John Wiley & Sons Limited
Все книги издательства John Wiley & Sons LimitedSmall Business Marketing Kit For Dummies
Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential. If you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach. Using social media as a marketing tool Communicating with customers Financing a marketing campaign The companion CD includes tools and templates to give you a jump-start on putting your new skills to work If you're looking to give your small business' marketing plan an edge over the competition, Small Business Marketing Kit For Dummies has you covered. CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.
Increase Your Influence In A Day For Dummies
Many people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion or a busy restaurateur to offer a better table, the ability to influence those around you can help improve and increase your successes. Increase Your Influence In a Day For Dummies is a cut-down version of Persuasion & Influence For Dummies. It covers: Laying the groundwork for persuasion and influence Getting things done with the help of others Quietly creating big change Online content: 10 Sure fire ways to influence anyone
Become More Mindful In A Day For Dummies
Discover how mindfulness can help you take care of yourself – and others! Become More Mindful In a Day provides a practical introduction to mindfulness, and the benefits of a mindful approach to life. Designed to contain a day’s reading, this handy guide explains what mindfulness is, how to begin practising mindful meditation, and explores a number of ways mindfulness can help you achieve a happier state of mind. Open the book and find: An introduction to the basics of mindfulness meditation The difference between ‘formal’ and ‘informal’ meditation Several examples of mindful meditation, including the body scan meditation and sitting meditation How mindfulness can help in relationships Tips for exercising mindfully
Boost Your Confidence In A Day For Dummies
Take positive steps to develop your confidence in all areas of your life Boost Your Confidence In a Day will help you to discover your confident self and become more effective in your day-to-day life. Designed to contain a day’s reading, this handy guide helps you to assess your current confidence levels, identify the obstacles that are holding you back, and to connect with your emotions and values to help you live a happy, confident life. Open the book and find: A reminder of the key ingredients of confidence Practical guidance for assessing your confidence levels Ways to move on from the grip of negative emotions How to handle your emotions and identify your values Top tips for living a powerful, confident life
Become More Relaxed In A Day For Dummies
Discover how relaxation can help you reduce stress and calm your mind Become More Relaxed In a Day introduces you to a range of relaxation techniques and exercises that can help you to keep your life in balance, and stop stress from taking over. Designed to contain a day’s reading, this handy guide helps you to discover the benefits of relaxation for your mind, body and spirit. Open the book and find: How to make relaxation a part of your daily routine Top tips for using exercise to help you relax Advice on using massage and self-massage to help you relax Ways to ensure you have time and space to relax at home Guidance on maintaining your work-life balance
Ukulele In A Day For Dummies
Who doesn't want to learn how to play the ukulele? The uke is hot. And learning to play this instrument at a basic level is quick and easy for even the most inexperienced musicians – especially with Ukulele in a Day For Dummies! With this great introductory package, readers get the information they need to pick up a ukulele and try it out. Ukulele in a Day For Dummies: Covers ukulele basics Introduces readers to basic chords and strumming patterns Provides everything needed for readers to play a simple tune or two at the end of the day! Comes with access to 29 audio tracks and a half dozen instructional videos so you can read, hear, and see how to play the uke
Building Rapport with NLP In A Day For Dummies
Become an effective communicator and create rapport with ease Building Rapport with NLP In a Day provides you with all the tools you need to make and break rapport and communicate effectively. Designed to contain a day's reading, this handy guide explains how Neuro-linguistic Programming (NLP) skills can help you to use the power of your senses to see, hear and feel your way to better communication, and gain insight into how different people think. Open the book and find: How different people communicate How to recognise what people are thinking from their language choices Ways to tell that somebody is lying to you How to improve your ability to say ‘no’ Tips for getting people to listen to you
Best Man Basics In A Day For Dummies
Being best man is both an honor and a huge responsibility – if you think it's just a case of buying a few beers on a boy's night out, think again! You've got a lot of organizing to do, there's etiquette to follow and, of course, the dreaded speech to make. Fear not, however, as Be a Best Man in a Day For Dummies is here to help. It's a humorous, yet information packed step-by-step guide to your role and responsibilities. This is a cut-down version of Being the Best Man For Dummies. Topics covered include: The bachelor party The wedding preparations The ceremony The reception Writing the speech Delivery and presentation Ten essentials to bring to the wedding Ten nightmare wedding scenarios Ten great speech opening lines
Planning a PRINCE2 Project In A Day For Dummies
Whether you’re very experienced in running projects, or absolutely new to it, PRINCE2 can help you run your projects more effectively. Planning a PRINCE2 Project In a Day For Dummies is designed to give you a one-day steer into the essentials of running the Initiation stage of a PRINCE2 project. It focuses on just one process – Initiating a Project – and one theme – Plans. This quick, handy guide is essential reading for anyone undertaking a new PRINCE2 project and for those interested in learning more about how PRINCE2 can improve their projects. Open the book and find: Planning the work of your project Deciding on appropriate controls Working up a detailed Business Case Creating your PID or ‘Project Initiation Documentation’ Online resources include: Ten tips for a good business case PRINCE2 glossary Gallery of images from the book
Rugby Union Basics In A Day For Dummies
If you get a big kick out of rugby but still feel you could sharpen up your knowledge of the game, Rugby Rules in a Day For Dummies is for you. Inside you'll find easy-to-understand advice on the basic rules of the game, pitch positions, and tactics. In less than a day, readers will find all they need to know to get understand the sport of rugby: Features an in-depth look at Laws that form the beautiful game Covers all the reader will need to know about talking tactics Is perfect for anyone looking at swatting up on rugby