Зарубежная деловая литература
Различные книги в жанре Зарубежная деловая литератураClick Here. Make the Internet Work for Your Business
Click Here is the ultimate guide to making the internet work for your business. By using just some of the many methods contained in this book, you will reach more people, improve your business and have an awesome website that you can be proud of. Packed full of tips showing you what – and what not – to do, this book will guide you through the process of building the most valuable marketing tool you could ever invest in, and help you get the most out of your business. In this book you'll discover how to: attract people to your website (and get them to come back again) sell your product online (and sell more of it) manage your online business (so that it works for you) set and achieve all your business goals (whatever they may be!)
Recharge. Lessons to Revitalise Yourself, Your Team or Your Business in 60 Minutes or Less
Do you need a RECHARGE? Most people do. Even the most talented people get bogged down every now and again. The main cause of business failure is the failure to take action because making the first move can be hard! But you can start now…by reading this book! Recharge will revitalise your entire approach to business. Each of the 52 performance-enhancing lessons is designed to be read, absorbed and acted on in 60 minutes or less: from your management style to your financial decision-making to self-motivation. Inside you'll find jargon-free information that will help you achieve many of the things you have been putting off for months, or even years. Written for entrepreneurs, small business owners, executives, managers and employees, Recharge provides simple but powerful tools to: Get you over a hump Get through an issue Get fired up Get into action!
Pigs at the Trough. Lessons from Australia's Decade of Corporate Greed
The past decade has seen a period of unparalleled growth in executive remuneration. But while CEO pay exploded, shareholders looked on helplessly as some of Australia's best-known companies self-destructed. When the fall eventually came, executives were well protected. Shareholders and creditors were not so lucky. From Telstra's enriching of Sol Trujillo to the toppling of Eddy Groves's ABC Learning Centres and the untold accounts of the billions lost by the collapsed Babcock & Brown, Allco Finance Group and MFS, Pigs at the Trough tells the story of how a generation of executives, under the supervision of well-known and respected non-executive directors, pushed all the boundaries and sometimes sailed right over them … and got away with it. A pacey, irreverent read but with a devastatingly serious message, Pigs at the Trough gives investors invaluable insights into how to spot the telltale signs of impending corporate collapse, and how to avoid being another victim.
Change Leader. Learning to Do What Matters Most
We live in a challenging, complex, inter-connected and unpredictable world beset by a range of seemingly insoluble problems. But, says Michael Fullan—an internationally acclaimed authority on organizational change—we have an increasing understanding of how to tackle complex change. This involves developing a new kind of leader: one who recognizes what is needed to bring about deep and lasting changes in living systems at all levels. These leaders need a deep understanding of what motivates us as human beings and how we tap into and influence other people's self-motivation. In his previous best-selling books The Six Secrets of Change, Leading in a Culture of Change, and Turnaround Leadership, Michael Fullan examined the concepts and processes of change. In Change Leader he turns his focus to the core practices of leadership that are so vital for leading in today's complex world. He reveals seven core practices for today's leaders, all of which appear to be deceptively simple but actually get to the essence of what differentiates a powerful leader from one who is merely competent: Practice Drives Theory Be Resolute Motivate the Masses Collaborate to Compete Learn Confidently Know Your Impact Sustain Simplexity Throughout the book Fullan argues that powerful leaders have built bedrocks of credibility, have learned how to identify the few things that matter most, and know how to leverage their skills in ways that benefit their entire organization. The author shows leaders how to avoid policies and strategies that focus on shallow and short-term goals and develop leadership skills for long-term success. With a wealth of illustrative examples from business, education, nonprofit, and government sectors Change Leader provides a much-needed leadership guide for today's turbulent climate.
The Big Win. Learning from the Legends to Become a More Successful Investor
A rousing and practical look at the extremely successful investments of top investors In his first book, The Billion Dollar Mistake, author Stephen L. Weiss showcased the biggest blunders of some of the world's legendary investors—which lost them billions of dollars on a single investment. Incredibly, the mistakes they made were the same mistakes made by everyday investors but for the magnitude of the loss. Weiss's second book, The Big Win: Learning from the Legends to Become a More Successful Investor, highlights financial successes, explaining how the world's most successful investors make a fortune and how you can do the same. As with the missteps Weiss profiled in his first book, the strategies used by these legendary investors are available to all, regardless of size or sophistication. Profiles legendary investors and highlights their investment strategies—from finding the right investment to researching to making a move Probes each investor's personality and questions their investment thinking Identifies and describes each investor's «big win» and why it became their most successful investment The Big Win is a primer on successful investing the way it is really done by the people who do it for a living—passionately and with extraordinary success. The Billion Dollar Mistake told readers what not to do to get rich; The Big Win shows readers how to do it right for the payoff of their lives.
Prescription for Lasting Success. Leadership Strategies to Diagnose Problems and Transform Your Organization
Transform your team during crises and establish an enthusiastic and strategic culture In an approach similar to the way a doctor reads a chart and runs tests to diagnosis an illness, Prescription for Lasting Success offers a practical system for solving problems in an organization. Leaders can get back on track and increase their effectiveness in spite of significant change. Readers learn to diagnose the 4 Ps: purpose, passion, planning, and people. Using the 4 Ps model, the book gives practical suggestions to help teams, businesses, and associations increase their effectiveness and help organizations transform into dynamic, profitable entities. Particular focus is given to finding ways to incorporate purpose and ignite passion into the workplace, and remove obstacles to peak performance Addresses how the model can be used to achieve peak performance in the workplace and maintain it over an extended period of time Dr. Susan Reynolds is President and CEO of The Institute for Medical Leadership. A former emergency physician, emergency medical center CEO, and White House health care advisor, Dr. Reynolds is the creator and Program Director for the highly acclaimed Chief of Staff Boot Camps Get the right prescription for your organization's issues and help them thrive, even in times of great challenge.
Tough Cookies. Leadership Lessons from 100 Years of the Girl Scouts
Fundamental principles for how Girl Scouts USA is run and why it's so successful Millions of American businesswomen, thought leaders, and politicians received their first lessons in salesmanship, money management, marketing, teamwork, and fulfillment in the Girl Scouts. The Girls Scouts has shaped the lives of more than 50 million alumnae alive today. Eighty percent of American female senior business executives and business owners are former Girl Scouts. In March 2012, the Girl Scouts will celebrate their 100th anniversary. Tough Cookies captures the essence of this iconic organization and the principles that have allowed them to build and sustain a 100-year-old organization. Under current CEO Kathy Cloninger's leadership, the Girl Scouts has transformed and enhanced its ability to develop leadership in young women. Tough Cookies outlines the rise of the Girl Scouts, this recent and dramatically successful shift, and lessons that are applicable to make any business or organization a success. An inspiring story of the Girl Scouts founding, along with leadership and business lessons that can be applied to organizations of any size No other organization compares to Girl Scouts in size, experience, and resources devoted to developing leadership skills Publication coincides with the 100-year anniversary of GSUSA What can your business learn from the Girl Scouts?
We Are All Leaders. Leadership is Not a Position, It's a Mindset
Leadership is not just for the execs in the corner office. It’s time we all stepped up and developed the mind of a leader. In a time of rapid technological change and economic uncertainty, businesses that thrive will do so through empowering employees at all levels to take an active role in leading themselves and their organisations to success. It's time that we all, at every stage of our careers, started to think proactively, take responsibility and excel in work. This is the new face of leadership – consensual and nonhierarchical. Scandinavian entrepreneur and business guru Fredrik Arnander outlines strategies and tools for transforming anyone into an effective leader. He offers a simple, straightforward, highly-practical approach to developing the leader mindset. And these aren't lessons from on high – they're clear and functional examples drawn from real life experiences. We Are All Leaders is all about empowerment – it will transform you into a confident, focused visionary…and can help you inspire that same passion in others. A refreshingly simple and practical guide to leadership for anyone who wants to progress in their work Based on the author's experience of running fast technology companies, creating agile and flexible organisations through leadership at all levels Lessons are taught via easy to follow dialogue between a mentor and apprentice, exchanges which emphasise teamwork and reciprocal learning «Everyone should read this book. It provides useful insights and examples that will help you grow as a leader irrespective of whether you are just starting out in your career or if you are a seasoned CEO» Rikard Steiber, Global Marketing Director, Mobile & Social, Google «Shows us how real-world leadership succeeds both in daily business as well as in our everyday lives. Well-researched, the book speaks in human terms, with smart examples, and clearly defines the partnership between team leadership and persoanl growth» Scott Raskin, CEO, Mindjet
Infrastructure as an Asset Class. Investment Strategies, Project Finance and PPP
The market for infrastructure is vast and, contrary to popular belief, the range of potential infrastructure investments is extremely broad. An investor who does not have a sufficient overview and insight into the infrastructure market or an awareness of the suitable investment opportunities and the risks they entail, will find it difficult to select the right investments. This book is a comprehensive guide to the subject, bringing together the topics of infrastructure investments, project finance and public private partnerships (PPPs), equipping investors with the necessary theoretical knowledge and background information as well as practical examples in order to further their understanding of the key aspects of infrastructure investments. It answers questions such as: How is infrastructure defined? Which sectors are classified as infrastructure, how are they categorised, and what are the differences between them? Is infrastructure an asset class in its own right? If so, what are its characteristics? What are the fundamental options for investing in infrastructure? What is a good starting point for institutional investors? How should infrastructure funds be evaluated? What risks do they entail and how can these risks be identified and assessed? How should they be structured in order to best allocate these risks? The book discusses the differing objectives and expectations of the parties involved and the conditions required by public principals and investors in order to enable these groups to overcome the ?language problems? they largely encounter. In addition to background knowledge and information on the latest developments in the individual subject areas, the book also explains the methodology of project finance in detail, both for traditional project finance and in the PPP context, establishing the key differences to other forms of financing, guiding readers through the various phases of project analysis on a step-by-step basis using practical examples. Well structured infrastructure investments can serve to improve the risk-return profile of an investor?s overall portfolio on account of their long term and their low level of correlation with traditional asset classes. This book will assist investors in their understanding of infrastructure investments, leading to a better informed portfolio. «A comprehensive and well-written overview of many relevant topics in the infrastructure sector; a useful guide for everyone involved or interested in the infrastructure area.» Henk Huizing, Head of Infrastructure, PGGM «A comprehensive book that effectively marries the topics of infrastructure investing, project finance and PPPs as well as bridges the gap between the theoretical and the practical – the authors are to be commended on this work.» Marc S. Lipschultz, Global Head of Energy and Infrastructure, Kohlberg Kravis Roberts & Co. «Quite a book and one that should definitely be part of the toolkit of those who are interested in the Infrastructure asset class. Had this comprehensive work been available ten years ago, no doubt, one or two of us certainly would have done things differently. So, let's keep it closely at hand as a guide for the future that helps us deliver even better outcomes for all stakeholders and enables us to further develop the asset class.» Ron Boots, Senior Portfolio Manager – Co head Infrastructure Investments, APG All Pensions Group
The Value of Business Analytics. Identifying the Path to Profitability
TURN YOUR CHALLENGES INTO SUCCESSES – LEARN HOW AND WHY SOME TEAM STRUGGLE AND SOME SUCCEED This groundbreaking resource defines what business analytics is, the immense value it brings to an organization, and how to harness its power to gain a competitive edge in the marketplace. Author Evan Stubbs provides managers with the tools, knowledge, and strategies to get the organizational commitment you need to get business analytics up and running in your company. Drawing from numerous practical examples, The Value of Business Analytics provides an overview of how business analytics maps to organizational strategy and through examining the mistakes teams commonly make that prevent their success, author Evan Stubbs uncovers a four-step framework which helps improve the odds of success. Built on field-tested experience, The Value of Business Analytics explains the importance of and how to: Define the Value: Link analytics outcomes to business value, thereby helping build a sense of urgency and a need for change. Communicate the Value: Persuade the right people by understanding what motivates them. Deliver the Value: Link tactical outcomes to long-term strategic differentiation. Measure the Value: Validate wins and deliver continuous improvement to help drive ongoing transformation. Translating massive amounts of data into real insight is beyond magic—it’s competitive advantage distilled. Nothing else offers an equivalent level of agility, productivity improvement, or renewable value. Whether you’re looking to quantify the value of your work or generate organizational support, learn how to leverage advanced business analytics with the hands-on guidance found in The Value of Business Analytics. Drawing on the successes and failures of countless organizations, author Evan Stubbs provides a reference rich in content that spans everything from hiring the right people, understanding technical maturity, assessing culture, and structuring strategic planning. A must-read for any business analytics leader and an essential reference in shifting the perspective of business analytics away from algorithms towards outcomes. Learn how to increase the odds of successful value creation with The Value of Business Analytics.