Управление, подбор персонала
Различные книги в жанре Управление, подбор персоналаDoing Good By Doing Good. Why Creating Shared Value is the Key to Powering Business Growth and Innovation
Bring the heart of your company into the community with effective CSR Doing Good by Doing Good shows companies how to improve the bottom line by implementing an engaging, authentic, and business-enhancing program that helps staff and business thrive. International CSR consultant Peter Baines draws upon lessons learnt from the challenges faced in his career as a police officer, forensic investigator, and founder of Hands Across the Water to describe the Australian CSR landscape, and the factors that make up a program that benefits everyone involved. Case studies illustrate the real effect of CSR on both business and society, with clear guidance toward maximizing involvement, engaging all employees, and improving the bottom line. The case studies draw out the companies that are focusing on creating shared value in meeting the challenges of society whilst at the same time bringing strong economic returns. Consumers are now expecting that big businesses with ever-increasing profits give back to the community from which those profits arise. At the same time, shareholders are demanding their share and are happy to see dividends soar. Getting this right is a balancing act, and Doing Good by Doing Good helps companies delineate a plan of action for getting it done. Readers will: Define an effective CSR strategy that promotes better business and makes a real impact Understand the current landscape to evaluate the CSR options that are right for your company Understand why corporate philanthropy is no longer enough Identify the hard and soft key performance indicators that help keep your program on track Gain an understanding of the concept of shared value and the importance to business Gain insight into each step of the CSR process, from interest, to information, to implementation The concept of CSR is not new, but traditional «payroll deductions» and «volunteer days» are out-dated and grossly ineffective. Today, companies are building simple, well-constructed programs that are changing business and changing lives on a much grander scale. Doing Good by Doing Good provides a fool proof strategy for CSR planning, with value to the company, employees, and community at large.
Profit Driven Business Analytics. A Practitioner's Guide to Transforming Big Data into Added Value
Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive, develop, and manage advanced analytical models. Detailed discussion delves into the wide range of analytical approaches and modeling techniques that can help maximize business payoff, and the author team draws upon their recent research to share deep insight about optimal strategy. Real-life case studies and examples illustrate these techniques at work, and provide clear guidance for implementation in your own organization. From step-by-step instruction on data handling, to analytical fine-tuning, to evaluating results, this guide provides invaluable guidance for practitioners seeking to reap the advantages of true business analytics. Despite widespread discussion surrounding the value of data in decision making, few businesses have adopted advanced analytic techniques in any meaningful way. This book shows you how to delve deeper into the data and discover what it can do for your business. Reinforce basic analytics to maximize profits Adopt the tools and techniques of successful integration Implement more advanced analytics with a value-centric approach Fine-tune analytical information to optimize business decisions Both data stored and streamed has been increasing at an exponential rate, and failing to use it to the fullest advantage equates to leaving money on the table. From bolstering current efforts to implementing a full-scale analytics initiative, the vast majority of businesses will see greater profit by applying advanced methods. Profit-Driven Business Analytics provides a practical guidebook and reference for adopting real business analytics techniques.
Managing Your Investment Portfolio For Dummies - UK
Achieve positive returns on your investments, in any market With Managing Your Investment Portfolio FD you can build and manage a portfolio of investments that’s flexible enough to provide positive returns, no matter what the market is doing. Inside you’ll find a wealth of strategies and techniques to help you take your investments to the next level. Lean to track and predict volatility; hedge your exposure by going long and short; use strategies like arbitrage, relative value and pairs trading; and dip into distressed assets, options, derivatives, spread betting and much more. Techniques and strategies covered include: Tracking and predicting volatility, and making short-term gains on very volatile markets Hedging exposure and going long and short Arbitrage (taking advantage of price differences between markets) Pairs trading Relative value strategies Distressed assets (things written off by the mainstream that may have long-term value) Earnings surprises (looking for companies delivering better earnings than predicted by analysts) Options and derivatives Macro trading (looking at key indicators for economic cycles)
Financial Statement Analysis. A Practitioner's Guide
Praise for Financial Statement Analysis FOURTH EDITION «I love this book. It helps to develop the questioning mind—the mind of a financial detective. It teaches the art of skepticism and critical thinking. Readers go beyond definition and calculation and learn interpretation.» —Philip L. Cooley, PhD, Prassel Distinguished Professor of Business, Trinity University «Over my decades of involvement with high-yield bonds, Marty Fridson has been the leading speaker of truth. As he so accurately states in Financial Statement Analysis, the credit investor is required to engage in a game of cat-and-mouse with company management's intent on minimizing their cost of capital by putting a positive gloss on their financial statements. The Fourth Edition of Marty's terrific book is the bible on how to detect and deal with these efforts.» —Howard Marks, Chairman, Oaktree Capital Management «Financial Statement Analysis is a unique text; it combines great academic work with numerous real-life examples to form a highly useful reference for equity investors, debt holders, and investors who straddle both asset classes. Whether you are an investor, an investment advisor, or a teacher, Financial Statement Analysis will prove very valuable.» —Margaret M. Cannella, former head of Global Credit Research, J.P. Morgan and Adjunct Professor, Columbia Business School «Marty has seen it all! He has had a front-row seat to see the birth, death, and rebirth of the high-yield bond market . . . several times over! In the Fourth Edition of Financial Statement Analysis, Marty clearly demonstrates that despite the enactment of Sarbanes-Oxley in 2002, and other attempts to curtail abuse of the system, one needs a critical analytical eye to be certain that management is not trying to obfuscate the truth. The case studies provide excellent and timely examples of some of the techniques that companies have used to mislead investors.» —Edward Z. Emmer, former global head of Corporate and Government Ratings and Equity Research, Standard & Poor's «Those who read financial statements without understanding the strategic context in which they are written will land on the losing end of the gripping episodes with which bond-market legend Marty Fridson illustrates in the Fourth Edition of his classic reference, Financial Statement Analysis. And all of us who depend on the markets sending capital to its best use should hope that investors read this book first.» —David Musto, Professor of Finance, the Wharton School of the University of Pennsylvania «This book rightly urges resolute skepticism when inspecting financial statements. Its great value, though, is in the plain-spoken stripping down of real-world and illustrative examples that show how to see past the numbers to the practicalities and incentives behind them—and so help analysts and journalists alike ask the right questions.» —Richard Beales, Assistant Editor, Reuters Breakingviews
Learn Small Business Startup in 7 Days
The practical guide to learning the essentials of starting your own business in just one week Thinking about starting a business? Then Learn Small Business Startup in 7 Days is the book for you. Guiding you through the key aspects of getting a new business up and running, from a self assessment about whether you are really prepared, through to finance, marketing, and legal issues, highly sought-after small business commentator Heather Smith covers it all. Carefully explaining everything you need to know to efficiently and effectively start a business, the book comprehensively covers the basics in 7 chapters, one for every day it will take you to get ready to leave the rat race and live your small business dream. Covers everything you need to know to start and prosper as a small business owner Helps you gauge whether running a small business is right for you Offers expert advice from a highly-respected small-business specialist While running a small business allows you to turn your passion into your livelihood, it is also often very demanding on your time, your cash reserves, and your sanity. With this book in hand, you have everything you need to lay a solid foundation for small business success.
Tips For A Successful Ebay Business. Check 100
100 simple, easy-to-use health checks for your eBay business Storefront businesses are popping up across Australia, while many traditional businesses are tapping into eBay as a new sales channel. Other than eBay, what do the owners of all these businesses have in common? They're busy running their businesses and they need smart and easy tips on how to boost their business operations. Now, with Check 100, eBay expert Todd Alexander offers a simple list of 100 quick health checks that will help owners of small- and medium-size businesses optimise and maximise their eBay profits. It's easy to read and packed with just the facts and guidance you need to run a successful, profitable eBay business. Topics covered include business planning, sourcing and listing products, building a brand, customer service, logistics, marketing, preparing for the future, and more. Presents a simple, easy-to-implement must-do tips for ensuring you're running your business as efficiently and effectively as possible Covers every step required for operating an eBay business Shows you how to implement each step, why you should implement it and how to measure the impact on your eBay business Written by Todd Alexander, Australia's top eBay expert and the author of The New eBay For small business owners and independent eBay sellers, Check 100 presents fast, straight-to-the-point guidance that will turn potential into profits.
Business in the Cloud. What Every Business Needs to Know About Cloud Computing
A close look at cloud computing's transformational role in business Covering cloud computing from what the business leader needs to know, this book describes how IT can nimbly ramp up revenue initiatives, positively impact business operations and costs, and how this allows business leaders to shed worry about technology so they can focus on their business. It also reveals the cloud's effect on corporate organization structures, the evolution of traditional IT in the global economy, potential benefits and risks of cloud models and most importantly, how the IT function is being rethought by companies today who are making room for the coming tidal wave that is cloud computing. Why IT and business thinking must change to capture the full potential of cloud computing Topics including emerging cloud solutions, data security, service reliability, the new role of IT and new business organization structures Other titles by Hugos include: Business Agility: Sustainable Prosperity in a Relentlessly Competitive World and Essentials of Supply Chain Management, 2nd Edition Practical and timely, this book reveals why it's worth every company's time and effort to exploit cloud computing's potential for their business's survival and success.
Бережливые инновации: Технологии умных затрат
Понятие «бережливые инновации» (frugal innovations) открывает новый этап в науке о бережливом движении и задает особый вектор в его осмыслении. Авторы книги формулируют шесть принципов бережливых затрат в производстве, организации бизнеса и выстраивании отношений с потребителями. Теоретические положения иллюстрируются практическими рекомендациями, основанными на опыте компаний, внедривших бережливые инновации. Цель авторов – показать, что добиваться успеха на рынке можно, думая о благосостоянии и комфорте клиентов, экономя на расходах и максимально сохраняя окружающую среду. Эта книга – неоценимый инструмент для руководителей российских компаний, технических специалистов и профессионалов в области управления и инноваций. Отзывы «Бережливые инновации» – это эффективное и инновационное руководство для всех компаний, в основу которого легли многолетние размышления и эксперименты. Данную книгу нужно прочитать тем, кто стремится, чтобы их бизнес был достойно представлен на конкурентном рынке и обеспечивал то, чего хотят клиенты. Бет Комсток, старший вице-президент, директор по маркетингу, GE Своей предыдущей книгой «Инновации в стиле джугаад» Раджу и Прабху бросили вызов западному подходу к инновациям «сверху вниз», предложив более гибкую модель «снизу вверх». «Бережливые инновации» развивают эту идею – надо двигаться дальше и быстрее. Дорожная карта и многочисленные примеры в книге позволяют нам услышать ритм нового, управляемого клиентом мирового порядка, в котором скорость, синергия, эмпатия и участие становятся стандартом. Грядущая эпоха будет делать больше с меньшими затратами – и здесь мы видим, как это произойдет. Кевин Робертс, генеральный директор, Saatchi & Saatchi Практикуемые в развивающихся странах лишь в силу необходимости бережливые инновации сегодня становятся стратегическим бизнес-императивом в развитых экономиках, где покупатели требуют доступных и качественных товаров. Поток индустриальных компетенций имеет двустороннюю направленность: Север и Юг, Восток и Запад обмениваются опытом и учатся друг у друга. Ни один бизнес-лидер в ХХI веке не может игнорировать сдвиг общей парадигмы, столь полно описанный в этой книге. Карлос Гон, председатель и главный исполнительный директор, Альянс Renault–Nissan
The StockTwits Edge, Enhanced Edition. 40 Actionable Trade Set-Ups from Real Market Pros
Profitable trade set-ups from StockTwits leading traders One of the biggest secrets on Wall Street is that to become consistently profitable, you need to specialize in a distinct setup. That is, you need to know how to read the signals that can help you identify an opportunity to buy or sell. In The StockTwits Edge: 40 Actionable Trade Setups from Real Market Pros, both well-known professional masters of the market and lesser-known individual traders describe their highest probability setups to teach you about an assortment of time frame and asset class-related market methods along the way. Drawing on the wisdom of some of the top minds at StockTwits, the leading stock market social networking site, this book has something for everyone, giving you exactly what you need to come up with profitable ideas and avoid financial risk, every day. Includes key trading insights from the experts at StockTwits Explains which factors of a setup are important, and why While there are many factors involved in successful trading and investing, the ability to identify profitable situations is paramount, and The StockTwits Edge gives you everything you need to achieve that goal.
Starting and Running a Restaurant For Dummies
Starting & Running a Restaurant For Dummies will offer aspiring restaurateurs advice and guidance on this highly competitive industry – from attracting investors to your cause, to developing a food and beverages menu, to interior design and pricing issues – to help you keep your business venture afloat and enjoyable at the same time. If you already own a restaurant, inside you’ll find unbeatable tips and advice to keep bringing in those customers. Read this book, and help make your dream a reality! Starting & Running a Restaurant For Dummies covers: Basics of the restaurant business Researching the marketplace and deciding what kind of restaurant to run Writing a business plan and finding financing Choosing a location Legalities Composing a menu Setting up and hiring staff Buying and managing supplies Marketing your restaurant Health and safety