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Technology Scorecards. Aligning IT Investments with Business Performance

Sam Bansal

Plan, execute, and sustain a successful IT campaign with Sam Bansal's perfect scorecard approach First came the dot.com bust, then the IT squeeze. Despite software being the tail that wags the dog in most corporations, the cham-pions of IT, the CIOs, are constantly under fire to justify and maximize their IT investments—past, present, and future. Learn how to establish Key Performance Indicators and Value Scorecards for IT to ensure maximum value in your corporation with the step-by-step approach found in Sam Bansal's Technology Scorecards. Drawing on Dr. Bansal's over forty years of field experience in the management of large and complex projects, Technology Scorecards shows you how to: Create Scorecards geared towards your organization's business goals Make quantum improvements in cost, value, and productivity using KPIs and Scorecards Increase your company's net by as much as 100% just by improving your supply chain management by 50% Impact your top line the most through product life-cycle management Develop a realistic strategy through Scorecards, which can then be used to drive IT investments that maximize your business performance Enhance profitability. Streamline strategy execution. Lower costs. Learn how to align your IT plans with your business objectives and optimize your company's overall performance with the perfect scorecard approach found in Technology Scorecards.

Statistical Arbitrage. Algorithmic Trading Insights and Techniques

Andrew Pole

While statistical arbitrage has faced some tough times?as markets experienced dramatic changes in dynamics beginning in 2000?new developments in algorithmic trading have allowed it to rise from the ashes of that fire. Based on the results of author Andrew Pole?s own research and experience running a statistical arbitrage hedge fund for eight years?in partnership with a group whose own history stretches back to the dawn of what was first called pairs trading?this unique guide provides detailed insights into the nuances of a proven investment strategy. Filled with in-depth insights and expert advice, Statistical Arbitrage contains comprehensive analysis that will appeal to both investors looking for an overview of this discipline, as well as quants looking for critical insights into modeling, risk management, and implementation of the strategy.

ZBrush Character Creation. Advanced Digital Sculpting

Scott Spencer

ZBrush's popularity is exploding giving more CG artists the power to create stunning digital art with a distinctively fine art feel. ZBrush Character Creation: Advanced Digital Sculpting is the must-have guide to creating highly detailed, lush, organic models using the revolutionary ZBrush software. Digital sculptor Scott Spencer guides you through the full array of ZBrush tools, including brushes, textures and detailing. With a focus on both the artistry and the technical know-how, you'll learn how to apply traditional sculpting and painting techniques to 3D art while uncovering the «why» behind the «how» for each step. You'll gain inspiration and insight from the beautiful full-color illustrations and professional tips from experienced ZBrush artists included in the book. And, above all, you'll have a solid understanding of how applying time-honored artistic methods to your workflow can turn ordinary digital art into breathtaking digital masterpieces.

Backyard Pets. Activities for Exploring Wildlife Close to Home

Carol Amato A.

Get to know the amazing creatures right outside your door! What do toads like to eat? Why do crickets sing? Why does a firefly glow? If you've ever longed to know more about the habits of the animals and insects that live in your backyard, here's the book you've been waiting for! With Backyard Pets, you'll find out how to catch and care for lots of different, easy-to-find critters, from terrific toads to slithering slugs. You'll perform all sorts of investigations and activities, including discovering how snails eat and how caterpillars protect themselves, before you return your newly found pets safely to their natural home. And you'll even find out how to attract birds and butterflies to homemade feeders and gardens so that you can observe them every day as they go about their amazing lives. As you take care of your pets, you'll learn how to interpret fireflies' signals; how to entice worms from their burrows with sound; and how to make birdfeeders, hummingbird gardens, and toad abodes. Along the way, you'll discover lots of fascinating facts about the lives of these clever critters-from what their favorite foods are to how they see, hear, and move, and even how they help the environment.

Survive, Exploit, Disrupt. Action Guidelines for Marketing in a Recession

Peter Steidl

Recessions – there may not be anything we can do to stop them, but we have plenty of choices when it comes to our response. During a recession too much time can be spent trying to guess what impact it may have, while too little time is spent exploring the strategic options available. Survive, Exploit, Disrupt addresses the need for companies to shift their strategic thinking during an economic downturn. As trends change and consumer behaviour becomes less predictable, companies that triumph over economic downturn fall into three categories: survivors, exploiters and disrupters. This book shows executives how to navigate their way through the many challenges a recession represents for their business, and capitalise on the opportunities these periods of upheaval present. Inside you’ll discover: the drivers of change during a recession how to adapt to recessionary periods how to exploit growth opportunities and identify disruptive opportunities specific actions you can take to survive a recession. The result is a solid basis for recession-proof strategy that companies can implement to ensure that they survive the tough times.

Never Cold Call Again. Achieve Sales Greatness Without Cold Calling

Frank J. Rumbauskas, Jr.

"Cold calling is the lowest percentage of sales call success. If you invest the same amount of time in reading this book as you do in cold calling, your success percentage and your income will skyrocket."– Jeffrey Gitomer, Author, Little Red Book of Selling «You can never get enough of a good thing! Read this book and USE its contents!»– Anthony Parinello, Author, Selling to Vito and Stop Cold Calling Forever Salespeople everywhere are learning the hard way that cold calling doesn't work anymore. Yet, millions of salespeople are stuck in the past, using twentieth-century sales techniques to try to lure twenty-first century customers. There has to be an easier way to find prospects – and there is. Today's most successful salespeople are using modern technology to bring prospects to them, rather than fishing for prospects over the phone or knocking on doors. Never Cold Call Again offers practical, step-by-step alternatives to traditional cold calling for salespeople, small business owners, and independent professionals who are actively building a client base. The Information Age presents endless opportunities for finding leads without cold calling. In fact, Frank Rumbauskas’s system brings prospects to the salesperson, rather than the other way around. Readers will find unbeatable sales advice on effective self-promotion, generating endless leads, how to win prospects using e-mail, prospecting on the Web, networking, developing effective proposals, and much more. Frank J. Rumbauskas Jr. (Phoenix, AZ) provides marketing consultation and coaching services to firms who wish to provide qualified leads to their sales force rather than have them spend productive work time cold calling. He is the author of the self-published hit Cold Calling Is a Waste of Time (0-9765163-0-6).

Wireless Internet Enterprise Applications. A Wiley Tech Brief

Chetan Sharma

Get a jump start on deploying next-generation Internet technologies in your business The rapid growth of wireless Internet technologies is changing not only the way we do business but also the way we must think about designing wireless and Web applications and services. This book provides a much-needed overview of the various technologies and business aspects of what is fast becoming a priority for corporate technical and nontechnical staff alike. Industry expert Chetan Sharma provides complete guidance on how to devise and implement a successful wireless Internet business plan, revealing the latest wireless hardware and software trends, solutions, and services. With his competent advice, you'll discover how the technology works and how to weigh business, technical, and cost issues when integrating wireless capabilities into your applications and services. You'll also be able to sail through the dizzying array of available business products, standards, and applications. Along with illustrations, references, and a useful listing of Web resources, you'll find easily accessible, up-to-the-minute discussions of: The history of wireless communication and where it's heading Wireless Internet solutions for all major industries Enabling technologies such as WAP, VoiceXML, Position Location, Bluetooth, Personalization, Biometrics, and much more The major players in wireless Internet, including AT&T, NTT DoCoMo, Nokia, Palm, Phone.com, IBM, and many others

Palm Enterprise Applications. A Wiley Tech Brief

Ray Rischpater

See how the Palm Computing platform can enhance your company's business. With the dramatic increase in the use of Palm enterprise applications in business, you may be wondering how this new technology will impact your organization. Handheld devices have the ability to play very critical roles in the enterprise, integrating information, reducing redundancy, and making data mobile, which in turn directly impact the profitability of a company. Consider this book a «technical briefing,» one that will help you understand exactly how the use of Palm devices can impact your bottom line. Palm Enterprise Applications offers a comprehensive look at the past, present, and future of the Palm Computing platform in the enterprise. Author Ray Rischpater provides detailed descriptions of the available hardware and software, development tools, and development practices. In clear, easy-to-understand terms, Rischpater also shows how to customize the Palm Computing platform to meet the specialized requirements of your company and explains how to write new applications to meet these needs. And all of this information is tied together with the help of real-world case studies that follow successful corporate deployments of Palm computing devices. As you read through this book, you'll discover how to: Choose the right Palm computing devices to meet the needs of your organization Use available software to solve a wide array of information management problems Connect Palm computing devices to the rest of your enterprise Use the latest tools to write new applications that run on the Palm Computing platform Obtain a custom application for the Palm Computing platform that specifically meets your needs Focused on the needs of the corporate IT and business manager, the Tech Briefs series provides in-depth information on a new or emerging technology, solutions, and vendor offerings available in the marketplace. With their accessible approach, these books will help you get quickly up-to-speed on a topic so that you can effectively compete, grow, and better serve your customers.

Managing Open Source Projects. A Wiley Tech Brief

Jan Sandred

The only guide to managing and integrating the open source model With the phenomenal success of Linux, companies are taking open source business solutions much more seriously than ever before. This book helps to satisfy the growing demand for guidance on how to manage open source enterprise development projects. Expert Jan Sandred explores the open source philosophy, describes current software tools for managing open source projects, and provides expert guidance on how to organize and manage open source projects using the Internet as a collaboration tool. With the help of several fascinating and instructive case studies, Sandred explores practical concerns such as building, motivating, and managing virtual teams; structuring tasks and meeting deadlines; establishing trust; project management software tools; maintaining project security; and more.

Global History. A Short Overview

Noel Cowen

This short book offers a clear and engaging introduction to the history of humankind, from the earliest movements of people to the contemporary epoch of globalization. Cowen traces this complex history in a manner which offers both a compelling narrative and an analytical and comparative treatment. Drawing on a new perspective on global history, he traces the intersection of change in economics, politics and human beliefs, examining the formation, enlargement and limits of human societies. Global History shows how much of human history encompasses three intersecting forces – trading networks, expanding political empires and crusading creeds. Abandoning the limits of a Eurocentric view of the world, the book offers a number of fresh insights. Its periodization embraces movement across continents and across the millennia. The indigenous American civilizations are included, for instance. The book also ranges over the early civilizations of China and Europe as well as the Russian and Islamic worlds. Modern American and Japanese civilizations are, in addition, a focus for attention. The author examines national and regional histories in relation to wider themes, sequences and global tendencies. In conclusion, he seeks to address the question of the extent to which a global society is beginning to crystallize.