Экономика
Различные книги в жанре ЭкономикаUnderstanding Michael Porter
Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts.Understanding Michael Porter sets the record straight, providing the first concise, accessible summary of Porter’s revolutionary thinking. Written with Porter’s full cooperation by Joan Magretta, his former editor at Harvard Business Review, this new book delivers fresh, clear examples to illustrate and update Porter’s ideas.Magretta uses her wide business experience to translate Porter’s powerful insights into practice and to correct the most common misconceptions about them—for instance, that competition is about being unique, not being the best; that it is a contest over profits, not a battle between rivals; that strategy is about choosing to make some customers unhappy, not being all things to all customers.An added feature is an original Q&A with Porter himself, which includes answers to managers’ FAQs.Eminently readable, this book will enable every manager in your organization to grasp Porter’s ideas—and swiftly deploy them to drive your company’s success.
Jumping the S-Curve
Recently, some bestselling management books have focused on providing a recipe for greatness, while others have sought to unlock the secrets of long-term success. But a detailed analysis at the intersection of the two, one that explains how some companies manage to achieve repeated peaks of business performance, has been missing–until now. Accenture’s Paul Nunes and Tim Breene have found that what matters is not just climbing your current S-curve, which is what you do to reach the top of a single successful business. Instead, they emphasize the equal importance of the moves you must make on the way to your next business; that is, making the jump to your future S-curve. Jumping the S-Curve reveals crucial insights for making such transitions, including:Why traditional strategic planning won't allow you to find the «big-enough» market insights that are critical to superior performanceWhy your top team must be refreshed before performance starts to waneWhy you need much more talent than you think, especially «serious talent» that will find you worthy of their time Filled with original practical advice, Jumping the S-Curve demystifies how companies can thrive with one successful business after another, through both good times and bad.
Harvard Business Review on Succeeding as an Entrepreneur
If you need the best practices and ideas for launching new ventures—but don’t have time to find them—this book is for you. Here are nine inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:• Zero in on your most promising prospects• Set a clear direction for your start-up• Test and revise your assumptions along the way• Tackle risks that could sabotage your efforts• Carve out opportunities in emerging markets• Launch a start-up within your company• Hand over the reins when it’s time
Harvard Business Review on Advancing Your Career
If you need the best practices and ideas for achieving career growth and fulfillment–but don't have time to find them–this book is for you. Here are 9 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:– Break out of a career rut- Earn a spot on your company's high-potential list- Find out what's really holding you back- Get the kind of mentoring that leads to a promotion- Groom yourself for an external move- Turn the job you have into the job you want- Crack the code of C-suite entry- Take control of your career after being fired
The CIO Edge
Great CIOs consistently exceed key stakeholders' expectations and maximize the business value delivered through their company's technology. What's their secret?Sure, IT professionals need technological smarts, plus an understanding of their company's goals and the competitive landscape. But the best of them possess a far more potent ability: they forge good working relationships with everyone involved in an IT-enabled project, whether it's introducing new hardware or implementing a major business transformation.In The CIO Edge, the authors draw on Korn/Ferry International's extensive empirical data on leadership competencies as well as Gartner's research on IT trends and the CIO role. They prove that, for IT leaders, mastering seven essential skills yields big results.This new book lays out the people-to-people leadership competencies that the highest-performing CIOs have in common—including the ability to inspire others, connect with a diverse array of stakeholders, value others' ideas, and manifest caring in their relationships. The authors then explain how to cultivate each defining competency.Learn these skills, and you'll get more work done through others' enabling you to successfully execute more IT projects, generate better results for your company, and concentrate your efforts where they'll exert the most impact. The payoff? As the authors show, you'll work smarter, not harder—and get promoted far faster than your peers.
Harvard Business Review on Thriving in Emerging Markets
Beat local companies at their game.If you need the best practices and ideas for gaining market share in developing economies–but don't have time to find them–this book is for you. Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:– Manage risk in unstable environments- Ward off political threats to your business- Customize your business model for emerging markets- Tailor your strategy to capitalize on countries' strengths- Gain ground on emerging giants- Compete in China's new high-tech market- Win the war for talent in developing economies- Serve the bottom of the pyramid profitably
Harvard Business Review on Rebuilding Your Business Model
Revise your game plan–and profit from the change.If you need the best practices and ideas for creating business models that drive growth–but don't have time to find them–this book is for you. Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:– Reinvent your business profitably- Set your model up for success with a winning competitive strategy- Test and change your assumptions about customers- Spot trends that could transform your business- Exploit disruptive technologies- Give traditional offerings a shot in the arm- Produce game changers for your industry or market- Build a new business in an established organization
The New Capitalist Manifesto
In this manifesto-style book, radical economist and strategist Umair Haque calls for the end of the corrupt business ideals that exemplify business as usual. His passionate vision for «Capitalism 2.0,» or «constructive capitalism,» is one in which old paradigms of wasteful growth, inefficient competition, and self-destructive ideals are left far behind at this reset moment. According the Haque, the economic crisis was not a market failure or even a financial crisis, but an institutional one.Haque details a holistic five-step plan for both reducing the negative and exploitive nature of the current system and ensuring positive social and economic growth for the future. Haque calls for a reexamination of ideals, and urges business away from competition and rivalries and toward a globally-conscious and constructive model–and a constructive future. Haque argues that companies must learn to orient their business models around:– renewal in order to maximize efficiency- equity in order to maximize productivity- meaning in order to maximize effectiveness- democracy in order to maximize agility- peace in order to maximize evolvabilityThese new business ideals focus on the human element – not profit exclusively – and are easily tailored for any size or type of business, as long as they are willing to make bold and sustained changes to the current system.
Not for Free
Businees model disruption affects not just entertainment, media, and retail companies, but many other industries where supply chains, production lines, distribution channels, and the products and services themselves are becoming more digital. In INFORMATION RULES, Hal Varian and Carl Shapiro discussed how traditional sources of revenues were being threatened as new ventures entered the market, offering new business models, innovating partnership approaches, and changing the integral nature of the value chain. This book moves beyond predictions of academics and maps out the practices that work. Berman helps readers to analyze and distill their new revenue generating opportunities into the action plans lacking in most existing books. By closely examining how the best companies are exploiting new revenue models, Berman suggests seven key components of new strategy execution. Discussing new products, market segments, pricing strategies, indirect revenue streams through networked communities, and other models, this book provides lessons for Monday morning as well as a look at the bigger picture of how revenue innovation informs larger business model innovation and longer term corporate strategy.
Decoding Steve Jobs
Observations on Steve Job's legacy – and Apple's leadership future – are only just beginning. In recent years, many leading thinkers have contributed their thoughts on the Jobs phenomenon on HBR.org. We've compiled a few of the most insightful here, and we invite you to read them through the lens of business lessons to be learned. We've selected six pieces: two from after Jobs's August 2011 retirement and four from before. We hope you will enjoy them, learn from them, and continue to turn to HBR.org for ideas and inspiration.