The Behavioral Foundations of Strategic Management. Philip Bromiley
Управление, подбор персонала.
The Behavioral Foundations of Strategic Management
Год выпуска 0
isbn 9781405142502
Автор произведения Philip Bromiley
Жанр Управление, подбор персонала
Издательство John Wiley & Sons Limited
This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of rationality and equilibrium and the problems they create. Considers how a behavioral approach relates to a number of conventional approaches.