Управление, подбор персонала
Различные книги в жанре Управление, подбор персоналаCurrency Trading and Intermarket Analysis. How to Profit from the Shifting Currents in Global Markets
As head FX strategist at CMC Markets–one of the world's leading forex/commodity brokers–Ashraf Laidi understands the forces shaping today's currency market and their interplay with interest rates, equities, and commodities. And now, with Currency Trading and Intermarket Analysis, he shares his extensive experiences in this field with you. Throughout the book, Laidi outlines the tools needed to understand the macroeconomic and financial nuances of this dynamic field and provides you with insights that are essential to making the most of your time within it.
Competitive Intelligence Advantage. How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World
A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.
The Social Media MBA Guide to ROI. How to Measure and Improve Your Return on Investment
The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services). This book provides help in establishing a thorough social media plan, examining your goals, audience and channel strategy, before examining tools and techniques to measure social media metrics and key performance indicators. This book debunks the myth that ROI, web metrics and social media measuring is a ‘black art’, and makes it easy to understand and use, enabling the reader to create bespoke ROI metrics and improve the return on activity. Practical, straightforward and informed by the key principles which the author has explored in his Social Media MBA, this transformative look at ROI will inspire a move away from ‘Likes’, ‘Followers’ and ‘mentions’ and towards pounds, euros and dollars.
The Value of Debt. How to Manage Both Sides of a Balance Sheet to Maximize Wealth
A New York Times bestseller and one of the Ten Best Business Books of 2013 by WealthManagement.com, this book brings a new vision of the value of debt in the management of individual and family wealth In this groundbreaking book, author Tom Anderson argues that, despite the reflex aversion most people have to debt—an aversion that is vociferously preached by most personal finance authors—wealthy individuals and families, as well as their financial advisors, have everything to gain and nothing to lose by learning to think holistically about debt. Anderson explains why, if strategically deployed, debt can be of enormous long-term benefit in the management of individual and family wealth. More importantly, he schools you in time-tested strategies for using debt to steadily build wealth, to generate tax-efficient retirement income, to provide a reliable source of funds in times of crisis and financial setback, and more. Takes a «strategic debt» approach to personal wealth management, emphasizing the need to appreciate the value of «indebted strengths» and for acquiring the tools needed to take advantage of those strengths Addresses how to determine your optimal debt ratio, or your debt «sweet spot» A companion website contains a proprietary tool for calculating your own optimal debt ratio, which enables you to develop a personal wealth balance sheet Offering a bold new vision of debt as a strategic asset in the management of individual and family wealth, The Value of Debt is an important resource for financial advisors, wealthy families, family offices, and professional investors.
Forex on Five Hours a Week. How to Make Money Trading on Your Own Time
A top forex trader reveals how to ease into this market and excel Trading the forex market has become one of the most popular forms of trading, mainly because of its twenty-four-hour access and the fact that there is always a bull market available in this arena. But not everyone is interested in quitting their jobs and spending all day trying to make a living trading. That's where Forex in Five Hours a Week comes in. This book shows readers how they can master a few techniques, focus their efforts on their choice of time frame, and profit in the forex market. Readers with a day job and little time to dedicate to the market will learn all they need to know to capture consistent profits
The Little Book of Bull Moves, Updated and Expanded. How to Keep Your Portfolio Up When the Market Is Up, Down, or Sideways
In The Little Book of Bull Moves, popular author and economic advisor, Peter Schiff, takes a new look at America's bull markets of the 1920's, 1960's, and 1990's, and the bear markets that followed. Analyzing similarities and differences from both an economic and political perspective, Schiff discusses investment strategies that worked then and explains how those same conservative approaches to investing can be applied in today's market. Provides detailed advice on the techniques and strategies that can help investors maintain and even build wealth now and in the turbulent times that lie just ahead Filled with insightful commentary, inventive metaphors, and prescriptive advice Other titles by Schiff: Crash Proof: How to Profit From the Coming Economic Collapse, and The Little Book of Bull Moves in Bear Markets Written by a seasoned Wall Street prognosticator, The Little Book of Bull Moves shows readers how to make money under adverse market conditions by using conservative, nontraditional investment strategies.
We. How to Increase Performance and Profits through Full Engagement
Achieve a fully engaged workforce What if every single employee-every single one-worked in their dream job, utilized their best talents, worked with an inspirational leader and was fully engaged in their role? For companies, this scenario leads to breakthroughs in productivity, customer service, profitability, and shareholder value. For individuals, it means better health, stronger relationships with family and friends, and greater happiness. We sketches the landscape of today's changing job environment and gives managers and individual employees alike a road map to full engagement. Anchored with specific metrics, based on studies of 2 million people, includes engagement, retention, customer loyalty, and profitability Scientific research and academic insights are translated into actionable steps Authors have extensive experience in cutting-edge human resources solutions Achieve breakthrough results for yourself and your organization with the power of full engagement from We.
The End of Ethics and A Way Back. How To Fix A Fundamentally Broken Global Financial System
Bestselling author and professor Ted Malloch calls for real financial reform to restore confidence and fairness to a broken system From Ponzi schemes to the credit crisis to the real estate bubble, the financial industry seems to have lost its way on the road to riches. As private greed continues to undermine the public good, one might wonder what ever happened to business ethics. And how can we reform the global financial system to benefit everyone, rather than just the very lucky few? In The End of Ethics and the Way Back, the bestselling author of Doing Virtuous Business teams up with attorney and Yale University Postdoctoral Fellow, Jordan Mamorsky to examine the most recent failures of business virtue, prudence, and governance—from Bernie Madoff to Jon Corzine and MF Global—before offering a set of structural and holistic solutions for our current ethical crisis in global finance. Features compelling case studies that reveal the saturation of economic vice in global finance Suggests structural reforms to the global financial system that would increase confidence among consumers and encourage ethical behavior among finance professionals Written by Ted Malloch, author of the bestseller Doing Virtuous Business with attorney Jordan Mamorsky Ideal for financial regulators, business students and academics, and professionals in the finance industry
The Great Workplace. How to Build It, How to Keep It, and Why It Matters
Gold Medal Winner, Human Resources and Employee Training, 2012 Axiom Business Book Awards Trust, Pride and Camaraderie—transform your company into a «Great Place to Work» The Great Place to Work Institute develops the annual ranking of the Fortune 100 Best Companies to Work For. In this book, the authors explore the model of a Great Place to Work For-one which fosters employee trust, pride in what they do, and enjoyment in the people they work with. They answer the fundamental question, «What is the business value of creating a great workplace?» and brings the definition of a Great Place to work alive with anecdotes, best practices, and quotes from employees working at the best workplaces in the U.S. Reveals the essential ingredients in and the trends of the best places to work Explores Great Place to Work model developed in 1984 and validated through its enduring resonance in both the United States and in over 40 countries around the world Written by Michael Burchell and Jennifer Robin two Great Place to Work Institute Insiders If you organization is struggling with the challenges of leveraging human capital, discover why some companies have what it takes to be great.
AARP The Little Book of Economics. How the Economy Works in the Real World
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. One positive side-effect of the recent financial market meltdown that toppled giant, century-old institutions and cost millions their jobs is that it created a strong desire among many Americans to better understand how the U.S. economy functions. In TheLittle Book of Economics, Greg, Ip, one of the country's most recognized and respected economics journalists, walks readers through how the economy really works. Written for the inquisitive layman who doesn't want to plow through academic jargon and Greek letters or pore over charts and tables, The Little Book of Economics offers indispensible insight into how the American economy works – or, doesn't. With engaging and accessible prose, the book Provides a comprehensive understanding of each aspect of our economy from inflation and unemployment to international trade and finance Serves as an insider's guide to the people and institutions that control America's economy such as the Federal Reserve and the federal budget Explains the roots of America's current economic crisis and the risks the country faces in its aftermath, such as stratospheric government debt, while offering advice on overcoming these threats Walks readers through the basic concepts and terminology they need to understand economic news Punctures myths and political spin from both the left and the right with candid and often surprising insight A must read for anyone who wants a better grasp of the economy without taking a course in economics , The Little Book of Economicsis a unique and engaging look at how the economy works in all its wonderful and treacherous ways.