Базы данных
Различные книги в жанре Базы данныхAccess VBA Programming For Dummies
This friendly, easy-to-use guide shows experienced Access users how to use VBA (Visual Basic for Applications) to build Access databases and applications, but also covers programming fundamentals for nonprogrammers Includes practical, ready-to-use VBA code examples that readers can type or copy and paste from the Web into their own database projects Explains basic VBA skills and concepts for nonprogrammers, such as procedures, variables, and loops Covers more advanced topics, such as record sets and other programming activities that are unique to Access programming Author has written more than ninety computer books and has been working with databases since the early 1980s
Crystal Reports 10 For Dummies
Would you read information presented like this? No. It’s just not natural. Sometimes presentation is almost as important as content. When you create a report, the goal is to provide information for readers in a format they can readily understand. Crystal Reports 10 For Dummies, the latest version of the most popular report writer in the world, shows you how to create simple or sophisticated reports, turning data into interactive, actionable reports that convey what’s happening in your business. You can progress cover-to-cover or use the index to find out how to: Give your reports more pizzazz by using the correct fonts, color, drop shadows, graphic elements, and more Integrate elements from multiple, non-database sources Group sort, total result sets, cross-tab reports, and add formulas, charts, or maps Print reports Use customized Business Views gleaned from the same information to provide each reader with information he or she needs to know without spilling all the beans, sales figures, marketing information, or whatever Present multi-dimensional data in OLAP (Online Analytical Processing) cubes Get ideas from sample reports on the companion Web site Written by Allen G. Taylor, nationally known lecturer, teacher, and author of over 20 books, including Database Development for Dummies, Crystal Reports 10 For Dummies makes it crystal clear how to: Store your information securely in Crystal Repository Use Crystal Analysis 10 to display OLAP data so you and your report’s readers can analyze the information in an online environment Use Crystal Enterprise to put Crystal Reports online for viewing by hundreds or thousands of people in your organization Whether you want to dazzle your company’s CEO and shareholders, motivate the sales force, or simply share database information cogently, with Crystal Reports 10 For Dummies you not only make your point, you an impression. When your reports look professional, you look professional.
Data Mining with SQL Server 2005
Your in-depth guide to using the new Microsoft data mining standard to solve today's business problems Concealed inside your data warehouse and data marts is a wealth of valuable information just waiting to be discovered. All you need are the right tools to extract that information and put it to use. Serving as your expert guide, this book shows you how to create and implement data mining applications that will find the hidden patterns from your historical datasets. The authors explore the core concepts of data mining as well as the latest trends. They then reveal the best practices in the field, utilizing the innovative features of SQL Server 2005 so that you can begin building your own successful data mining projects. You'll learn: The principal concepts of data mining How to work with the data mining algorithms included in SQL Server data mining How to use DMX-the data mining query language The XML for Analysis API The architecture of the SQL Server 2005 data mining component How to extend the SQL Server 2005 data mining platform by plugging in your own algorithms How to implement a data mining project using SQL Server Integration Services How to mine an OLAP cube How to build an online retail site with cross-selling features How to access SQL Server 2005 data mining features programmatically
Microsoft SQL Server 2008 All-in-One Desk Reference For Dummies
If you’re in charge of database administration, developing database software, or looking for database solutions for your company, Microsoft SQL Server 2008 All-In-One Desk Reference For Dummies can help you get a handle on this extremely popular relational database management system. Here you’ll find what’s new in the latest version; how to choose and install the right variation for your needs; how to monitor, maintain, and protect your data; and what it takes to keep your database healthy. You’ll discover how to: Build and maintain tables Design a database and communicate with it Retrieve, analyze, and report data Build solid, robust database applications Use the SQL Server Optimizer and Query Designer Navigate SQL Server with Visual Studio Develop useful reports with the Report Builder and Report Designer Create Business Intelligence solutions with Business Intelligence Development Studio Configure your server and perform major administrative tasks To help you quickly find what you need, Microsoft SQL Server 2008 All-In-One Desk Reference For Dummies is divided into nine minibooks: Essential Concepts Designing and Using Databases Interacting With Your Data Database Programming Reporting Services Analysis Services Performance Tips and Tricks Database Administration Appendixes Microsoft SQL Server 2008 All-In-One Desk Reference For Dummies gets you started, helps you solve problems, and will even answer your questions down the road!
Pentaho Solutions. Business Intelligence and Data Warehousing with Pentaho and MySQL
Your all-in-one resource for using Pentaho with MySQL for Business Intelligence and Data Warehousing Open-source Pentaho provides business intelligence (BI) and data warehousing solutions at a fraction of the cost of proprietary solutions. Now you can take advantage of Pentaho for your business needs with this practical guide written by two major participants in the Pentaho community. The book covers all components of the Pentaho BI Suite. You'll learn to install, use, and maintain Pentaho-and find plenty of background discussion that will bring you thoroughly up to speed on BI and Pentaho concepts. Of all available open source BI products, Pentaho offers the most comprehensive toolset and is the fastest growing open source product suite Explains how to build and load a data warehouse with Pentaho Kettle for data integration/ETL, manually create JFree (pentaho reporting services) reports using direct SQL queries, and create Mondrian (Pentaho analysis services) cubes and attach them to a JPivot cube browser Review deploying reports, cubes and metadata to the Pentaho platform in order to distribute BI solutions to end-users Shows how to set up scheduling, subscription and automatic distribution The companion Web site provides complete source code examples, sample data, and links to related resources.
Mining eBay Web Services. Building Applications with the eBay API
Improved Speed, Accuracy, and Convenience—Yours for the Taking eBay is continuously improving the features it offers buyers and sellers. Now, the biggest improvements are ones you can build for yourself. Mining eBay Web Services teaches you to create custom applications that automate buying and selling tasks and make searches more precise. Do you have dozens of items to sell? You can prepare complete descriptions and terms and submit them all with one click. Are you searching for an item with special purchasing or shipping conditions? You can't do this manually, but your custom application can. Would you benefit from charting your buying and selling trends? This book shows you how to mine and organize information that simply isn't available otherwise. All by itself, the improvement in speed will dwarf anything you've experienced—especially if you connect to eBay via dial-up. But speed is just one piece of an entirely new way of navigating the eBay marketplace. Here's a little of what you'll find covered inside: Creating new listings in bulk and automatically submitting them Getting all the facts you need about an item in one step Performing searches based on shipping or payment terms Completing tasks more quickly by working with locally stored eBay data Working with eBay's new authentication and authorization technology Ensuring the accuracy of your listings Quickly accessing buyer and seller information Using the new Java and SOAP interfaces Using calls to perform tasks not supported by the manual interface Charting trends in your buying and selling habits Tracking eBay listings with mobile devices Developing secure applications Automatically submitting feedback in batches You'll learn to do all of this and more using the language of your choice: JavaScript, VBA, Visual Basic 6, Visual C++ 6, Visual Basic .NET, C#, PHP, or Java. You also get all the details on participating in various eBay developer programs, where everything you need as an individual is completely free.
Applied Microsoft Business Intelligence
Leverage the integration of SQL Server and Office for more effective BI Applied Microsoft Business Intelligence shows you how to leverage the complete set of Microsoft tools—including Microsoft Office and SQL Server—to better analyze business data. This book provides best practices for building complete BI solutions using the full Microsoft toolset. You will learn how to effectively use SQL Server Analysis and Reporting Services, along with Excel, SharePoint, and other tools to provide effective and cohesive solutions for the enterprise. Coverage includes BI architecture, data queries, semantic models, multidimensional modeling, data analysis and visualization, performance monitoring, data mining, and more, to help you learn to perform practical business analysis and reporting. Written by an author team that includes a key member of the BI product team at Microsoft, this useful reference provides expert instruction for more effective use of the Microsoft BI toolset. Use Microsoft BI suite cohesively for more effective enterprise solutions Search, analyze, and visualize data more efficiently and completely Develop flexible and scalable tabular and multidimensional models Monitor performance, build a BI portal, and deploy and manage the BI Solution
Warranty Fraud Management. Reducing Fraud and Other Excess Costs in Warranty and Service Operations
Cut warranty costs by reducing fraud with transparent processes and balanced control Warranty Fraud Management provides a clear, practical framework for reducing fraudulent warranty claims and other excess costs in warranty and service operations. Packed with actionable guidelines and detailed information, this book lays out a system of efficient warranty management that can reduce costs without upsetting the customer relationship. You'll dig into the whole spectrum of warranty fraud, from simple sloppy procedures to systematic organized crime, and get to know the fraudulent parties, the victims, as well as the objectives and methods of the fraudulent activities in different scenarios. You'll learn how to implement controls to detect and reduce fraudulent claims and decrease the overall warranty costs. The impact of fraudulent claims is plainly spelled out alongside detailed descriptions of typical symptoms and process gaps present in diverse companies. A comprehensive, multi-modal framework for robust warranty management is presented as a template for revamping your own company's strategy. Fraudulent warranty claims occupy an estimated 3-15 percent of the average company's warranty costs, which generally average between 1-4 percent of sales. Many companies are unaware of the issue or struggle to take action against the claims for fear of upsetting business partners, or because they lack tangible evidence. This book details a robust warranty control framework that institutes transparency and control over the whole warranty chain—supporting the process far beyond just fraud reduction. Understand the different actors (customers, sales channels, service agents, warranty providers, etc.) and different forms of warranty fraud Uncover issues in your company's warranty processes Learn methods to detect and prevent fraudulent activities Implement a robust system of warranty cost control Warranty fraud is a major cost-control issue for most companies, but the sensitive nature of the topic leaves most reluctant to share their experiences and divulge their strategies. Warranty Fraud Management brings warranty fraud out into the open, and provides a clear, actionable framework for cost-savings through fraud reduction.
Marketing Analytics. Data-Driven Techniques with Microsoft Excel
Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written by data analysis expert Wayne L. Winston, this practical resource shows you how to tap a simple and cost-effective tool, Microsoft Excel, to solve specific business problems using powerful analytic techniques—and achieve optimum results. Practical exercises in each chapter help you apply and reinforce techniques as you learn. Shows you how to perform sophisticated business analyses using the cost-effective and widely available Microsoft Excel instead of expensive, proprietary analytical tools Reveals how to target and retain profitable customers and avoid high-risk customers Helps you forecast sales and improve response rates for marketing campaigns Explores how to optimize price points for products and services, optimize store layouts, and improve online advertising Covers social media, viral marketing, and how to exploit both effectively Improve your marketing results with Microsoft Excel and the invaluable techniques and ideas in Marketing Analytics: Data-Driven Techniques with Microsoft Excel.
Professional Microsoft SQL Server 2016 Reporting Services and Mobile Reports
Optimize reporting and BI with Microsoft SQL Server 2016 Professional Microsoft SQL Server 2016 Reporting Services and Mobile Reports provides a comprehensive lesson in business intelligence (BI), operational reporting and Reporting Services architecture using a clear, concise tutorial approach. You'll learn effective report solution design based upon many years of experience with successful report solutions. Improve your own reports with advanced, best-practice design, usability, query design, and filtering techniques. Expert guidance provides insight into common report types and explains where each could be made more efficient, while providing step-by step instruction on Microsoft SQL Server 2016. All changes to the 2016 release are covered in detail, including improvements to the Visual Studio Report Designer (SQL Server Data Tools) and Report Builder, Mobile Dashboard Designer, the new Report Portal Interface, HTML-5 Rendering, Power BI integration, Custom Parameters Pane, and more. The Microsoft SQL Server 2016 release will include significant changes. New functionality, new capabilities, re-tooled processes, and changing support require a considerable update to existing knowledge. Whether you're starting from scratch or simply upgrading, this book is an essential guide to report design and business intelligence solutions. Understand BI fundamentals and Reporting Services architecture Learn the ingredients to a successful report design Get up to speed on Microsoft SQL Server 2016 Grasp the purpose behind common designs to optimize your reporting Microsoft SQL Server Reporting Services makes reporting faster, easier, and more powerful than ever in web, desktop and portal solutions. Compatibility with an extensive variety of data sources makes it a go-to solution for organizations across the globe. The 2016 release brings some of the biggest changes in years, and the full depth and breadth of these changes can create a serious snag in your workflow. For a clear tutorial geared toward the working professional, Professional Microsoft SQL Server 2016 Reporting Services and Mobile Reports is the ideal guide for getting up to speed and producing successful reports.