Название | Management practices of Russian companies. Vol.2 |
---|---|
Автор произведения | Коллектив авторов |
Жанр | |
Серия | Cases from the collection of the HSE Graduate School of Business |
Издательство | |
Год выпуска | 2022 |
isbn | 978-5-7598-2816-7 |
Before calling Boris, he remembered that he also wanted to remind Alexander of the invitation that his company had sent out to clients for a gala reception, at the end of the week, regarding the publication of a new study of the country’s top-talent market. These regular surveys were very popular among the business press and consistently raised the recognition rating of Boris and his co-authors among clients and candidates.
Next year Boris wanted to make significant changes to the research methodology and use all available Internet and social platforms for public presentation. He has already hired an advertising agency and received preliminary samples of interactive press releases for approval with the headquarters of his new company. To his great surprise and even displeasure, a negative review came from MAI headquarters, indicating the need to follow corporate communications standards and a more restrained approach to marketing and disclosure of customer information. Boris, on the other hand, believed that, in an era of information’s abundance and universal availability, it was necessary to develop a headhunter’s brand as “loudly” and inventively as possible.
The recruitment of senior management personnel (or executive search) is an activity related to the provision of professional services for the selection, recruitment and assessment of management personnel and top managers for the largest companies. As a rule, in each country, there are 10–15 leading companies providing this service, each of which consists of several leading expert consultants. In addition to consultants who communicate with clients, sell services, evaluate and present candidates for positions, companies also have support staff responsible for database management and administrative functions.
Executive search firms – representative offices of international companies or local players – have long-term relationships with clients who attach great importance to confidentiality, reputation, a high level of professionalism and a wide range of personal contacts of consultants.
Suddenly there was a knock on the door. An alarmed secretary looked in and asked to respond to an invitation to call tonight, which Boris was supposed to receive by email. This request surprised Boris. He always planned his schedule in advance and, as far as he remembered, no new meetings were planned for today.
After he opened the email, Boris immediately received an invitation to an urgent call with the president of MAI company. There was also a request to cancel all scheduled public events, speeches, interviews, and refrain from any comments in the media. Boris wondered what that could mean.
The online meeting was attended by the global president and the chief lawyer of MAI. The lawyer briefly explained that the company’s headquarters had received a subpoena from its competitor. The summons stated that the company had been accused of poaching key employees in several countries, stealing databases and trade secrets. Boris’ team of several people recently joined MAI and was also mentioned in the lawsuit. Before clarifying the situation, the president asked Boris, as the director of the office, not to give any comments to the press and to prepare to work with the lawyers to protect the business reputation of MAI.
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Сноски
1
https://www.klm.com/travel/ru_ru/corporate/airfrance_klm.htm
2
https://www.lufthansa.com/pe/en/lufthansa-group-star-alliance-and-partner-airlines
3
https://www.iata.org/en/pressroom/pr/28-03-2019-01/
4
https://www.aeroflot.ru/ru-ru/about/aeroflot_today/materials, https://www.youtube.com/watch?v=Zf1_T4ruZ68 (video)
5
Сноски
1
https://www.klm.com/travel/ru_ru/corporate/airfrance_klm.htm
2
https://www.lufthansa.com/pe/en/lufthansa-group-star-alliance-and-partner-airlines
3
https://www.iata.org/en/pressroom/pr/28-03-2019-01/
4
https://www.aeroflot.ru/ru-ru/about/aeroflot_today/materials, https://www.youtube.com/watch?v=Zf1_T4ruZ68 (video)
5
https://www.aeroflot.ru/media/aflfiles/media/strategy/strategy_2028_rus.pdf
6
https://www.aeroflot.ru/ru-ru/about/aeroflot_today/ourbrand
7
https://www.aeroflot.ru/ru-ru/about/aeroflot_today/aeroflot_history/2010_2019/2019
8
https://www.lufthansa.com/ru/ru/lufthansa-group-star-alliance-and-partner-airlines, https://www.youtube.com/watch?v=DjYfOvRyZ1E (video)
9
https://www.airfranceklm.com/fr/groupe/atouts, https://www.youtube.com/watch?v=Zf1_T4ruZ68 (video)
10
¹ Converted at the weighted average exchange rate of the Euro (Central Bank) in 2020 (€1 = 82.4488) and in 2019 (€1 = 72.5021).
11
All events and characters are fictional. Any resemblance to real events is accidental.