Right Game. Барри Дж. Нейлбафф

Экономика. Harvard Business Review Classics

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Right Game


Год выпуска 0

isbn 9781633691292

Автор произведения Барри Дж. Нейлбафф

Жанр Экономика

Серия Harvard Business Review Classics

Издательство Ingram


Business is like war: The best combatant wins while the worst loses, right? Not necessarily. Companies can succeed spectacularly without destroying others. And they can lose miserably after competing well. Exceptional businesses win by actively shaping the game they're playing, not playing the game they find. The Right Game shows you how to do this—by altering who's competing, what value each player brings to the table, and which rules and tactics players use. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.