Зарубежная деловая литература
Различные книги в жанре Зарубежная деловая литератураC# 24-Hour Trainer
Quickly learn to program in C# programming with this unique book and video package C# 24-Hour Trainer, 2nd Edition is your quick and easy guide to programming in C#, even if you have no programming experience at all. Updated to align with the latest C# standard, this book is your comprehensive beginner's guide, with each lesson supplemented by a video, for over ten hours of video training. Each chapter focuses on a specific concept or technique, with detailed, easy-to-follow explanation followed by a hands-on exercise. The goals of each exercise are outlined in advance to help you understand what you're working toward, and step-by-step instructions walk you through the operation from start to finish. Complex areas are clarified with specifically highlighted pointers that head off confusion, and additional exercises are provided so you can practice your new skills. Full instructor ancillaries are included to make this guide classroom ready, and the author's own website offers ongoing support. C# has become one of the most popular programming languages in the world, with millions of lines of code used in businesses and applications of all types and sizes. This book helps you dive right in so you can start programming right away. Start right in with the latest C# standard Learn at your own pace, with hands-on practice Clear up confusion and work around common obstacles Build your own Windows, .NET, and mobile applications C# has become a increasingly popular and in-demand programming skillsets. If you've decided to learn C#, this 24-Hour Trainer is your ultimate guide.
Ruby For Kids For Dummies
The fun way to introduce coding with Ruby to kids If you don't have the chance to take coding classes at school or in camp—or if you just want to learn on your own—Ruby For Kids gears you up to expand your technology skills and learn this popular programming language. Written in a way that's easy to follow—and keeping the super tech-heavy stuff to a minimum—it quickly and easily shows you how to use Ruby to create web and mobile applications with no experience required. Ruby is considered one of the best and simplest languages to start with when you're learning coding. This fun and friendly guide makes it even easier. Broken down into simple projects designed to appeal to younger programmers, Ruby For Kids gets you up and running with core coding concepts in no time. Before you know it, you'll be tackling hands-on projects, enjoying the support of a vibrant community, and feeling a sense of accomplishment as you complete projects. Navigate the basics of coding with the Ruby language Use Ruby to create your own applications and games Find help from other Ruby users Offers tips for parents and teachers helping kids learn Ruby So what are you waiting for? Ruby For Kids has everything you need to get in on one of the most popular topics around!
Derivatives Markets and Analysis
A practical, informative guide to derivatives in the real world Derivatives is an exposition on investments, guiding you from the basic concepts, strategies, and fundamentals to a more detailed understanding of the advanced strategies and models. As part of Bloomberg Financial's three part series on securities, Derivatives focuses on derivative securities and the functionality of the Bloomberg system with regards to derivatives. You'll develop a tighter grasp of the more subtle complexities involved in the evaluation, selection, and management of derivatives, and gain the practical skillset necessary to apply your knowledge to real-world investment situations using the tools and techniques that dominate the industry. Instructions for using the widespread Bloomberg system are interwoven throughout, allowing you to directly apply the techniques and processes discussed using your own data. You'll learn the many analytical functions used to evaluate derivatives, and how these functions are applied within the context of each investment topic covered. All Bloomberg information appears in specified boxes embedded throughout the text, making it easy for you to find it quickly when you need or, or easily skip it in favor of the theory-based text. Managing securities in today's dynamic and innovative investment environment requires a strong understanding of how the increasing variety of securities, markets, strategies, and methodologies are used. This book gives you a more thorough understanding, and a practical skillset that investment managers need. Understand derivatives strategies and models from basic to advanced Apply Bloomberg information and analytical functions Learn how investment decisions are made in the real world Grasp the complexities of securities evaluation, selection, and management The financial and academic developments of the past twenty years have highlighted the challenge in acquiring a comprehensive understanding of investments and financial markets. Derivatives provides the detailed explanations you've been seeking, and the hands-on training the real world demands.
PEAK. How Great Companies Get Their Mojo from Maslow Revised and Updated
Proven principles for sustainable success, with new leadership insight PEAK is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once, but twice. Author Chip Conley, founder and former CEO of one of the world’s largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need. And years later, when the young founders of Airbnb asked him to help turn their start-up home sharing company into a world-class hospitality giant, Conley once again used the principles he’d developed in PEAK. In the decade since this book's first edition, Conley's PEAK strategy has been developed on six continents in organizations in virtually every industry. The author’s foundational premise is that great leaders become amateur psychologists by understanding the unique needs of three key relationships—with employees, customers, and investors—and this message has resonated with every kind of leader and company including some of the world’s best-known, from Apple to Facebook. Avid users of PEAK have found that the principles create greater loyalty and differentiation with their key stakeholders. This new second edition includes in-depth examples of real-world PEAK companies, including the author’s own at Airbnb, and exclusive PEAK leadership practices that will take you—and your company's performance—to new heights. Whether you're at a startup or a Fortune 500 company, at a for-profit, nonprofit, or governmental organization, this book can help you and your people reach potential you never realized you had. Understand how Maslow's hierarchy makes for winning business practices Learn how PEAK drove some of today's top businesses to success Help employees reach their full potential—and beyond Transform the customer experience and keep investors happy The PEAK framework succeeds because it elevates the business from the inside out. These same principles apply in the boardroom, the breakroom, and your living room at home, and have proven to be the foundation of healthy, fulfilled lives. Even if you think you're doing great, you could always be doing better—and PEAK gives you a roadmap to the next level.
The Growth Mindset. Leadership Makes a Difference in Wealth Management
It takes a bold approach to leadership to thrive in the era of disruption The Growth Mindset provides a roadmap to the future for financial professionals. While the FinTech revolution is changing the wealth management industry, there is one thing that technology cannot offer—the human component of advisory services. Your client can pull numbers out of a computer, but they come to you for analysis, perspective, and interpretation based on your understanding of their goals and your years of expertise. Great leadership forms strong relationships and allows you to quickly adapt the best strategies to grow assets and revenues. It understands this dynamic, understands the alignment of company culture, and realizes that the metrics for «top talent» are shifting. This book offers new perspective and expert insight for wealth management professionals looking to distinguish themselves from the competition. The focus is on being client centric and solution driven. Disruption is now the new normal, and successful leaders must be able to adapt quickly and operate with an eye toward growth. Here, you'll find expert analysis of wealth management's future, and clear guidelines for leaders who want to thrive amidst the constantly-shifting financial services landscape. Master the fundamental elements of wealth management Shift to a growth mindset and deal successfully with change Attract, develop, and retain the top talent to grow your business Offer a unique value proposition to better serve high net worth clients The wealth management industry is facing its greatest challenge to date, and whether your business fails, survives, or thrives depends on leadership. You simply cannot rely on old methods to win a brand new battle. It's time for a change in strategy, methods, processes, and approaches—are you flexible enough to bend without breaking? The Growth Mindset lights the way forward, with the leadership skills that are quickly becoming essential in the new era of wealth management.
Unstoppable. Transforming Your Mindset to Create Change, Accelerate Results, and Be the Best at What You Do
Where do you fall on your organization's performance spectrum? Unstoppable is performance-enhancing manual for those who are ready to change the world. Regardless of talent or skill set, there are four types of people in every organization: Undertakers, Caretakers, Play Makers, and Game Changers—but value is definitely not equal across the board. Game changers move things forward with relentless energy, effort, attitude, and excellence. They elevate those around them, inspire exceptional performance, and drive their organization to the top. This book is designed to help you rise to the challenge and become the Game Changer your organization needs. Candid insights from dozens of coaches, managers, CEOs, journalists, entrepreneurs, and other elite performers reveal the qualities that make some people stand out, and the underlying theme is mindset. While talent is a great head start, it is merely potential. Undeveloped and erratically-wielded talent holds little value for an organization. The key to high performance is an intentionally cultivated mindset of success, backed by the bold action it takes to make things happen every day. This book delves deep into the elite performance paradigm to help you work at the highest levels. Learn what separates the playmakers from the game changers Step up your performance with a simple five-step process Transform your thinking and develop an unstoppable toughness Be the best at what you do, and elevate your entire organization The performance spectrum is not about classifying your coworkers; it's about self-assessment, self-reflection, and self-improvement. Everyone has star quality, even if it is buried deep inside. Unstoppable helps you uncover your potential, and upgrade your performance to become the best.
Building Wealth through Venture Capital. A Practical Guide for Investors and the Entrepreneurs They Fund
Venture capital demystified, for both investors and entrepreneurs Building Wealth Through Venture Capital is a practical how-to guide for both sides of the table—investors and the entrepreneurs they fund. This expert author duo combines renowned venture capital experience along with the perspective of a traditional corporate executive and investor sold on this asset class more recently to flesh out wealth-building opportunities for both investors and entrepreneurs. Very simply, this book will guide investors in learning how to succeed at making money in venture capital investment, and it will help entrepreneurs increase their odds of success at attracting venture capital funds and then employing those funds toward a lucrative conclusion. The authors explain why venture capital will remain the asset class best-positioned to capitalize on technological innovation in the coming years. They go on to demystify the market for those seeking guidance on reaping its rich returns. Learn what it takes to succeed as an investor or entrepreneur, and gain the wisdom of experience as the authors explain key factors that determine outcomes. Through a relaxed, down-to-earth narrative, the authors share their own experiences as well as those of their nationally-recognized colleagues. Illustrative anecdotes and personal interviews expand upon important points, and case studies demonstrate the practical effect of critical concepts and actions. World-class professional expertise and personal experience come together to help you: Understand the nature of both venture capitalists and successful entrepreneurs Develop wealth-building capabilities in investing in or attracting venture capital Learn how entrepreneurs and investors can work together toward a lucrative conclusion Examine the ways in which recent financial regulatory developments and technological advances already in place are democratizing access to venture capital, enabling unprecedented expansion of venture capital opportunities As the field expands through these regulatory and technological developments, savvy participants will have unprecedented opportunity to benefit. Building Wealth Through Venture Capital explains what you need to know, and shows you how to navigate this arcane but lucrative asset class.
Culture Hacker. Reprogramming Your Employee Experience to Improve Customer Service, Retention, and Performance
HACK YOUR WORKPLACE CULTURE FOR GREATER PROFITS AND PRODUCTIVITY «I LOVE THIS BOOK!» —CHESTER ELTON, New York Times bestselling author of All In and What Motivates Me «When companies focus on culture, the positive effects ripple outward, benefiting not just employees but customers and profits. Read this smart, engaging book if you want a practical guide to getting those results for your organization.» —MARSHALL GOLDSMITH, executive coach and New York Times bestselling author «Most books on customer service and experience ask leaders to focus on the customer first. Shane turns this notion on its head and makes a compelling case why leaders need to make 'satisfied employees' the priority.» —LISA BODELL, CEO of Futurethink and author of Why Simple Wins «This is a must read for anyone in a customer service-centric industry. Shane explains the path to creating both satisfied customers and satisfied employees.» —CHIP CONLEY, New York Times bestselling author and hospitality entrepreneur The question is not, «does your company have a culture?» The question is, «does your company have a culture that fosters outstanding customer experiences, limits employee turnover, and ensures high performance?» Every executive and manager has a responsibility to positively influence their workplace culture. Culture Hacker gives you the tools and insights to do it with simplicity and style. Culture Hacker explains: Twelve high-impact hacks to improve employee experience and performance How to delight and retain a multi-generational workforce The factors determining whether or not your employees deliver outstanding customer service
Agile Project Management For Dummies
Flex your project management muscle Agile project management is a fast and flexible approach to managing all projects, not just software development. By learning the principles and techniques in this book, you'll be able to create a product roadmap, schedule projects, and prepare for product launches with the ease of Agile software developers. You'll discover how to manage scope, time, and cost, as well as team dynamics, quality, and risk of every project. As mobile and web technologies continue to evolve rapidly, there is added pressure to develop and implement software projects in weeks instead of months—and Agile Project Management For Dummies can help you do just that. Providing a simple, step-by-step guide to Agile project management approaches, tools, and techniques, it shows product and project managers how to complete and implement projects more quickly than ever. Complete projects in weeks instead of months Reduce risk and leverage core benefits for projects Turn Agile theory into practice for all industries Effectively create an Agile environment Get ready to grasp and apply Agile principles for faster, more accurate development.
Canon EOS Rebel T7i/800D For Dummies
Action, beauty, adventure, and art—start capturing memories today! Canon EOS Rebel T7i/800D For Dummies is your ultimate guide to taking spectacular photos—no photography experience required! The EOS Rebel offers professional features that camera phones just cannot match, and this book shows you how to take advantage of these features to take stunning photos in any situation. First, you'll take a tour of the controls to learn what everything does, where to find it, and how to use it. Next, you'll walk through the automatic, scene, and manual modes to learn the strengths and weaknesses of each, and how to choose a mode based on your goals for that particular photo. You'll learn how to capture action shots, take beautiful portraits, and get as artsy as you want to get as you adjust for color, lighting, and focus, and control exposure for different effects. Taking great photos doesn't have to be difficult! Your camera offers everything you need to perfectly capture any scene, and this book provides clear, easy-to-follow instruction to help you take full advantage of these professional tools. Get acquainted with your camera's controls Shoot in automatic, scene, or manual mode Compose shots and work with lighting like a pro Adjust for focus, color, depth of field, and more Whether you're taking pictures at a party, shooting scenery on vacation, catching action at a ball game, or just wandering around capturing spontaneous moments of beauty, awesome photos are just a few simple steps away. Your Canon EOS Rebel T7i/800D is equipped with the tools to make any scene share-worthy, and Canon EOS Rebel T7i/800D For Dummies equips you to start snapping professional-quality photos today!