Chief Customer Officer 2.0. Jeanne Bliss

we provide a decision guideline – of what to do and what not to do to customers across the journey as they plan their actions.

      If you're in the fray of silo-based reactivity to customer issues, these five competencies will help to emancipate you from those fire drills. For the CCO currently in the role, they will help you accelerate this work with clarity and leadership alignment. And for leadership teams, boards and newly appointed customer leadership executives, these five competencies will help you to begin the role and the work effectively, cutting years off your learning curve.

      No matter which path you are on now, these five competencies will clarify and accelerate your work and elevate it to connect to business growth. The engine built from these five competencies gives you an organized and phased approach for investing in and building reliable experiences around the products and services you build. Within each of these five competencies are operational mechanics and cultural actions required to drive the transformation of doing this work for the right reasons, and with the impact of “earning the right” to customer growth.