательский макет книги.

Tuning into Mom

Michal Clements

American mothers are household CFOs, in charge of an estimated $2.45 trillion in direct spending. They are also an important influence on other family members' buying habits. Many organizations have identified moms as an important customer group, but the broad, age-based definitions these companies work with mask an array of different consumer behaviors. Written by two leading marketers, this book provides a new approach to understanding the «American Mom» market, examining the effect of age of the eldest child on women's values and attitudes to food, exercise, education, health, technology, and fashion. The authors examine the mom's influence on (or control of) the purchasing habits of children of all ages;from infants and toddlers to young adults. In doing so, it brings focus to the frequently-overlooked purchase influence of moms on teenagers.The authors combine large scale quantitative research of more than 4,700 mothers with qualitative case studies from individual participants. The authors also draw on decades of real-world experience to combine their research with implementable examples of best practice. Highly recommended for practitioners in retailing and product development, this book will also be a valuable supplemental text for college courses in consumer behavior and marketing strategy.