John Wiley & Sons Limited

Все книги издательства John Wiley & Sons Limited


    Next Level Sales

    Christopher Held

    Analog orientierter Vertrieb ist in Deutschland aktuell noch sehr stark verbreitet. Zwar haben einige Unternehmen bereits erkannt, dass der digitale Vertrieb die Zukunft ist, doch bislang nur ein Bruchteil. Der Umbau zum digitalen Vertrieb wird dabei aktuell durch die Corona-Pandemie beschleunigt, ist aber bereits seit Jahren ein weltweit bestehender Trend, der sich nun auch in Deutschland rasant ausbreitet.<br> «Next Level Sales» ist ein Leitfaden für den Umbau eines analog orientierten Vertriebs in einen virtuellen/digitalen Vertrieb. Christopher Held stellt die strategisch notwendigen Schritte für solch einen Umbau dar und erklärt eine potenzielle Implementierung Schritt für Schritt. Von einem Piloten mit einem kleinen Teil des Vertriebsteams bis zum Roll-out für eine gesamte Vertriebsmannschaft deckt das Buch alle Facetten ab. Auch der zugehörige Change-Management-Prozess wird erläutert. Christopher Held gibt Vertrieblern und deren Managern Tipps und Tricks an die Hand, mit denen sie diesen Weg erfolgreich gestalten können.<br> «Next Level Sales» ist geprägt von vielen Praxiserfahrungen und Fallbeispielen während der COVID-19-Krise und davor. Es enthält viele Abbildungen und Erläuterungen aus dem «echten» (Vertriebs-)Leben.<br> Das Buch von Christopher Held ist branchenübergreifend einsetzbar und legt den Fokus auf den B2B (Business to Business)-Vertrieb, deckt aber auch relevante B2C (Business to Customer)-Thematiken ab. Die dargestellten Methoden und Techniken können auch auf verwandte Gebiete wie Marketing, Customer Care und Service angewandt werden.

    People Flow in Buildings

    Marja-Liisa Siikonen

    Discover how to measure, control, model, and plan people flow within modern buildings with this one-stop resource from a leading professional  People Flow in Buildings  delivers a comprehensive and insightful description of people flow, analysis with software-based tools. The book offers readers an up-to-date overview of mathematical optimization methods used in control systems and transportation planning methods used to manage vertical and horizontal transportation.  The text offers a starting point for selecting the optimal transportation equipment for new buildings and those being modernized. It provides insight into making passenger journeys pleasant and smooth, while providing readers with an examination of how modern trends in building usage, like increasingly tall buildings and COVID-19, effect people flow planning in buildings.  People Flow in Buildings  clearly defines the terms and symbols it includes and then moves on to deal with the measurement, control, modelling, and planning of people flow within buildings of all kinds. Each chapter contains an introduction describing its contents and the background of the subject. Included appendices describe measured passenger data and performed analyses.  Readers will also benefit from the inclusion of:  A thorough introduction to people-counting methods, including counting technology inside and outside buildings, passenger traffic components, and manual people-counting An examination of the passenger arrival process in building, including the Poisson arrival process and probability density function, and passenger arrivals in batches A consideration of daily vertical passenger traffic profiles, including two-way traffic profiles and the effects of inter-floor traffic An exploration of people flow solutions, including stairs, escalators, and elevators with collective and destination group control systems, as well as double-deck and multicar system People flow calculation and simulation models Elevator planning with ISO simulation method Elevator planning and evacuation of tall buildings Perfect for software designers in the private sector and academia,  People Flow in Buildings  will also earn a place in the libraries of elevator consultants, manufacturers, and architects who seek a one-stop reference for transportation devices from a functional and design perspective, as opposed to a hardware perspective.

    Nanotechnology in Plant Growth Promotion and Protection

    Группа авторов

    Discover the role of nanotechnology in promoting plant growth and protection through the management of microbial pathogens  In  Nanotechnology in Plant Growth Promotion and Protection, distinguished researcher and author Dr. Avinash P. Ingle delivers a rigorous and insightful collection of some of the latest developments in nanotechnology particularly related to plant growth promotion and protection. The book focuses broadly on the role played by nanotechnology in growth promotion of plants and their protection through the management of different microbial pathogens.  You’ll learn about a wide variety of topics, including the role of nanomaterials in sustainable agriculture, how nano-fertilizers behave as soil feed, and the dual role of nanoparticles in plant growth promotion and phytopathogen management. You’ll also discover why nanotechnology has the potential to revolutionize the current agricultural landscape through the development of nano-based products, like plant growth promoters, nano-fertilizers, nano-pesticides, and nano-insecticides.  Find out why nano-based products promise to be a cost-effective, economically viable, and eco-friendly approach to tackling some of the most intractable problems in agriculture today.  You’ll also benefit from the inclusion of:  A thorough introduction to the prospects and impacts of using nanotechnology to promote the growth of plants and control plant diseases An exploration of the effects of titanium dioxide nanomaterials on plant growth and the emerging applications of zinc-based nanoparticles in plant growth promotion Practical discussions of nano-fertilizer in enhancing the production potentials of crops and the potential applications of nanotechnology in plant nutrition and protection for sustainable agriculture A concise treatment of nanotechnology in seed science and soil feed Toxicological concerns of nanomaterials used in agriculture Perfect for undergraduate, graduate, and research students of nanotechnology, agriculture, plant science, plant physiology, and crops,  Nanotechnology in Plant Growth Promotion and Protection  will also earn a place in the libraries of professors and researchers in these areas, as well as regulators and policymakers.

    Thermal Energy Storage Systems and Applications

    Ibrahim Dincer

    Thermal Energy Storage Systems and Applications Provides students and engineers with up-to-date information on methods, models, and approaches in thermal energy storage systems and their applications in thermal management and elsewhere Thermal energy storage (TES) systems have become a vital technology for renewable energy systems and are increasingly being used in commercial and industrial applications including space and water heating, cooling, and air conditioning. TES technology has the potential to be a sustainable, cost-effective, and eco-friendly approach for facilitating more effective use of thermal equipment and correcting the imbalance that can occur between the supply and demand of energy. The Third Edition of Thermal Energy Storage: Systems and Applications contains detailed coverage of new methodologies, models, experimental works, and methods in the rapidly growing field. Extensively revised and updated throughout, this comprehensive volume covers integrated systems with energy storage options, environmental impact and sustainability, design, analysis, assessment criteria, advanced tools in exergy and extended exergy, and more. New and expanded chapters address topics such as renewable energy systems in which thermal energy storage is essential, sensible and latent TES systems, and numerical modelling, simulation, and analysis of TES systems. Integrating academic research and practical information, this new edition: Discusses a variety of practical TES applications, their technical features, and potential benefits Explores recent developments and future directions in energy storage technologiesCovers the latest generation of thermal storage systems and a wide range of applications Features new chapters, case studies, and chapter problems throughout the textIncludes pertinent background information on thermodynamics, fluid flow, and heat transferContains numerous illustrative examples, full references, and appendices with conversion factors and thermophysical properties of various materials Thermal Energy Storage: Systems and Applications, Third Edition is the perfect textbook for advanced undergraduate and graduate courses in mechanical, chemical, and electrical engineering, and a highly useful reference for energy engineers and researchers.

    Meine digitale Sicherheit Tipps und Tricks für Dummies

    Matteo Grosse-Kampmann

    Identitätsdiebstahl, Schadsoftware auf dem Rechner, Phishing-Mail? Wir wissen alle, welche Gefahren uns im digitalen Alltag drohen und doch verschließen wir oft die Augen davor. Dieses Buch zeigt Ihnen, warum eine skeptische Grundhaltung vonnöten ist und wie Sie pragmatisch und mit so wenig Zeitaufwand wie möglich wichtige Schutzmaßnahmen für sich und Ihre Familie ergreifen. Pflegen Sie Ihre Accounts, finden Sie sichere Online-Anbieter und erkennen Sie Spam- und Phishingmails auf einen Blick. Damit Sie nachts besser schlafen können.