Зарубежная деловая литература
Различные книги в жанре Зарубежная деловая литератураMedia Rules!. Mastering Today's Technology to Connect With and Keep Your Audience
Authors Brian Reich and Dan Solomon have seen how changes in both technology and society can affect the communications and operations of an organization. Now, with Media Rules!, they provide you with a framework for understanding this dynamic world. It doesn’t matter whether you’re in the business of disseminating information or producing products, this book will prepare you to distinguish yourself from the competition by creating new models to better serve your audience and harnessing the full potential that technology provides.
No Excuse Leadership. Lessons from the U.S. Army's Elite Rangers
Every organization needs good leadership in order to win against the competition. Through his own personal story and those of nine other Rangers, Barber illuminates fundamental lessons about what it really takes to win. These first-person accounts of trial and triumph highlight the importance and the inherent truth of the Army’s most fundamental leadership principles: seeking and taking responsibility for your actions, and knowing yourself and seeking self-improvement. Adhering to those principles—and putting them at the core of your organization—will push you and your company to do more and do it better.
Navigate the Noise. Investing in the New Age of Media and Hype
In an investment climate characterized by rapidly increasing access to information, sorting legitimate financial advice, grounded in traditional analysis, from the constant stream of useless information, or «noise,» is difficult. Let author Richard Bernstein guide you through the «noise» and show you where and how to find solid investment information. Order your copy of Navigate the Noise today and transform today's surplus of investment information into a high-level investment strategy.
Leadership the Sven-Göran Eriksson Way. How to Turn Your Team Into Winners
"Leadership the Sven-Göran Eriksson Way examines the leadership style of the Egnland football manager Sven-Göran Eriksson. Our argument is that Eriksson's aproach is important because it brilliantly exemplifies a new leaderhip which defies conventional and historical stereotypes of how leaders think and behave. Eriksson is not a tub-thumping bellower of orders. He is no dictator. Instead he is a modern leadership archetype, a leader we can all learn from." —From Leadership the Sven-Göran Eriksson Way «…offers a visible and successful example of this new model of leader …» —Media Week «…the authors examine the 'mature' form of leaderhip that Eriksson exemplifies: the level-headed long-termism that learns from failure, encourages responsibility and 'keeps it simple'…» —The Business «I very much enjoyed it and in particularly the way it gelled good business management principles with their application to football as illustrated by many of the …decisions taken by our national coach who…has brought confidence, assurance, team spirit and a more worldwide awareness to our England team, giving everybody optimism.» —Gordon Taylor, Chief Executive of the Professional Footballers Association
Your Financial Edge. How to Take the Curves in Shifting Financial Markets and Keep Your Portfolio on Track
Praise for Your Financial Edge «Paul McCulley is the man to heed. His knowledge of financial markets runs deep, and his experience has been the best. Beyond all his financial and economic wisdom, he is a human being with inborn instincts of kindness and thoughtfulness-attributes that bring to the reader something richer than just hard facts and sage advice. Jonathan Fuerbringer is the perfect partner for this project, a master of lucidity and a longtime observer of the best and the worst habits of investors.» -Peter Bernstein, bestselling author of Against the Gods «Paul McCulley's insightful observations on the economy and financial markets are key inputs to our investment thinking. This book provides analytical tools and actionable advice that can greatly improve your ability to navigate today's complex financial environment. Learn from a master (and maybe even future Federal Reserve Board member) and become a better investor.» -Bill Miller, Chairman and Chief Investment Officer, Legg Mason Capital Management «Paul McCulley is just the man to bring 'that ole-time religion' of economics into the new age of investing and help the reader to make coherent sense of just what is going on here. I should know…I listen to his counsel every day here at PIMCO, and for anyone who lacks a key to our door, this is the next best thing! Profit by the prophet-and yes-enjoy.» -William H. Gross, Managing Director, PIMCO «In this highly readable book, McCulley and Fuerbringer provide valuable insights, including how the world of policy making impacts investment decisions. Their entertaining and thoughtful analysis is accompanied by a series of penetrating real-life examples that demonstrate the choices facing investors as they seek to maximize returns and minimize risk. With its wisdom and unique perspective, this book will be of interest to both institutional investors and policymakers.» -Dr. Mohamed A. El-Erian, President and CEO, Harvard Management Company, member of the faculty, Harvard Business School, and Deputy Treasurer, Harvard University «There's a reason Paul McCulley is a favorite among financial pros and journalists all over the world. He anticipates investment trends before they happen and helps both professional and amateur investors stay ahead of the curve. This is a must-read book for anyone who wants to build and protect their portfolio in the risky decades ahead.» -Consuelo Mack, Anchor and Managing Editor, Consuelo Mack WealthTrack
Your Next Great Stock. How to Screen the Market for Tomorrow's Top Performers
A comprehensive look at how to profit from the power of stock screening With thousands of stocks to choose from, how can you find the best ones to invest in? Simple: start with a handful of clues that tend to predict outstanding returns, and then search the entire market in seconds for stocks that are producing those clues. That's stock screening, and it's the best way—the only way, really—to consistently beat the market. Written by experienced investment journalist Jack Hough, Your Next Great Stock reveals the most powerful screen strategies ever produced. The strategies are easy to follow. If you have Internet access and can balance a checkbook, you can find winning stocks with this book as your guide. You'll learn how to find young companies poised for explosive growth, mature companies whose true profit potential is temporarily hidden, and more. Stop relying on overrated stock tips. Start using proven screening strategies to find your next great stock.
The Secret Language of Business. How to Read Anyone in 3 Seconds or Less
The Secret Language of Business reveals the secrets of body language and nonverbal communication. Successful professionals need more than just good communication skills, you also need the ability to interpret the nonverbal signals that everyone displays. You’ll learn how to master and manipulate your own body language, read the body language of others, and influence people through your new skills and perception. No matter what business you’re in, this is a valuable guide to achieving more in life and business.
Timing the Market. How to Profit in the Stock Market Using the Yield Curve, Technical Analysis, and Cultural Indicators
The first definitive guide to understanding and profiting from the relationship between the stock market and interest rates It's well established that interest rates significantly impact the stock market. This is the first book that definitively explores the interest rate/stock market relationship and describes a specific system for profiting from the relationship. Timing the Market provides an historically proven system, rooted in fundamental economics, that allows investors and traders to forecast the stock market using data from the interest rate markets-together with supporting market sentiment and cultural indicators-to pinpoint and profit from major turns in the stock market. Deborah Weir (Greenwich, CT) is President of Wealth Strategies, a firm that does marketing for traditional money managers and hedge funds. She is a Chartered Financial Analyst and is the first woman president of the Stamford CFA Society.
The Commitments of Traders Bible. How To Profit from Insider Market Intelligence
Regardless of your trading methods, and no matter what markets you’re involved in, there is a Commitments of Traders (COT) report that you should be reviewing every week. Nobody understands this better than Stephen Briese, an industry-leading expert on COT data. And now, with The Commitments of Traders Bible, Briese reveals how to use the predictive power of COT data—and accurately interpret it—in order to analyze market movements and achieve investment success.
Selling the Intangible Company. How to Negotiate and Capture the Value of a Growth Firm
In Selling the Intangible Company, Thomas Metz helps entrepreneurs and venture capitalists to better understand the process of selling a company whose value is strategic. He addresses all the key issues surrounding the sale of a company in which the value is in its technology, its software, and its know-how–but has not yet shown up on its balance sheet. Filled with in-depth insights and expert advice, this book provides essential information for business professionals and technology CEOs who need to understand the nuances of selling a company with intangible value.