John Wiley & Sons Limited
Все книги издательства John Wiley & Sons LimitedThe Power of Feedback. 35 Principles for Turning Feedback from Others into Personal and Professional Change
Praise for The Power of Feedback «Some books are worthy of being recommended simply because of their subject matter. . . . There is no greater force to improve the quality of human relationships or improve the way organizations function than to multiply the amount and improve the quality of feedback.» «Other books are worthy of being recommended . . . when an author takes an otherwise abstract, obtuse subject and turns it into an actionable, practical set of things to do. Joe Folkman has accomplished that task . . . helping individuals and organizations to develop feedback-rich environments . . . [and] change through the use of a variety of surveys and feed?-back instruments. He has made this topic highly engaging and accessible.» «So, here you have the best of everything–an important topic; a talented, entertaining, and highly qualified author; content that is practical; and a text written in an easily comprehended manner. Enjoy.» –From the Foreword by John H. «Jack» Zenger «Joe Folkman has years of experience and miles of wisdom from coaching and training high-performance organizations. He speaks truth: change is hard. But feedback can be very powerful if the receiver makes the commitment to lasting change. Folkman has scored a home run with The Power of Feedback.» –Maria Nalywayko Senior Vice President, Human Resources, Fremont Investment & Loan «Most of us are clueless when it comes to providing feedback. But now, thanks to Joe Folkman's The Power of Feedback, we have a road map for turning the feedback we receive into lasting and profound change.» –Jeffrey Gill Director of Organization Capability, The Coca-Cola Company
The E-Code. 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly--Using Only E-Mail!
Use e-mail to boost your income-today! The E-Code brings together the combined wisdom of 33 Internet marketing superstars to reveal how they make money online-using nothing but the power of e-mail. Each succinct chapter presents one moneymaking strategy or concept and offers step-by-step guidance on implementing it for maximum profits. If you have a product or service to sell, the Internet gurus in this book will show you how to sell it-no matter what it is. And even if you don't have your own original product idea, don't worry. Inside you'll find a wealth of quick and effective ideas for creating something that other people will definitely pay for. Using tactics like viral product marketing and online auctions, anyone can make extra money online-and you can too. This is not a get-rich-quick scheme; it's a make-money-quick scheme. It could be a little, or it could be a lot, but you will definitely profit when you learn how to: * Develop and sell a product online * Target your customers * Promote your product * Market to niche audiences * Create an e-marketing business plan Plus, entrepreneurs and small business owners will learn how to improve their sales through simple, proven e-marketing tactics that really work. The Internet is a powerful resource for marketing, selling, and communicating anything. So tap into it! Written by a cast of Internet all-stars and marketing powerhouses, The E-Code is a simple, easy-to-use guide to making money online, right now.
The Entrepreneur. 25 Golden Rules for the Global Business Manager
Written in a lively and practical style that will be of great interest to budding and blooming entrepreneurs. The rules covered in this book are applicable to any entrepreneur around the world.
Trade Like a Hedge Fund. 20 Successful Uncorrelated Strategies and Techniques to Winning Profits
Learn the successful strategies behind hedge fund investing Hedge funds and hedge fund trading strategies have long been popular in the financial community because of their flexibility, aggressiveness, and creativity. Trade Like a Hedge Fund capitalizes on this phenomenon and builds on it by bringing fresh and practical ideas to the trading table. This book shares 20 uncorrelated trading strategies and techniques that will enable readers to trade and invest like never before. With detailed examples and up-to-the-minute trading advice, Trade Like a Hedge Fund is a unique book that will help readers increase the value of their portfolios, while decreasing risk. James Altucher (New York, NY) is a partner at Subway Capital, a hedge fund focused on special arbitrage situations, and short-term statistically based strategies. Previously, he was a partner with technology venture capital firm 212 Ventures and was CEO and founder of Vaultus, a wireless and software company.
The Social Network Business Plan. 18 Strategies That Will Create Great Wealth
All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites–none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the future new products and services will be introduced, talked about, rated, reviewed and recommended – or killed – by online communities. One example of the 18 new revenue channels that online communities are adopting is the sale to vendors of anonymized conversations of the community members concerning those vendors' products or services. Another example is online communities who partner with the internet providers to receive payment when a particular online community's information is downloaded usinf that providers service. The other sixteen revenue channels are equally head-turning! Silver is the only angel investor, operating down where the rubber meets the road, who is investing in online communities in their infancy, and writing about which ones will win and which ones will fail.
Confessions from the Corner Office. 15 Instincts That Will Help You Get There
Praise for Confessions from the Corner Office «As usual, Aylward and Moore have created a path that helps the reader identify and develop critical instincts, behaviors that not only create energy around business life, but can make personal lives richer and more rewarding.» – Kenneth Keymer, CEO and President, VICORP Restaurants «However you define your corner office, this book helps you develop the instincts you need to build deeper relationships and be more successful both personally and professionally.» – Andy Andrews, author of the New York Times bestseller, The Traveler's Gift «In Confessions, authors Aylward and Moore capture the reality of our humanity within the corridors of corporate America with real stories about real people.» – Clifton L. Taulbert, Pulitzer Prize-nominated author of The Last Train North «An insightful, practical guide to achieving a winning management style. I applaud the authors' ability to motivate with empathy rather than intimidation.» – Jerry Langley, Executive in Residence,Mendoza College of Business, University of Notre Dame
Small Business Survival Book. 12 Surefire Ways for Your Business to Survive and Thrive
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
How to Sell to an Idiot. 12 Steps to Selling Anything to Anyone
HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. In How to Sell to an Idiot, authors John Hoover and Bill Sparkman show you how to ignore your own inner idiot and start selling more by doing less of what doesn't work and more of what does. Along with a wealth of proven sales guidance and effective techniques, you'll learn how to: Use idiot-proof planning and preparation to make prospecting far more effective Use idiot-speak to connect with prospects and gather vital information that makes selling easy Spice up your sales pitch for faster closings and larger sales Wring referrals out of clients like water from a sponge And much more! «Selling is an act of compassion. Sales professionals must believe that their products and services will improve the quality of their customers' lives. Hoover and Sparkman get that. Selling must also be fun-for the salesperson and the customer. How to Sell to an Idiot makes it clear that the first laugh of the day must be at ourselves.» —Roger P. DiSilvestro, former Chairman and CEO, Athlon Sports Publishing and coauthor of The Art of Constructive Confrontation «How to Sell to an Idiot hits the bull's-eye. Great practical steps that will help anyone in sales reach the goal line. Truly a creative approach with fresh new ideas delivered with humor.» —Charles S. Dreyer, Director of Sales-Southern California Coastal Region, K. Hovnanian Homes, a Fortune 500 company «How to Sell to an Idiot provides an entertaining and creative look at the formula for sales success. Insightful and fun, you'd have to be an idiot not to add this book to your resource library!» —Chip Cummings, international speaker, marketing expert, and author of Stop Selling and Start Listening
Beat The System. 11 Secrets to Building an Entrepreneurial Culture in a Bureaucratic World
Smart guidelines for building flexible, innovative companies Beat the System is a follow-up to Robert MacDonald's controversial but successful first book, Cheat to Win. Packed with proven, real-life advice, Beat the System shows readers how to deal with the bureaucracy that can smother the creativity and entrepreneurship essential to long-range business success. Beat the System teaches readers how to beat the bureaucratic system by building entrepreneurial cultures in their businesses, their departments, or even their individual jobs. MacDonald skillfully describes how business cultures develop, how bureaucratic procedures and processes seep into them, and how to build an entrepreneurial culture even as we live in a bureaucratic world. At the heart of his system are practical steps that create a sense of ownership among employees, invites their participation, creates a common mission, fosters an entrepreneurial atmosphere, and shares the rewards with all. Robert W. MacDonald (Wayzata, MN) is a true visionary in the financial services industry who rose from a door-to-door insurance salesman to the CEO of Allianz Life of North America. He was also the founder, CEO, and chairman of LifeUSA.
Attention Games. 101 Fun, Easy Games That Help Kids Learn To Focus
If you want to focus children's attention, you first have to capture their interest. Attention Games is filled with interesting and child-tested activities that can help children of all ages become better at focusing and paying attention. By sharing the upbeat, joyful activities in Attention Games, you can enhance your child's intelligence, boost his confidence, increase his ability to concentrate on one thing for long periods, and show that you care. Developed by Barbara Sher—parent, teacher, play therapy specialist and pediatric occupational therapist—these activities are specially designed to encourage kids to expand their powers of attention in ways that will help them throughout their lives.