Как люди убеждают. Влияние слова в переговорах, беседах и спорах. Йона Бергер

Читать онлайн.
Название Как люди убеждают. Влияние слова в переговорах, беседах и спорах
Автор произведения Йона Бергер
Жанр
Серия МИФ Бизнес
Издательство
Год выпуска 2023
isbn 9785002141807



Скачать книгу

меньше. Авторы предположили, что «подобные формулировки могут привести к нежелательным последствиям, если у ребенка есть основания сомневаться, что он подходит для этой категории (например, после сообщений о неудачах ученых, ставших поводом для формирования стереотипов); в этом случае ребенок может перестать рассматривать науку как сферу, где он проявит свои лучшие качества личности». Подробнее см. в: Marjorie Rhodes et al. Subtle Linguistic Cues Increase Girls’ Engagement in Science // Psychological Science. 2019. 30, № 3. Р. 455–466. URL: https://doi.org/10.1177/0956797618823670.

      10

      Christopher J. Bryan, Gabrielle S. Adams, Benoit Monin. When Cheating Would Make You a Cheater: Implicating the Self Prevents Unethical Behavio // Journal of Experimental Psychology. 2013. General 142, № 4. P. 1001. URL: https://doi.org/10.1037/a0030655.

      11

      Vanessa M. Patrick, Henrik Hagtvedt. “I don’t” Versus “I can’t”: When Empowered Refusal Motivates Goal-Directed Behavior // Journal of Consumer Research. 2012. 39, № 2. Р. 371–81. URL: https://doi.org/10.1086/663212. Также см. книгу: Vanessa Patrick. The Power of Saying No: The New Science of How to Say No that Puts You in Charge of Your Life.

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